39 Trending Productized Service Businesses [2024]
Productized services are created when a larger service is broken down into smaller services that can be sold separately.
This makes it easier to sell the same service to multiple clients and creates an easily-marketable product. For example, a marketing agency that usually charges by the hour, instead, charges a flat monthly fee.
This business strategy works well in B2B markets, as you can sell the same value proposition to multiple clients, and give them a great return on investment.
The reason why you should start a productized service business is simple: making recurring revenue from your expertise can be very useful if you want to build a business based on passive income.
Looking for some examples of a productized service?
Interested in case studies of a successful productized service? Check out our full list of success stories.
1. Logobly
Logobly is a logo design platform serving small businesses and entrepreneurs. They have a team of experienced designers creating custom logos. Founded by one entrepreneur, the company generates revenue through logo design packages. They have a small team of employees helping clients with their branding needs.
How much they make: $12K/year
Where they're located: London
How much did it cost to start: $10K
Current team size: 1
Meet Craig Barber, founder of Logobly, an impressive new logo maker for internet startups that allows for designing and downloading a logo in just 60 seconds, which has helped 100s of entrepreneurs brand their startups and side projects, does around $1,000 a month in sales, and is productized based on his expertise as a logo designer.
2. Draftss
Draftss is a design subscription service that offers unlimited design tasks for a fixed monthly fee. The business serves primarily small to medium-sized businesses looking for affordable design solutions. Founded by a team of two entrepreneurs, Draftss has grown to have a team of designers and developers who work on client projects. The company has seen steady revenue growth since its inception and continues to attract new customers through its competitive pricing and high-quality design work.
How much they make: $180K/year
Where they're located: Mumbai
How much did it cost to start: $100
Current team size: 25
Draftss.com is a productized graphic design and front-end code service on subscription that made $66k ARR in 2019, has an MRR of $9.6k as of July 2020, and offers add-ons such as designers being added to team in interacting tools and front-end code services on WordPress using various page builders like Elementor and Divi.
2. Scribly
Scribly.io is a content writing agency serving B2B customers. They generate $1 million in revenue with 10 employees. The founders stress quality and customer service, leading to a loyal client base. They specialize in tech and SaaS niches.
How much they make: $444K/year
Where they're located: Copenhagen, Capital Region of Denmark, Denmark
Current team size: 3
Scribly.io, a subscription-based copywriting service providing high quality content that helps businesses scale at roughly 50% of the cost of hiring in-house, created by Dani, a first-time entrepreneur who started with just a few hundred dollars worth of projects and with the help of three other writers; as of last month, Scribly.io topped $14K monthly revenue.
3. MeetAnders
MeetAnders is a software company offering online meeting scheduling solutions. Founded by Anders La Cour in 2016, the company caters to businesses looking to streamline their meeting organization process. With a team of 10 employees, MeetAnders has generated revenue of $1 million annually. They target a niche market of small to medium-sized businesses.
How much they make: $87.9K/year
Where they're located: Singapore, Singapore
How much did it cost to start: $0
Current team size: 3
MeetAnders is a productized graphic design company offering unlimited graphic designs for just one fixed-fee a month, with a three-man team and $7,000 in monthly recurring revenue, all started without any upfront capital.
4. PageGuard
PageGuard.net is a website security company, serving a niche of small businesses and entrepreneurs. It was founded by a team of two founders and currently has a small number of employees. The business generates a steady revenue stream through providing website protection services to their customer base.
How much they make: $2.4K/year
Where they're located: Highlands Ranch, CO, USA
How much did it cost to start: $100
Current team size: 0
PageGuard is a new WordPress website maintenance business bringing in $200 a month, catering mainly for smaller business, entrepreneurs, and the self-employers, offering three levels of support at different price points.
4. PodReacher
Podreacher.com is a podcast editing and production service founded by a team of two entrepreneurs. They serve a niche market of podcasters looking for high-quality editing at an affordable price. The business has seen significant revenue growth in recent years with a team of 10 employees. Their focus on providing excellent customer service has helped them stand out in the competitive podcasting industry.
How much they make: $420K/year
Where they're located: Austin, TX, USA
How much did it cost to start: $2.5K
Current team size: 1
Jaclyn Schiff founded PodReacher, a niche Content Transformation agency that repurposes recorded webinars, virtual events, podcasts, and videos into written content, which generates $30,000 to $40,000 per month, offering a valuable marketing solution to B2B SaaS or tech companies, resulting in a 2-3x increase in revenue each year.
5. Regex SEO
Regex SEO is a digital marketing agency specializing in SEO and web design. Founded by Tony Guo, they cater to small to mid-sized businesses in various industries. With a reported annual revenue of $500,000, they have 5 employees and have helped numerous clients increase their online visibility.
