1,000+ Trendy Online Jewelry Store Names

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Updated: June 10th, 2025

So, you've come up with the perfect online jewelry store idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your online jewelry store stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best online jewelry store ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your online jewelry store.

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Ideas

Catchy online jewelry store name ideas

Jewel & Fashion
Glamour in Gold
Gleam and Glow
The Jewel Guide
Glistening Jewels
The Gold Factory
The Delicacy
The Womenhood
Gleaming & Glistening
She
Her Jewels
The Jewel Craft
Her Crown
The Jewel Zone
The Jewel Hub
The Jewel Valley
Gems and Gold
The Gold Guide
My Gold
The Feminine Art
Jewelrypedia
Jewelrybea
Imperial Jewelry
Closet Jewelry
The Gold Accessory
Divinity
The Emeralds
The Queen Jewels
The Scarlet Jewels
All about Her
The Jewel Lust
Jewelprism
Jewel Factory
Jewelpad
Glamour Jewel
Haus Bess
Jewel by Daz
Gift from the Heart Jewellers
Fancy Fools
Oddie's Jewellery
Femme & Co
Jewellery Explored
The Jewel Garden
Charming & Jewelled
Vivien Leek
Hood and Bow
Amori by Posh
Jade Lips
Mintz & Brooks
The Jewelles
Jewellery of Fashion
Jewellery Dress
Jewelry & Themes
Jeweler to the World
Jewellers in Bloom
Jewel Arena
Jewellery of Lifestyle
Alderscroft
The Jewel Factory
Proud Jewels
Dazzling
Jewelry of London
Giraffe & Rosebud
Olivia and the Faux
Punchy Bijoux
Mama Jewellery
Jewellery By Sib
Jewels by Kelli
Snazzy Jewellery
Jewellery Stream
Bangles Jewelry Store
The Jewelry Fluency
Jewelry Library
Black Jewelry
Jewlious
Occasional Subsidiary
Internet Place
Unique Jewels Co
Subsidiary Co
Lechery Accessory
The Fastest Cyberspace
Unimportant
Manual Cyberspace Co
The Availahle Cyberspace
Internet Pro
Serial Electronically
Worldwide Digital Group
On time Online
Simplify Online
Website Trading Co
The Abundant
The America Internet
The Viewable Electronic
Spotlight Online
Content Internet
The Comfortable
AbundantAccessory
Offline Internet
Electronic Trading Co
PublishedOnline
Offline On Screen
OrnateJewelry
Site Collective
Editorial Site
America Electronically Collective
Accessible Electronically
Interactive
SerialOnline
Internet Collective
Easier Cyberspace Collective
Only
The Interesting Adjuvant
Sociological Cyber
Desirable Accouterment
Informix Virtual Spot
Pearl Gemstone
Accouterment Trading Co
Fastest Internet Group

Creative online jewelry store name ideas

Informix Cyber Place
Offline Off Air
Appropriate Appurtenant
Attractive Ancillary
SilverJewelry
Internet Collective
UnwittingAccessory
Availahle Web Place
The Available Electronically
Characteristic Appurtenant Trading Co
Interactive Trading Co
Accessary Trading Co
The Perfect Appurtenance
America Electronic Place
Satisfied Online
Peremptory Accessory
The Plastic
On time Online
The Important
Golden Decoration Spot
Sociological Electronically Co
Appropriate Appurtenance
Characteristic Appurtenance Place
Latest Digital Place
The Comfortable Cyberspace
Businessweek Internet Spot
The Teenage Interactive
Unique Auxiliary
Available Website Pro
The Smallest
Going
Appropriate Appurtenances
MadeJewelry
The Fastest
AvailahleOnline
The Offline Internet
The Handy
Worldwide Cyber Co
The Worldwide
Lechery Accessory
Jeweler Group
Optional Appurtenance
ComfortableOnline
Common Accomplice
Informix
The Valuable Jewellery
Fashionable Ancillary Collective
Desirable
FashionableAccessory
Accessible Electronic
MinorAccessory
Availahle
Sociological
Simple Accouterment
Interactive
Businessweek Website Group
Searchable Website Spot
MuchJewelry
Manual Cyberspace Co
OfflineOnline
Editorial Internet Spot
Available Internet Co
Navajo Decoration Pro
The Viewable Electronic
The Charming Appurtenant
The Free Web
Turquoise
HandmadeJewelry
Virtual Collective
The Spinal Appurtenant
ManualOnline
The Serial Internet
Serial Interactive Co
Teenage Website Group
Editorial Internet Co
Internet Trading Co
The Old
Manual Interactive Collective
The Willing
ElaborateJewelry
Elaborate
RareJewelry
The French
Plastic Gold Spot
Entirety Site Collective
Costly Jewellery Co
Treasuries Accessory
The Optical
Web site Online
Virtual Pro
Fabulous Diamond
Comfortable Cyberspace
Published Cyber Place
Appropriate Adjunct
The External Auxiliary
Plenary Accessory
SoleAccessory
The Infosci
Web Trading Co
ContentOnline
InteractiveOnline
Digital Collective
The America
Adornment Group
FavoriteAccessory
Entirety Digital Spot
Unusual Accomplice
Offline Onscreen
OrnateJewelry
Ornamental Auxiliary
NiceAccessory
The Searchable Site
Availahle Web Group
Entirety
The Accessible Web
The Latest Site
Internet Co
False Jewels

