Business Idea

Start An Ecommerce Marketing Agency

About

Starting an ecommerce marketing agency requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell ecommerce marketing, or selling ecommerce marketing online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start an ecommerce marketing agency ➜

Key stats

market size
$370B
revenue (monthly)
$31K
starting costs
$26.7K
gross margin
45%
avg product price
$125
time to build
10 months
growth
Pay Per Click Advertising
business model
Consulting/Agency
time investment
Full time

About

Starting an ecommerce marketing agency requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell ecommerce marketing, or selling ecommerce marketing online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start an ecommerce marketing agency ➜

Key stats

market size
$370B
revenue (monthly)
$31K
starting costs
$26.7K
gross margin
45%
avg product price
$125

 

time to build
10 months
growth
Pay Per Click Advertising
business model
Consulting/Agency
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $35 $3,250
Employee & Freelancer Expenses $0 $5,500
Equipment & Supply Expenses $500 $5,000
Website Costs $232 $6,500
Business Formation Fees $5,600 $20,400
Software Expenses $150 $3,044
Advertising & Marketing Costs $0 $2,750
Other Expenses $0 $500
Total Startup Costs $6,517 $46,944

Successful Businesses

Business URL Rank
American Marketing Association ama.org #32,733
UPQODE upqode.com #190,295
STRYDE stryde.com #248,236
Sidekick sidekick.la #451,720
smarketa smarketa.com #1,056,097
eCommerce Trade ecommercetrade.com #1,442,161
Ecommerce Marketing Agency ecommercemarketingagency.com #2,968,991
RIVIDIA rividia.com #4,707,543
Lionzone lionzone.com #5,493,200
Dalex Design Group dalexdesigngroup.com #6,393,448
THE BRANDAGEMENT – "Nashville Branding Communications Agency" thebrandagement.com #6,611,346

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Rewarding work Starting a ecommerce marketing agency can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
Traffic to your website A ecommerce marketing agency gives people a reason to visit your website and to keep coming back to you!
Meaningful business connections You never know who you will meet or get to work with for your ecommerce marketing agency. This could be the start of an incredible business opportunity!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your ecommerce marketing agency becomes an integral piece of their every day lives.
Cons Description
Motivation of employees If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Low margins The gross margins for your ecommerce marketing agency are typically around 45%, which can make it more challenging to incur new expenses and maintain profitability.
High employee turnover In the ecommerce marketing agency, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment.
Stressful work This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments.
High overhead expenses With starting an ecommerce marketing agency, there are overhead expenses that come with selling a physical product. You will want to make sure you strategically budget for these overhead costs. We discuss this more in the startup costs section below.
Work can be repetitive You may find creating the same product over and over repetitive and tiresome. One way of avoiding this is to diversify product lines and revenue streams - this will keep things interesting!

Marketing Ideas

  • 1

    Word of mouth

    The most tried and true way to grow a ecommerce marketing agency is through word of mouth - some entrepreneurs would say it's more important than all social media.

  • 2

    Advertising on social media

    Social media advertising is one of the leading ways to get the word out when it comes to ecommerce marketing agency.

    There are various different Social Media platforms available to you. Some may be more critical for your marketing efforts than others, however, it's important to have an understanding of what's out there and available to you.

    Learn more about advertising on social media ➜

  • 3

    Pay Per Click Advertising

    Pay-per-click (PPC) is a performance-based marketing method that allows you to show specific ads for services or products oriented to a very defined target, with the goal that the user visits your website or landing page.