8 Wine Club Success Stories [2024]

Updated: November 19th, 2023
Start A Wine Club

A wine club offers members inside access to favorite wines from favorite vineyards. Members enjoy access to wine cultural experiences such as tastings and other exclusive events. The wine clubs provide members a series of monthly, quarterly, or semi-annual premium-quality wine shipments and benefits.

Starting a wine club is pretty simple! Invite people you know and the existing customers. You can also advertise starting a wine club in wine enthusiast magazines and online communities.

Here are some real life success stories of starting a wine club:

1. Roscioli Wine Club ($1.02M/year)

After experiencing buyer's remorse and lack of variety with other wine clubs, the founders set out to create the best wine club in the world. They focused on offering Italian wines from small producers, with minimal sulfites and a deep connection to the winemakers. Through their unique approach and attention to detail, the Roscoli Wine Club has achieved impressive growth, with nearly 1,000 members and annual revenue of 1 million euros in just 3 years.

How much they make: $1.02M/year
How much did it cost to start: $0
Current team size: 6

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How We Started A $75K/Month Wine Club

Roscoli Wine Club founders, Alessandro Pepe and Lindsay Gabbard, share how they built a wine club that is about to cross the 1,000 member mark with annual revenue of 1 million euros after just about 3 years, offering Italian wines from small producers, farmed organically, minimal sulfites added, and providing every member with a 10-minute video of the winemaker's story.

About
Alessandro started Roscioli Wine Club over 6 years ago
Revenue
Alessandro grew the business to $85K/month
Read by 11,768 founders

2. Taster’s Club ($3.24M/year)

Mack McConnell, founder of Taster's Club, came up with the idea for his subscription service after becoming fascinated with craft spirits and realizing that the process of discovering them was old and boring. He wanted to create an exciting and convenient way for people to explore different spirits and learn about them. Since launching in 2012, Taster's Club has grown to do $270K/month in revenue and has become a leader in the alcohol-related subscription service category.

How much they make: $3.24M/year
Current team size: 3

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How I Grew My Online Booze Business to $270K/Month

Learn how Taster's Club, a subscription service for craft spirits, went from a side-hustle to a profitable business with $270K/month in revenue, by launching fast and staying focused on providing an outstanding customer experience.

About
Mack started Taster’s Club over 11 years ago
Revenue
Mack grew the business to $270K/month
Read by 30,322 founders

So... can you actually make money with a wine club?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. Total Wine

Over 8,000 wines, 3,000 spirits & 2,500 beers with the best prices, selection and service at America’s Wine Superstore. Shop online for delivery, curbside or in-store pick up.

Where they're located: Charlotte, North Carolina, USA
Website traffic: 8.13M/month

article

So... can you actually make money with a wine club?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. Buy wine online

Where they're located: South Australia, Australia
Website traffic: 230K/month

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8. HARVEST HOSTS

A membership for RVers that provides free RV camping at over 1,000 wineries, breweries, distilleries, farms, museums, and other unique locations!

Where they're located: Tampa, Florida, USA
Website traffic: 460K/month

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