How Profitable Is A Wine Club? (Updated for 2024)

Updated: September 20th, 2023
Start A Wine Club

How Profitable Is A Wine Club? (Updated for 2024)

So you want to start a wine club?

And the first question that came to your mind was, “Well, is a wine club profitable?”

With a market size of $381B there’s plenty of business to go around. Especially considering the initial investment is $26.8K and potential revenue is $2.13M per year with gross margins being 34%.

There’s money to be made. Don’t worry.

But, I don't want to spoil it all. Below we’ll cover everything you need to know when it comes to the profitability of a wine club.

Let’s dive in!

Is a wine club profitable?

Yes, a wine club is generally a profitable one. However, you still need to consider several factors since these things always impact the overall outcome.

For instance, since your potential revenue is $2.13M per year with a gross margin of 34%, you can recover your investment within 9 months or even less.

Of course, it all comes down to how much you earn compared to the potential revenues of your wine club.

To determine whether your business is profitable, you should earn more than your expenses within 9 months. However, while you're in your first month, it can be challenging to know what to expect.

Therefore, you should maintain a record of your monthly expenses and income to determine whether you're meeting your goals. By doing this step, you can see how your wine club is doing and if any changes or adjustments need to be made to enhance or maintain your efforts.

Is a wine club worth it?

If you’re wondering if a wine club is worth it, the answer is a big YES. With these types of businesses, you can earn as much as $2.13M per year.

Further, you can have your initial investment of $26.8K back within 9 months. Simply put, it’s a business worth a shot, especially if you have the resources and make the necessary efforts to achieve or surpass the target.

With a market size of $381B, it will be possible for you to enjoy a monthly revenue of $60.4K. As such, it’s the type of business you should consider starting.

Of course, you must learn and understand every aspect of running a wine club to ensure success. Still, as long as you have the initial investment and can endure 9 months before your actual gains, this business is worth it.

You might even need to get some financing to launch such a business. We have a guide exactly for you on how to finance a wine club.

Learn more about starting a wine club:

Where to start?

-> Wine club plan
-> How to finance a wine club?
-> How much does it cost to start a wine club?
-> Pros and cons of a wine club

Need inspiration?

-> Other wine club success stories
-> Examples of established wine club
-> Marketing ideas for a wine club
-> Wine club names

Other resources

-> Wine club tips

How much can you make in a wine club?

With a wine club, you can make as much as $2.13M per year since it has a gross margin of 34%.

All you need is an initial investment of $26.8K. Then, with proper knowledge and sustained effort, you can have the ROI (or return of investment) within 9 months.

Generally, a wine club can offer you a monthly profit of $60.4K since you’re catering to a market size of $381B. But, of course, this size varies depending on your area of choice.

How much does a wine club make a week?

The weekly profit for a wine club ranges around $15.1K. As such, you can enjoy a monthly profit of $60.4K.

To know if your wine club achieves the weekly profit target, you need to keep track of the total earnings you get per day. Afterward, you'll want to consider subtracting the expenses you have daily.

Learning your weekly profit can also show whether you're hitting your target goal for your wine club.

How much does a wine club owner make?

The income of a wine club owner can vary depending on various factors such as location, size, competition, and the owner's business skills.

But to give you some idea, the weekly salary of the owner of an established wine club is about $15.1K. But it can also be 80% lower or higher depending on so many factors it's almost impossible to say exactly.

While the potential for earning a good income as a wine club owner exists, success in this field requires a commitment to providing quality products and services and building a strong reputation within the community.

Wine club profit margins

Generally speaking, wine club makes a profit margin of around 34%. Profit margins refer to the percentage of revenue that remains after deducting all expenses associated with running a business. In the case of a wine club, profit margins can vary depending on various factors, such as the type and quality of products sold, the size of the store, and the level of competition in the area.

However, these figures can vary depending on the pricing strategy, inventory management, and overall efficiency of the business. To maintain healthy profit margins, wine club owners must focus on managing costs, negotiating favorable supplier terms, and providing high-quality products and services to attract and retain customers. By doing so, wine club owners can ensure long-term sustainability and profitability for their business.

Wine club owner salary

The salary of a wine club owner is an unpredictable figure. It's significantly influenced by numerous factors, including the store's location, its size, and the degree of competition. An owner of a well-established wine club, in a prime position, might see an average weekly salary around the ballpark of $15.1K.

But it's worth noting, such numbers aren't always consistent. The earnings can vary wildly, potentially swinging by as much as 80% either way.

Achieving consistent success and maintaining a reliable income stream in this industry requires a deep commitment. It's imperative to offer high-quality products, deliver impeccable customer service, and nurture a trusted bond with the community you serve.


In a nutshell, a wine club is quite promising if you plan on starting such. With a market size of $381B, you can enjoy a potential revenue of around $2.13M per year with a gross margin of 34%.

Considering this information, you can enjoy a return of investment within 9 months, especially if you have a monthly profit of $60.4K. Overall, the success of your wine club also depends on your effort and knowledge about it. If you persevere with these things, you can ensure that this wine club is profitable.

Make sure you have a proper wine club plan and know how to get clients for your wine club.