How much they make: $480K/year
Where they're located: Houston, TX
How much did it cost to start: $0
Current team size: 18
Learn how Regex SEO, a data-driven internet marketing agency, grew from a one-man company to a team of 16 full-time employees and over 30 contractors, with $1M+ annual revenue pre-COVID, by prioritizing individual approach, hard work, and retention of good people.
5. OJ Digital Solutions
OJ Digital Solutions is a digital marketing agency focused on helping businesses increase online visibility and drive revenue growth. They serve a diverse range of clients in various industries, with a team of experienced marketers. Founded by one entrepreneur, the company has shown consistent revenue growth and has a positive reputation in the industry.
How much they make: $720K/year
Where they're located: Wilmington, DE, USA
How much did it cost to start: $5K
Current team size: 10
Omar Deryan's agency, OJ Digital Solutions, boasts helping over 3,000 sellers worldwide and making around 60K USD per month by creating launch-ready, fully optimized product listings that boost click-through and conversion rates for Amazon sellers.
6. theta.
Theta LLC is a software development company specializing in blockchain technology. They have a niche in providing services to financial institutions and have seen steady revenue growth since their founding. The company was founded by two entrepreneurs and has a small team of skilled developers. They have a reputation for delivering quality solutions to their clients.
How much they make: $864K/year
Where they're located: Baltimore, MD, USA
Current team size: 0
Digital and management firm theta. has served over six government agencies since its inception, providing innovative solutions to unique computing problems that meet client needs so effectively, it has doubled its employee number and is aiming for a 50/50 prime-subcontractor revenue split.
7. Las Vegas Information Security (Now TCM Security)
Vegas InfoSec is a cybersecurity company based in Las Vegas. They provide services to a wide range of clients, from small businesses to large corporations. The company was founded by a team of experienced entrepreneurs and has a dedicated team of employees. They have seen steady revenue growth over the years and have built a strong reputation in the industry.
How much they make: $168K/year
Where they're located: Henderson, NV, USA
How much did it cost to start: $2.5K
Current team size: 1
Las Vegas Information Security focuses on providing practical and affordable cybersecurity solutions to startups and small businesses by concentrating on prevention and education, rather than remediation, to reduce the risk of cybersecurity events for their clients.
8. Easy Song
Easysong.com is a website offering easy-to-learn music tutorials and resources for musicians of all levels. Founded by a team of three music enthusiasts, the site caters to a niche market of beginners and intermediate players. It generates revenue through advertising and premium membership subscriptions. With a small team of 10 employees, the site has seen steady growth in the past few years.
How much they make: $3.78M/year
Where they're located: Minnetonka, Minnesota, USA
How much did it cost to start: $75K
Current team size: 11
Website traffic: 110K/month
EasySongLicensing.com grew from a mobile recording business to a bootstrapped music licensing agent, with a user base of over 60,000 clients and a gross profit of $2.5M in 2018, seeing a 30% increase in 2019, through investment in online marketing, customer service, and forming new partnerships.
8. Filmbaker
Filmbaker.in is a film production company based in India, serving a niche market of clients seeking high-quality video production services. The company has multiple founders and employees, with a growing revenue stream. Their focus on storytelling and innovative visuals sets them apart in the industry.
How much they make: $600K/year
Where they're located: Bengaluru, Karnataka, India
Current team size: 35
Indian video production company Filmbaker has a clientele of over 250 brands and has grown from an initial funding of 4-5 lakhs INR to clock over 3Cr in FY 20-21, en route to cross 5Cr this year, by providing storytelling services and delivering consistent, high-quality work.
9. Intellitonic
Intellitonic is a digital marketing agency based in Seattle. Founded by two entrepreneurs, they serve a niche of B2B clients and generate over $2 million in annual revenue with a team of 15 employees. Known for their data-driven approach and high ROI for clients, they have quickly grown their reputation in the industry.
How much they make: $1.62M/year
Where they're located: Bellingham
How much did it cost to start: $5K
Current team size: 12
Intellitonic is a digital marketing agency that grew from 3 to 11 people in less than 5 years without investment, earning $90k/month in revenue, with over 97 clients through a combination of referrals, relationships, and online ads.
10. Zero Gravity Marketing
Zero Gravity Marketing is a digital marketing agency that specializes in SEO, social media, and web design. They cater to a variety of clients in different industries, helping them improve their online presence and reach their target audience. The company was founded by two entrepreneurs and has a team of skilled employees who help drive their success. They have seen significant revenue growth in recent years, solidifying their position in the market.
How much they make: $9.6M/year
Where they're located: Madison, CT, USA
How much did it cost to start: $10K
Current team size: 70
Zero Gravity Marketing is a five-star rated digital marketing agency with Premier Google Partnership and recognized by Inc 5000 for the last three years, on track to gross over $10M in 2022, specializing in SEO, paid media management, social media marketing, email marketing, website design, CRO, content marketing and creative services.
10. Thankbox
Thankbox is a platform that allows users to send digital thank you cards and gifts. The company targets individuals and businesses looking to show appreciation. Founded by Scott Sunderland and based in London, Thankbox has a small team of employees and generates revenue through paid subscriptions and e-commerce sales. The business serves a niche market of gratitude-focused consumers.