Learn more about starting an online jewelry store:

Where to start?

-> How much does it cost to start an online jewelry store?
-> Pros and cons of an online jewelry store

Need inspiration?

-> Other online jewelry store success stories
-> Marketing ideas for an online jewelry store
-> Online jewelry store slogans

Other resources

-> Profitability of an online jewelry store
-> Online jewelry store tips
-> Blog post ideas for an online jewelry store

Funny Online Jewelry Store Names

Necessity Accessory
Ornamental Auxiliary
Electronic Collective
Crystal
HandmadeJewelry
Provide Online
OrnateJewelry
The Safe Site
Jeweler Group
Cyber Co
Adornment Group
ManualOnline
Unique Ancillary Collective
InfosciOnline
Jewels Place
HandcraftedJewelry
Content Electronic Trading Co
America Website
Costly
RareAccessory
The Incidental Accomplice
Viewable Web
Sociological Digital Place
Adornment Trading Co
Web Group
ContentOnline
SearchableOnline
Web Place
PearlJewelry
Cyber Place
Viewable Digital
Interactive Website Group
Safe Electronically Pro
Abundant Accomplice
Electronic Place
MadeJewelry
The Easier
The Sociological Site
The Handy Appurtenance
Unimportant
The Viewable Cyber
Serial Interactive
The Powerful
Old Jewellery Place
Behind Online
America Electronic Place
The Safe Virtual
Accessible Interactive Co
Truancy Jewelry
The Viewable Cyberspace
Site Place
Going Internet
Informix Internet
The Viewable Web
Available Digital Group
The Entirety Web
Infosci
Sociological
The Accessible Internet
Parttime Online
Sublime Online
Own mind Online
Navajo Gold Place
Annuity Jewelry
Businessweek Website Group
Comfortable Interactive
Easier Cyberspace Collective
Serial Site
The Accessible Site
Content Electronically Trading Co
Electrical Adjuvant
Apply Online
Simplify Online
Offline Interactive
Serial
Ornament Place
The Free Cyberspace
MuchJewelry
Recipe Accessory
Infosci Web Pro
Empery Accessory
The Magnificent
The Lovely Diamond
Pearl Gemstone
The Businessweek
Appropriate Auxiliary
Interactive Internet
Businessweek Digital Trading Co
Electronically Collective
Easier Electronic Collective
Easier Cyberspace Trading Co
Viewable Cyber Group
Electronic Co
The Content
Going
Fastest Interactive
Interactive
Free Interactive
Subsidiary Group
Medial Accomplice Pro
Ultimate Subsidiary
Editorial Cyberspace Trading Co
Desirable Accouterment
Going Website Pro
Rare Ornament
Digital Place
Offline Website Co
Offline Electronic Place
Spinal Accomplice
Illusory Jewelry
Availahle Digital
Published Site
Treasuries Accessory
Teenage Digital
Free Internet
Informix
Popular
Lechery Accessory

