Business Idea

Start A Wig Store

About

Starting a wig store requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell wig, or selling wig online, you can use this page as a guide for everything you'll need to know.

Key stats

market size
$5.8B
revenue (monthly)
$60K
starting costs
$14.9K
gross margin
40%
time to build
7 months
growth
Organic social media
time investment
Full time

About

Starting a wig store requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell wig, or selling wig online, you can use this page as a guide for everything you'll need to know.

Key stats

market size
$5.8B
revenue (monthly)
$60K
starting costs
$14.9K
gross margin
40%

 

time to build
7 months
growth
Organic social media
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $35 $3,250
Equipment & Supply Expenses $500 $5,000
Inventory Expenses $350 $14,750
Software Expenses $150 $2,794
Website Costs $17 $275
Advertising & Marketing Costs $0 $2,450
Other Expenses $0 $300
Total Startup Costs $1,052 $28,819

Successful Businesses

Business URL Rank
Wig Shop in North Myrtle Beach, SC 29582 thewigboutique.ezlocal.com #36,398
Elevate Style Corp. elevatestyles.com #107,577
Ebonyline.com ebonyline.com #107,600
WowWigs wowwigs.com #109,872
Cosplay Shop – Buy Anime Cosplay Costumes For Women rolecosplay.com #140,531
unknown bestwigoutlet.com #152,721
Wigs For Women paulayoung.com #208,559
Best Hair Toppers & Extensions, Human Hair & Synthetic Wigs Store uniwigs.com #227,080
The HeadShop Wigs theheadshoponline.com #228,111
Beauty Depot O-Store shopbeautydepot.com #319,909
www.alipearlhair.com alipearlhair.com #324,315

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Little startup costs required The cost to start a wig store costs significantly less money than most businesses, ranging anywhere from 1,052 to 28,819.
Rewarding work Starting a wig store can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
Scalable With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
Traffic to your website A wig store gives people a reason to visit your website and to keep coming back to you!
Cons Description
Crowded Space Competition is high when it comes to your wig store, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
Finding The Right Supplier Most businesses in this space go the supplier/manufacturer route, which isn't a bad thing! However, finding the right supplier can take a lot of time, energy and trial/error. If done properly, this process can save you months (if not years) of time and energy. More on this below in the "finding a supplier" section.
Security Issues With any Saas business, data loss and security issues may arise throughout your process of building your product. It's critical that you understand exactly what you're responsible for and how to avoid potential issues down the road.
Lack of benefits With a wig store, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.
Isolation Often times, as a wig store, you typically work alone and do not have much face-to-face interaction with other team members.
Taxes As a wig store, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.