11 User Feedback App Success Stories [2023]

Updated: November 19th, 2023
Start An User Feedback App

Here are some real life success stories of starting a user feedback app:

1. Conversion Crimes ($120K/year)

Quinn Zeda, founder and CEO of Conversion Crimes, came up with the idea for her conversion rate optimization software after running her agency, Zeda Labs, for seven years. She realized that usability testing was a crucial aspect of generating results for her clients, but existing testing solutions on the market were not affordable or efficient. Drawing from her experience and market validation, Quinn built the first version of Conversion Crimes using WordPress and launched it in September 2020, generating nearly $10k in revenue in the first month.

How much they make: $120K/year
Where they're located: Playa del Carmen, Quintana Roo, Mexico
Current team size: 4

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How I Created A Conversion Rate Optimization Software And Landed The #1 On Product Hunt

Conversion Crimes is a software with a service geared towards small businesses and agencies to help them with conversion rate optimization and user experience, which recorded just shy of $10k in its first month after launching in September 2020.

About
Quinn started Conversion Crimes over 3 years ago
Revenue
Quinn grew the business to $10K/month

2. Refiner ($192K/year)

Moritz Dausinger, founder of Refiner, came up with the idea for his user feedback and customer survey tool while working on his previous startup, Docparser. After selling Docparser, Dausinger felt the urge to build something new and decided to create a tool for SaaS companies to survey and profile their users. Refiner officially launched in March 2020 amidst the Covid-19 pandemic and has since seen great traction, increasing its monthly recurring revenue by 30% and reaching its end-of-year goal of $2K MRR.

How much they make: $192K/year
Where they're located: Paris, France
How much did it cost to start: $30K
Current team size: 2

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How I Created A $3K/Month Customer Survey Software

Refiner, a user feedback and customer survey tool for data-driven SaaS teams, achieved $2K MRR after launching in March 2020 and increasing its monthly recurring revenue by 30% in one month alone, relying on inbound marketing and SEO efforts for growth.

About
Moritz started Refiner over 3 years ago
Revenue
Moritz grew the business to $16K/month
Costs
It cost Moritz $30000 to start the business

So... can you actually make money with a user feedback app?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

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3. Customeer ($600K/year)

Founder Juan Ruiz came up with the idea for Customeer after realizing that companies need to compete on customer experience in addition to price and product. With the goal of helping companies drive sales and customer loyalty, Customeer offers a portfolio of best-in-class customer experience applications. The company has seen success, increasing sales for clients by up to 20% and reaching a break-even point.

How much they make: $600K/year
Where they're located: Madrid, Community of Madrid, Spain
Current team size: 10

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How I Started A $50K/Month Customer Experience Platform

Juan Ruiz, founder of Customeer, shares how he started a customer experience platform that helps clients increase sales up to 20% and drive loyalty to unprecedented levels, reaching a break-even point in the process, while emphasizing the importance of true market fit and customer loyalty.

About
JUAN started Customeer almost 7 years ago
Revenue
JUAN grew the business to $50K/month

4. Upvoty ($240K/year)

With a background in building online businesses, the founder needed a customer feedback solution for his own business.

The founder did not find any suitable tools for his SaaS platform, so he decided to build Upvoty on the side to β€œscratch his own itch.”

How much they make: $240K/year
Where they're located: Eindhoven, North Brabant, The Netherlands
Current team size: 0

article

Why I'm Building A Side Project On Top Of My Already Successful Business

A case study on the founder of Vindy and Upvoty, who used his experience with his first startup to quickly grow his second startup to over 100 customers and $500 MRR, all while financing everything with the profits of his first company.

About
Mike started Upvoty almost 5 years ago
Revenue
Mike grew the business to $20K/month

So... can you actually make money with a user feedback app?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. iBranch Recruiters ($61.7K/year)

Tshepiso Leinane, the founder of iBranch Recruiters, came up with the idea for his business during his time in school. After participating in a regional ICT fair and winning awards for graphics design and programming, Tshepiso developed a passion for computer applications. Inspired by a call from BlackBerry to develop apps for their community, Tshepiso decided to create a mobile app that would help curb unemployment in Botswana. He conducted research and identified the need for offline capabilities and artificial intelligence to match job-seekers with employers. Tshepiso dropped out of school to pursue his idea, joined the Botswana Innovation Hub, and spent years coding and refining his platform. Through pre-launch events and pilot testing, iBranch Recruiters has gained over 90,000 users, helped 1,600 users get employed, and generated over $15,000 in sales. Despite challenges, Tshepiso's dedication to creating a user-centric app and building a strong product helped him overcome setbacks and achieve success.

How much they make: $61.7K/year
Where they're located: Gaborone, Botswana
How much did it cost to start: $16K
Current team size: 5

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On Launching A Job Platform For The African Market

A 24-year-old entrepreneur from Botswana founded iBranch Recruiters, which has already recorded over 90,000 users and has helped 1,600 users get employed since launching in 2020, using technology and artificial intelligence to connect graduates across Africa to employers globally.

About
Tshepiso started iBranch Recruiters over 6 years ago
Revenue
Tshepiso grew the business to $5.14K/month
Costs
It cost Tshepiso $16000 to start the business

6. PlaybookUX ($1.8M/year)

Lindsey Allard, the founder of PlaybookUX, came up with the idea for her business after realizing there weren't many cost-effective all-in-one research tools for startups, SMBs, and freelancers in 2018. She wanted to create a tool that would allow any freelancer with an idea to quickly get feedback from their target customers, and ended up attracting huge brand names like Google. PlaybookUX has achieved profitability within its first year and currently has 1,100 customers, with a revenue of $150k/month as of early 2022.

How much they make: $1.8M/year
Where they're located: New York, NY, USA
How much did it cost to start: $100K
Current team size: 8

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How I Bootstrapped A $1.8M/Year UX Research Software

PlaybookUX is a remote research platform that uses qualitative research to test and analyze digital assets with Fortune 500 firms and sole freelancers as customers, having achieved $1.8m in annual revenue with 1,100 customers and 100% YoY growth as a result of bootstrapping their business and keeping user feedback in focus.

About
Lindsey started PlaybookUX about 5 years ago
Revenue
Lindsey grew the business to $150K/month
Costs
It cost Lindsey $100000 to start the business

So... can you actually make money with a user feedback app?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. WebMaxy ($12K/year)

Anand Mahajan, the CEO of a technology development company, noticed a common pain point among entrepreneurs - the lack of affordable visitor tracking and engagement solutions. With a vision to help brands with a robust yet affordable solution, he started WebMaxy in 2022. After conducting thorough research and statistical study, he launched WebMaxy Analyzer, a user behavior analytical tool that offers features like live session recordings, heatmaps, surveys & polls, feedback, and more. Since its launch, WebMaxy has attracted more than 500 clients and gained popularity for its accurate user insights and unparalleled customer support. The future looks promising for WebMaxy as it plans to launch more digital solutions to help businesses drive growth.

How much they make: $12K/year
Where they're located: Pune, Maharashtra, India
Current team size: 0

article

How An IT Company Developed A Hotjar Competitor

WebMaxy is an affordable set of tools for businesses, including WebMaxy Analyzer, WebMaxy Survey, and WebMaxy Growth, that help analyze and analyze user behavior, drive growth, and enhance business strategies, with over 500 clients in the industry as of now.

About
Anand started WebMaxy almost 2 years ago
Revenue
Anand grew the business to $1K/month

Pat Walls,  Founder of Starter Story
Want to find more ideas that make money?

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