Cool online jewelry store name ideas

Businessweek Website Trading Co
Available Cyberspace Trading Co
Musically Jewelry
Sociological Electronic Place
Virtual Pro
Entirety Site Collective
Prudery Jewelry
Medial Accomplice Pro
Businessweek
Cyberspace Trading Co
The Teenage Website
Parttime Online
Subsidiary Group
Electronically Pro
Samurai Online
Nudity Jewelry
The Offline
Viewable Website Group
Decoration Trading Co
RareAccessory
Viewable Virtual Group
Usery Jewelry
Old Jewellery Place
Going
Accomplice Collective
Subsidiary Pro
Wrought
The Accessible Internet
Website Group
Accessible Cyber Place
Unique Auxiliary
The Teenage Interactive
LatestOnline
Aside Online
Teenage Website Group
Replies Online
Editorial Cyber
Informix Interactive Spot
The Going Cyber
Accessible Electronically
Treasury Accessory
Socialite Online
The Published
Published Cyber
Informix Digital Group
Accouterment Collective
Brutally Jewelry
The Infosci Cyber
Sublime Online
GoingOnline
Spinal Adjuvant
Pleasant
Sedimentary Accessory
Safe
America Website
FavoriteAccessory
Ingenuity Jewelry
The Incidental Accomplice
Massive Decoration Co
The Offline Internet
Digital Place
Going Internet
Electronically Collective
The Made Adornment
Site Trading Co
Editorial
Unimportant
Characteristic Appurtenance Place
The Availahle
Offline Onsite
The Rare
Editorial Internet Co
Golden Decoration Spot
AvailableOnline
The Useful Auxiliary
Twilight Online
Optional Appurtenance
AttractiveJewelry
Unique Ancillary Collective
Annuity Jewelry
Indispensable Appurtenant Place
ChiefAccessory
The Viewable Cyberspace
Attractive Appurtenances
Appurtenance Group
Bling Trading Co
Informix Virtual Spot
FastestOnline
Manual Digital
Availahle Cyberspace Place
The Safe Site
The Availahle Interactive
Serial Site
Costly
The Accessible Interactive
Telephone directory Accessory
The Vital Accouterment
Crystal
Accessible Site
Businessweek Digital Trading Co
Searchable Website Spot
Defined Online
Alimentary Accessory
The Accessible Site
Availahle Web Trading Co
Digital Co
The Powerful
Informix Internet
Latest Internet Spot
Editorial Interactive Pro
The Free Electronic
Safe Electronically Pro
The Perfect Appurtenance
Content Internet
Equerry Accessory
Businessweek Internet Spot
CharacteristicAccessory
Sesame Accessory

Unique online jewelry store name ideas

The Available Interactive
America Digital
The Latest
Navajo Gold Place
Attractive Auxiliary
Common Accomplice
Viewable Virtual Collective
The Viewable Internet
Diamond Co
PublishedOnline
Useless Subsidiary Spot
The Comfortable Cyber
The Editorial Virtual
Exquisite Jewellery Trading Co
Dispensary Accessory
Website Pro
Optional
Abundant
Viewable Digital Place
Finest
The Serial
Free Interactive
Available Cyberspace
Jewels Group
Manual Cyber
Serial
America Virtual Pro
OfflineOnline
The Important
IndianJewelry
Latest Interactive Co
EntiretyOnline
Available Virtual Collective
CostlyJewelry
Cyberspace Collective
The Diffuse Accomplice
Cyber Group
Editorial Cyber Co
Accomplice Co
The Favorite Accomplice
Gold Trading Co
Editorial Site Spot
Essential Accouterment Trading Co
The Available Digital
Fastest Internet
Free Internet
MassiveJewelry
Gold Spot
Website Co
Fabulous Gemstone Collective
Comfortable Cyberspace
Interactive Place
EditorialOnline
The America Digital
AntiqueJewelry
Accessary Trading Co
The Accessible Digital
Offline On Line
The Searchable Interactive
The Informix
Offline Website Co
America
Serial Interactive
Cyber Trading Co
WorldwideOnline
Jewellery Collective
The Helpful Appurtenance
The Going Electronically
Ornamental Adornment Spot
Recipe Accessory
Long-term memory Accessory
The Businessweek Cyber
Available Website Pro
HelpfulAccessory
Digital Pro
Safe Virtual Spot
ComfortableOnline
Fluently Jewelry
Handmade
The Viewable Web
Gemstone Spot
Attractive Ancillary
Viewable Web
Viewable
Sometime Online
CranialAccessory
Manual
The Desirable
The Handy
Adjuvant Group
Diamond Collective
Pearl Gemstone
Going Electronic Trading Co
Free Site Co
Plastic Gold Spot
The Entirety Virtual
Informix Site
Informix Internet Co
Offline Off Air
Simplify Online
InformixOnline
The Offline Electronically
Worldwide Cyber Co
Fabulous Diamond
The Comfortable Electronically
InexpensiveJewelry
The Free Virtual
Shiny
Searchable Interactive Place
Web Spot
Virtual Site
Beautifully Jewelry
The Latest Site
The Pearl
Electronic Group
Unique Jewels Co
Occasional
Tonight Online

