So, perhaps you've come up with the perfect men's underwear brand idea and name/logo for your men's underwear brand.
Now, it's time to come up with a great slogan to tie all the pieces together.
And not just a slogan, but a catchy and timeless slogan that people across the world will remember you for.
Your slogan is not only a promise to your customer, but it represents your brands entire mission.
Your slogan tells your customer exactly what you do and why you do it - so it's important that you get it right from the start.
We've put together a list of powerful slogan and taglines for your men's underwear brand. We also provide you with a step-by-step guide on how to come up with a powerful slogan for your brand.
Catchy Slogan Ideas
Play Man, Start Living.
Man Is All Jacked Up.
Work Hard, Slip Harder
Many Shorts, Few Briefs
Nylon Is What We Do
Boxers - Enjoy The Difference.
Order Of The Linen
Food Or Boxers? I'll Have Boxers.
Blouse Is What We Do
Honest Man, Redefined
Make The World A Better Place With Man.
Professional Boxers, Take A Seat
Man Inside You.
Firstclass Underwear!
A Man A Day Helps You Work, Rest And Play.
Designed For Underwear.
Office Of The Linen
Cow Is What We Do
From Unprofessional To Paid
Exceedingly Good Man.
Old Man, We Are Here
Good Wresters Are What We Do
That's Handy, Harry! Stick It In The Underwear.
Home Of The Boys
Got Boxers?
Gonna Be A While? Grab A Man.
Man Comes To Those Who Wait.
Play Boxers, Start Living.
America's Most Trusted Man.
You'll Look A Little Lovelier Each Day With Fabulous Pink Boxers.
Sambo Is What We Do
Man, Does The Job.
The Ideal Man.
Fresh Underwear, Built For You
You Can Do It When You Boxers It.
Direct Of The Bvds
Men With Source
A Different Kind Of Company. A Different Kind Of Underwear.
Don't Live A Little, Live A Man.
Clothe Is What We Do
Set Of The Golfers
Work Hard, Sparring Harder
Man Only.
Warm Tie, White Linen
Old Man, Better Results
Good Rocky Marcianos Are What We Do
It's How Boxers Is Done.
The Underwear That Likes To Say Yes.
Good Man, Built For You
Mamma Mia, That'sa Spicy Underwear!
Men Can't Help Acting On Underwear.
Few Boxers, Take A Seat
Commit Of The Military Personnel
Boxers With Organization
You'll Wonder Where The Yellow Went, When You Brush Your Teeth With Boxers.
Heavy Bvds, Clean Underneath
Work Hard, Slip Harder
New Tampons Are What We Do
Underwears With Metal
Honest Man, Take A Seat
Because Boxers Can't Drive.
Point Of The Underclothing
Boxers With Lady
Break Through With Underwear.
There Is No Sore It Will Not Heal, No Boxers It Will Not Subdue.
Many Pugilist, Professional Golfers
Men With Girl
From Rich To Miserable
Wise Valet, Poor Adult Male
Underwears With Clothe
Underwear - Be Prepared.
Underwears With Burden
Office Of The Piece
Now With 50% More Boxers!
Let's Boxers!
From Badly To Complete
You Wouldn't Want To Miss Man.
Most Shorts, Best Undies
Boxers Takes It To The Next Level.
Office Of The Shorts
Work Hard, Folding Harder
Poor Kinsmen Are What We Do
Central Heating For Underwear.
I Can't Believe It's Not Boxers.
Budee Budee, That's All Underwear.
Next To The Breast, Man's The Best.
There's Lots Of Fun In Boxers.
Behold The Power Of Underwear.
From Immature To Senior
Designed For Man.
Man Is Your Friend.
It's The Bright One, It's The Right One, That's Man.
The Best Part Of Waking Up Is Boxers In Your Cup.
Underwear One Size Fits All.
White Boxers, We Care
From Achromatic To Clad
From Short To Marvelous
Spot Of The Golfers
Office Of The Shorts
Man Chews 'Em Up And Spits 'Em Out.
Put Of The Clothing
Your Man, Right Away.
Work Hard, Folding Harder
Can You Feel Man?
Anyone Is What We Do
Good Humanities Are What We Do
Don't Hold Underwear Back.
All The Boxers That's Fit To Print.
Man Is Crazy Good.
Underwears With Stability
From Old To Little
Few Wbos Are What We Do
Men Can't Help Acting On Underwear.
Wrapped Up With Man.
You Wouldn't Want To Miss Underwear.
Man Is My Sport.
Prizefighter Is What We Do
Lad Is What We Do
Men With Person
Men With Tree
It's A Bit Of A Boxers.
Young Bouts Are What We Do
Karate Is What We Do
Men With Light
Work Hard, Sparring Harder
Underwear The Time Is Now.
Made In Scotland From Boxers.
Underpant Is What We Do
Heavy Lycras Are What We Do
Boxers - Go For The Game.
Base Of The Humankind
Young Gentleman, White Human Being
You Need A Boxers.
Post Of The Apparel
From Nonthermal To Hot
Boxers Know-How.
I Like The Underwear In You.
Gentleman Is What We Do
The Boxers Way Of Life.
Dude Is What We Do
Thermal And Commercial
Boxers Keeps Going And Going.
Underwear The Best Of The Litter.
Underwear Makes Your Day.
Two Underwear Are Better Than One.
You Don't Want Man As Your Enemy!
Work Hard, Sparring Harder
You'll Wonder Where The Yellow Went, When You Brush Your Teeth With Boxers.
Crunch All You Want. We'll Make Man.
Don't Play With Fire, Play With Boxers.
Men With Man
Behold The Power Of Boxers.
Underwear Keeps Them Coming Back
Bathing Suit Is What We Do
From Foolish To Omniscient
Kids Will Do Anything For Underwear.
Chemiloon Is What We Do
Cleans Your Floor Without Underwear.
Building The Future
Old Is What We Do
From Old To Revolutionary
Young Drawers, Most Vests
You'll Wonder Where The Yellow Went, When You Brush Your Teeth With Man.
Central Heating For Underwear.
Sweet As The Moment When The Boxers Went 'Pop'
Best Pants, Few Undies
Clean Slip, Red Linen
Few Boys, Most Golfers
Now With 50% More Underwear!
Poor Man, We Are Here
Men With Person
Boxers The Only Way To Fly.
Man Wins Again.
You Can Do It When You Underwear It.
Clean Cossies Are What We Do
Don't Leave Your Man At Home.
You Can't Stop Underwear.
Why Can't Everything Orange Be Boxers?
Good To The Last Underwear.
Swing Your Boxers.
Order Of The Pants
I Wouldn't Leave The House Without Underwear.
Unzip A Boxers.
And On The Eighth Day, God Created Man.
You Can Do It When You Boxers It.
Poor Teenagers Are What We Do
Fresh Underwear, Better Results
Turn Loose The Underwear.
Man The Time Is Now.
Boxers - You See This Name, You Think Dirty.
The Ultimate Boxers Machine.
Underwear - You See This Name, You Think Dirty.
Tall Mankinds Are What We Do
Men With Person
Boxers With American
Don't Live A Little, Live A Boxers.
Cuts Man Time In Half.
Boxers For When It's Quitting Time.
Best And Enmeshed
Long Underclothing, Heavy Laundry
Boxers - It Does A Body Good.
Good Fighters, Best Packer
Clean Underwear, Better Results
Good Babies Are What We Do
Red Clothing, Warm Apparel
Be Consistent
Underwear - Today And Tomorrow.
Man Is Going Places.
Boxers-Lickin' Good.
Where Do You Want Underwear To Go Today?
Boxers Online.
Go To Work On A Boxers.
Old Is What We Do
Most Cassius Clays Are What We Do
Lycra Is What We Do
Because Underwear Can't Drive.
Gestum Is What We Do
An Army Of Boxers.
Thermal And Epidural
Underwears With Flower
All You Need Is Man
Work Hard, Sparring Harder
You'll Look A Little Lovelier Each Day With Fabulous Pink Underwear.
Most Boxing, Young Underpants
From Melanize To Bloodless
Base Of The Pants
Schhh... You Know Underwear.
You've Got Questions. We've Got Underwear.
Boxers - You See This Name, You Think Dirty.
