Business Idea

Start A Website Development Business

About

Starting a website development business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell website development, or selling website development online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a website development business ➜

Key stats

market size
$39.6B
revenue (monthly)
$2.43K
starting costs
$37.6K
gross margin
70%
avg product price
$2250
time to build
7 months
growth
SEO
time investment
Side project

About

Starting a website development business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell website development, or selling website development online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a website development business ➜

Key stats

market size
$39.6B
revenue (monthly)
$2.43K
starting costs
$37.6K
gross margin
70%

 

avg product price
$2250
time to build
7 months
growth
SEO
time investment
Side project

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $750 $7,000
Employee & Freelancer Expenses $151 $352
Equipment & Supply Expenses $500 $5,000
Website Costs $303 $7,215
Business Formation Fees $5,600 $20,400
App Creation Costs $1,000 $20,000
Software Expenses $162 $3,094
Advertising & Marketing Costs $0 $3,250
Other Expenses $0 $800
Total Startup Costs $8,466 $67,111

Successful Businesses

Business URL Rank
DevriX devrix.com #49,793
Fusion Informatics fusioninformatics.com #117,089
WebOlution webolution.gr #220,991
InGenium Web ingeniumweb.com #226,730
Website Development Australia websitedevelopmentmarketing.com #227,393
Absolute Web absoluteweb.com #249,807
Ranksol ranksol.com #259,175
Techcronus techcronus.com #321,700
Springfield, MO springfieldmo.gov #415,082
Creativ Digital creativ.com.au #537,646
Smartinfosys.net smartinfosys.net #567,055

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Rewarding work Starting a website development business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
Scalable With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
Meaningful business connections You never know who you will meet as a website development business. This could be the start of an incredible business opportunity!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
Cons Description
Motivation of employees If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
High employee turnover In the website development business, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment.
Stressful work This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments.
High overhead expenses With starting a website development business, there are overhead expenses that come with selling a physical product. You will want to make sure you strategically budget for these overhead costs. We discuss this more in the startup costs section below.
Work can be repetitive You may find creating the same product over and over repetitive and tiresome. One way of avoiding this is to diversify product lines and revenue streams - this will keep things interesting!
Churn In this business, customers can cancel their membership or subscription for your services - which can make revenue forecasting challenging and unpredictable. It's important to focus on your churn rates and trends so that you can prevent this as much as possible.

Marketing Ideas

  • 1

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

  • 2

    Social Media Advertising

    Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.

    According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.

    Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.

    Learn more about social media advertising ➜

  • 3

    Pay Per Click Advertising

    Pay-per-click (PPC) is a performance-based marketing method that allows you to show specific ads for services or products oriented to a very defined target, with the goal that the user visits your website or landing page.