Cute online jewelry store name ideas

Decoration Collective
Teenage Electronic Trading Co
Ultimate Subsidiary
Manual Cyberspace Co
Abundant Adjuvant
Interactive
Electronically Place
Easier Electronic Collective
Reverie Accessory
Accessible Interactive Co
Inside Online
More Gold Co
Subsidiary Co
The Valuable Jewellery
Infosci Electronically
OrnateJewelry
Jewels Collective
Electronically Group
Modest
Appropriate Appurtenances
The Published Interactive
Favorite Ancillary Spot
EasierOnline
Bling Collective
Virtual Group
On time Online
The Comfortable
Jewellery Pro
Infosci Web
Interactive Group
Appropriate Accoutrement
Interactive Pro
Interactive Internet
The Viewable
Easier Cyberspace Collective
Gold Place
Accessible Site Co
The Manual Web
Fastest Virtual Spot
Entirety Digital Spot
FinestJewelry
The Manual Internet
InvaluableAccessory
The Smallest
Internet Co
Web Co
The Safe Virtual
Interactive Website Group
Accoutrement Trading Co
Worldwide Cyberspace
Ornament Group
Safe Internet
The Old
Manual Internet
Prototype Online
Serial Web Trading Co
The Decorative Adornment
Published Internet Pro
Internet Spot
Greek Jewellery Group
Unwind Online
Latest Website
Plenary Accessory
French
The Unusual
Spinal Accomplice
Web Trading Co
Serial Web Collective
Accoutrement Group
Elementary Accessory
Offline Offline
America Website Co
Decorative Accouterment Spot
Entirety
Searchable Digital Co
Serial Web
Content Electronic Trading Co
The Viewable Electronic
LatestAccessory
The Paste
Infosci Interactive Group
Remind Online
Web Place
Plated
Rawhide Online
Serial Interactive Co
Cruelty Jewelry
Appropriate Appurtenant
Searchable Site Spot
Truancy Jewelry
Ornament Place
The Valuable
The Optical
The America
Anytime Online
The Handy Appurtenance
Subsidiary Collective
Latest Virtual Co
Offline On Call
Cyber Place
Appurtenant Spot
Own mind Online
Businessweek
Going Cyberspace Spot
Unusual Accomplice
Site Collective
Euphory Jewelry
Abundant Accomplice
The Fake
Cranial
The Infosci Electronic
Comfortable Site Group
The Manual Electronically
Sociological Virtual
Offline Interactive
Site Place
The Free
Offline Ota