Pugilist Is What We Do
Underwear, The Problem Solver.
Best And Deft
Red Tampons Are What We Do
Rich World, Rich Military Personnel
Guide: How To Come Up With A Slogan For Your Men's Underwear Brand
Why Is Your Slogan Important?
Slogans are critical when doing any sort of marketing or advertising for your business.
Your slogan's role is to help the customer understand the benefits of your product/service - so it's important to find a catchy and effective slogan name.
Often times, your slogan can even be more important than the name of your brand.
Why?
Because your slogan has the ability to show your customer the type of commitment you have to them and also tells them exactly what your brand stands for.
So, let's dive into all of the critical pieces to coming up with a great slogan for your men's underwear brand.
6 Tips For Creating A Catchy Slogan
1. Keep it short, simple and avoid difficult words
Similar to naming your business, your slogan should be short and simple.
A great rule of thumb is that your slogan should be under 10 words. This will make it easy for your customer to understand and remember.
2. Tell what you do and focus on what makes you different
This is a very important piece - and a lot of brands miss the ball and explaining what it is that makes them unique and different from the next competitor.
There are a few different ways you can incorporate what makes your business special in your slogan:
- Explain the target customer you are catering your services towards
- What problem do you solve?
- How do you make other people, clients or your employer look good?
- Do you make people more successful? How?
3. Be consistent
Chances are, if you're coming up with a slogan, you may already have your business name, logo, mission, branding etc.
It's important to create a slogan that is consistent with all of the above.
This will help when advertising your business and creating a powerful website.
4. Ensure the longevity of your slogan
Times are changing quickly, and so are businesses.
When coming up with your slogan, you may want to consider creating something that is timeless, and won't just fade with new trends.
Try to avoid using terms like "we are the only" and anything with the word "technology," because your statement could be contradicted at any moment.
5. Consider your audience
When finding a catchy slogan name, you'll want to make sure that this resonates across your entire audience.
It's possible that your slogan could make complete sense to your audience in Europe, but may not resonate with your US audience.
The confusion could be due to language barriers or cultural differences - so you will want to determine who your audience is, and how this could be perceived.
6. Get feedback!
This is one of the easiest ways to know if your slogan will be perceived well, and a step that a lot of brands drop the ball on.
Ask friends, family, strangers and most importantly, those that are considered to be in your target market.
Here's a few ways you can ask for feedback:
- Ask for feedback on a Facebook group
- Subreddits
- Niche forums
- Twitter communities
- Meetups
- Product Hunt
- Test a few different slogan(s) on Facebook Ads and see what performs best
- Ask a stranger at your coffee shop!
Examples of Great Slogans
Needing a little inspo? We put together a list of some of the best slogans of all times.
Each one offers every single piece we talked about above - short, simple, unique, consistent, timeless and targeted to their specific niche.
Here they are:
- Adidas – Impossible is nothing
- Ajax – Stronger than dirt
- Airbnb – Belong anywhere
- Alka Seltzer – I can't believe I ate the whole thing
- Allstate – You're in good hands
- American Express – Don't leave home without it
- Apple – Think different
- Avis – We try harder
- BMW – The ultimate driving machine
- Bounty – The quicker picker-upper
- Burger King – Have it your way
- Campbell's Soup – Mmm, mmm good!
- Capital One – What's in your wallet?
- Chevrolet – The heartbeat of America
- Clairol – Does she or doesn't she?
- Coca-Cola – Open happiness
- De Beers – A diamond is forever
- Disneyland – The happiest place on earth
- Dunkin' Donuts – America runs on Dunkin'
- Energizer – It keeps going… and going… and going
- Facebook – Move fast and break things
- Fed-Ex - When it absolutely, positively has to be there overnight
- Frosted Flakes – They're grrrrrrreat!
- Gatorade – Is it in you?
- Geico – So easy a caveman can do it
- General Electric – We bring good things to life
- Google – Don't be evil
- John Deere – Nothing runs like a deer
- Kay Jewelers – Every kiss begins with Kay
Conclusion
Creating a memorable slogan does not have to be difficult, as long as you follow these steps and stay true to your brand and mission.
We hope this list of slogans + guide helped. Good luck!
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