5 Secrets For Starting A Successful Publishing Business

Want to start your own publishing business? Here are 5 tips you should know.
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We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a publishing business:

#1: Tucker Max, founder of Scribe Media:

We chatted with with Tucker, founder of Scribe Media ($1.3M/month). In our interview, Tucker says:

You have to really understand who your customer is. They’re not just buying what you think you’re selling, they’re buying a solution to a problem. Not having a deep understanding of that was a big weakness of mine at the beginning.

Additionally:

It was not easy to accept that we had to be replaced as CEO & COO. We had to swallow our pride. But what made it possible was that, from day one, we always promised each other we'd do the right thing for the tribe.

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Read the full interview ➜

#2: Adam Witty, founder of Advantage Media Group:

We chatted with with Adam, founder of Advantage Media Group ($1.5M/month). In our interview, Adam says:

Your job as CEO is not to grow a company; your job is to grow people who grow the company.

Additionally:

Launching a business is all about selling. Until you make the cash register ring and a customer gives you their precious dollars, you don’t have a business.

Further:

Make sure everyone is in alignment. Everyone in the company, from the intern all the way up to the CEO, should know what the company’s strategic plan is and how what they do each day helps the company achieve that plan.

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Read the full interview ➜

Want to start a publishing business?

See our full guide ➜