Clever online jewelry store name ideas

The Available Site
Polite Online
The Viewable Interactive
FabulousJewelry
Editorial Site Pro
The Charming Appurtenant
Attractive Adjuvant
The Teenage
Elaborate Jewels Group
Published
Comfortable Virtual Collective
Golden Gemstone
Interactive Cyber
The Virtual
Editorial Site
Feathery Accessory
Interactive Electronically
Fastest Cyberspace Co
Outside Online
Sociological Website Group
FreeOnline
Comfortable
Abundant Ancillary
Accomplice Spot
Sociological Interactive
False Jewels
NiceJewelry
EssentialAccessory
The Serial Internet
Contemporary Adornment
Virtual
Congruity Jewelry
Spotlight Online
The Availahle Cyberspace
Handy Appurtenant
ExquisiteJewelry
Entirety Site Group
Virtual Collective
Adornment Trading Co
Two time Online
Occasional Subsidiary
The Content Site
Jeweler Pro
Website Spot
Teenage
Satisfied Online
Latest Site Trading Co
Jeweler Group
Availahle Web Place
The America Internet
Traumatize Online
Willing Appurtenant Collective
HandcraftedJewelry
Comfortable Interactive
Virtual Spot
Interactive Trading Co
Infosci Web Pro
Available Digital Group
Handsome Adornment
Unity Jewelry
Provide Online
Empery Accessory
The Lovely Diamond
The Free Interactive
The Infosci Site
The Fastest Digital
TeenageOnline
Serial Website
PicturesqueAccessory
The Going
The Handsome
Manual Interactive Collective
Attractive Appurtenance
Sociological Cyber
FrenchAccessory
Fastest Internet Group
The Editorial Cyberspace
Documentary Accessory
Informix Virtual
Serial Electronically
Pigsty Online
The Published Digital
Easier
The Viewable Digital
The Rare Adjuvant
Valuable Ornament Spot
Usury Jewelry
Minor Appurtenance Group
Viewable Digital
The Infosci Website
Stolen
The Spinal Appurtenant
Run time Online
Frequent
The Searchable Cyber
The Latest Digital
Sociological Digital Place
MereAccessory
AbundantAccessory
The Crystal Ornament
Jeweler Jewelry
Intricate
Sociological Website Trading Co
BusinessweekOnline
Accouterment Spot
Availahle Web Group
FlashyJewelry
Peremptory Accessory
Entirety Website
FeminineAccessory
PearlJewelry
Behind Online
The External Appurtenant
Peptide Online
RareJewelry
The Interactive
The Popular Adjuvant
The Coral

Best online jewelry store name ideas

The Abundant
Illusory Jewelry
The Accessible
Mutiny Jewelry
DesirableAccessory
Manual Cyberspace Group
The Easier
Sociological Web Collective
The Available Virtual
Fancy Diamond Co
Editorial Internet Spot
Free Internet Co
ManualOnline
The Searchable Site
Virtual Co
Valuable Auxiliary Collective
Golden
Content Cyber Pro
Chunky Jeweler
Easier Web
Lechery Accessory
PreciousJewelry
Infosci Electronic
Accessible Cyber Group
Accouterment Pro
Fastest
Accouterment Trading Co
Necessity Accessory
Cyberspace Place
Electronic Collective
Latest
The Plastic
Web Collective
Infosci Interactive
Teenage Digital
The Safe
The French
StandardAccessory
InfosciOnline
Interactive Co
Web Pro
NiceAccessory
Accessible Virtual
Golden Decoration Collective
Fabulous Jewellery Group
The America Site
Published Cyber Place
Fashionable Ancillary Collective
Businessweek Website Group
Worldwide Digital Group
The Worldwide Electronic
SoleAccessory
ConstantAccessory
The Published Website
Worldwide Electronically Place
Manual Website Group
The Feminine
The More
Searchable Cyber
Available Interactive Co
Easier Cyberspace Trading Co
Serial Cyberspace Pro
Jewelers Jewelry
Comfortable Website Co
Offline Virtual Trading Co
Valuable Ornament
Entirety Internet
Necklace Spot
Searchable Website Co
Smallest
Comfortable Internet Spot
The Popular
Free
Fastest Interactive Trading Co
Optical
ValuableJewelry
CoralJewelry
Offline Digital
Electrical
Available
Appropriate Adjunct
Muscle memory Accessory
Latest Appurtenance Co
Published Virtual Group
Informix Electronically Collective
Facial Adjunct Trading Co
The Offline Cyber
Availahle Digital
Electrical Adjuvant
Plated Ornament Co
Adornment Spot
AmericaOnline
Available Internet Co
Beautiful
EnoughJewelry
Going Cyberspace Place
Comfortable Electronic Spot
Awhile Online
Only
Internet Pro
Sociological
Appropriate Auxiliary
Apply Online
Site Co
Antique Diamond Pro
Serial Site Collective
Easier Virtual
Digital Trading Co
Unique
America Interactive Spot
Content Electronically Trading Co
America Electronically Collective
The Entirety
Going Digital Group
SerialOnline
Profile Online
Mere Subsidiary Pro
AvailahleOnline

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Online Jewelry Store:

Simple is always better

This means a few different things. Your online jewelry store name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your online jewelry store:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting An Online Jewelry Store: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile