Business Idea

Start A Shopify Ecommerce Agency

About

Starting a shopify ecommerce agency requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell shopify ecommerce, or selling shopify ecommerce online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a shopify ecommerce agency ➜

Key stats

market size
$264M
revenue (monthly)
$338K
starting costs
$26.9K
gross margin
52%
avg product price
$72
time to build
6 months
growth
Word of mouth
business model
Consulting
time investment
Side project

About

Starting a shopify ecommerce agency requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell shopify ecommerce, or selling shopify ecommerce online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a shopify ecommerce agency ➜

Key stats

market size
$264M
revenue (monthly)
$338K
starting costs
$26.9K
gross margin
52%
avg product price
$72

 

time to build
6 months
growth
Word of mouth
business model
Consulting
time investment
Side project

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $750 $7,000
Employee & Freelancer Expenses $151 $352
Equipment & Supply Expenses $500 $5,000
Website Costs $303 $7,215
Business Formation Fees $600 $4,700
App Creation Costs $1,000 $20,000
Software Expenses $150 $2,794
Advertising & Marketing Costs $0 $2,800
Other Expenses $0 $800
Total Startup Costs $3,454 $50,661

Successful Businesses

Business URL Rank
Shopify shopify.jp #8,071
uAfrica.com uafrica.com #28,795
Shopify shopify.fr #30,102
Beeketing beeketing.com #37,678
Shopify shopify.com.br #40,259
Shopify shopify.ca #52,953
We Make Websites - Shopify Plus Agency wemakewebsites.com #67,664
Shopify Plus, Bigcommerce, & Magento eCommerce Agency in New York sherocommerce.com #135,064
Shopify shopify.es #146,061
E-commerce Ranker - Top 100 Shopify Stores ecommerceranker.com #306,640
MindArc mindarc.com.au #342,403

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Traffic to your website A shopify ecommerce agency gives people a reason to visit your website and to keep coming back to you!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
High margins The gross margins for your shopify ecommerce agency are typically around 52%, which is considerably high and allows you to grow your business and manage costs easily.
Pick & choose the clients you work with Shopify Ecommerce Agencyes have the ability to choose the clients they work with. You have the freedom to work with only a few loyal clients or with hundreds of clients!
Cons Description
Longer Sales Process A shopify ecommerce agency can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
High employee turnover In the shopify ecommerce agency, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment.
Churn In this business, customers can cancel their membership or subscription for your services - which can make revenue forecasting challenging and unpredictable. It's important to focus on your churn rates and trends so that you can prevent this as much as possible.
Time commitment With starting a shopify ecommerce agency, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.
Difficult to build trust with your customer With starting a shopify ecommerce agency, there can be minimal face-to-face interaction, which means it can be a lot more difficult to establish trust with your customers. You'll need to go the extra mile with your customer to grab their attention and business.
Complex development process. The development process for a shopify ecommerce agency can be quite complex, which may cause delays and challenges when launching and growing your product.

Marketing Ideas

  • 1

    Affiliate program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.