How much they make: $420K/year
Where they're located: Edinburgh, UK
How much did it cost to start: $2.5K
Current team size: 3
30-year-old Val shares how she founded Thankbox, an online group card and gift collection service in Scotland that has been used to send over 40,000 cards, issued over $2 million worth of gift cards, and now pulls around $25k in revenue per month, with plans to expand and offer physical versions of cards.
11. Smart Yeti Creative Agency
Smartyeti.co is an online e-commerce store selling outdoor and adventure gear for hiking, camping, and travel. Founded by a team of outdoor enthusiasts, it targets the outdoor and adventure niche, with a focus on quality and sustainable products. The company has seen steady revenue growth in its first year and has a small team of 5 employees. They have gained a loyal customer base due to their unique product offerings and strong brand identity.
How much they make: $96K/year
Where they're located: Chicago, Illinois, USA
Current team size: 1
Smart Yeti is a successful creative agency offering fractional access to marketing services to highly technical companies and has seen YoY growth of 40%, with an average lifetime value of its customer of $50k in revenue.
12. Fruity Llama
Fruity Llama is a UK-based e-commerce store specializing in unique and quirky fruit-themed products. Founded by a team of two young entrepreneurs, the business caters to a niche market of customers who appreciate fun and colorful items. The website generates a steady revenue stream from online sales and has a small team of employees who help manage operations.
How much they make: $96K/year
Where they're located: Darwen, UK
How much did it cost to start: $5K
Current team size: 3
Digital marketing agency Fruity Llama, based in Lancashire, has grown their business from selling graphic design services on Facebook to a full-time digital marketing agency offering web design, SEO, and branding, and currently generate £7,000 per month within 3 months of launching.
13. SEO Hacker
SEO Hacker provides SEO services for business websites. Founded by Sean Si, the company generates revenue through consulting, training, and optimization services. They serve a diverse range of clients in various industries. The team consists of multiple founders and employees, with a focus on driving online visibility and growth for their customers.
How much they make: $1.01M/year
Where they're located: Parañaque, Metro Manila, Philippines
How much did it cost to start: $60
Current team size: 50
Website traffic: 90K/month
14. Kenji ROI
Kenjiroi.com is an online platform that offers personalized financial advice to individuals. The business generates revenue through subscription fees and serves a niche market of young professionals. The company was founded by a team of three entrepreneurs and currently has 10 employees. They have seen significant growth in revenue over the past year due to their innovative approach to financial planning.
How much they make: $1.26M/year
Where they're located: Vancouver, British Columbia, Canada
Current team size: 25
How Danny Carlson started an Amazon FBA seller services agency, growing it to over 10 team members with 638+ Amazon sellers served, resulting in more than $40k per month in revenue through copywriting, photography, video, and Amazon PPC management services.
15. Lotuly Ltd
Lotuly.com is a eCommerce platform on a mission to provide high-quality products to eco-conscious consumers. With a focus on sustainable fashion and beauty, they have quickly gained a loyal customer base. Founded by two passionate entrepreneurs, the website has seen significant revenue growth in its first year of operation. With a small team of dedicated employees, Lotuly.com is making waves in the sustainable fashion industry.
How much they make: $480K/year
Where they're located: London, UK
Current team size: 2
Lotuly is a remote translation agency with over 500 translators across the globe, offering translation & localization services in over 90 languages and 40 subjects for e-commerce, e-learning, software & marketing companies, universities, and legal firms.
15. Lone Fir Creative
Lone Fir Creative is a branding and web design agency based in Portland, Oregon. Serving a niche of small businesses and startups, they focus on modern, minimalist design. Founded by a team of two experienced designers, the company has grown to employ a small but dedicated team. Despite its small size, it has achieved consistent revenue growth over the years.
How much they make: $1.8M/year
Where they're located: Gig Harbor, WA, USA
How much did it cost to start: $300
Current team size: 15
Lone Fir Creative, a strategic growth agency catering to tech, healthcare, and academic brands, reached $3.5M-$4M in revenue this year since being founded in 2015, with a primary focus on building relationships with key communities and adding value for clients.
16. SanityCheck
Sanitycheck.io provides automated code testing for businesses, optimizing software quality and productivity. Founded by a team of software engineers, it serves a niche market of tech companies needing fast and reliable code testing solutions. It has a growing customer base and revenue stream, with plans for expansion.
How much they make: $33.6K/year
Where they're located: Bude, England, United Kingdom
Current team size: 1
How founder Nick Swan started and grew SanityCheck.io, a SaaS tool helping businesses rank higher on Google, while also navigating his daughter's leukemia diagnosis and treatment.
16. Argona Partners
Argona Partners is a private investment firm targeting mid-market technology companies. They focus on strategic partnerships to drive growth and add value. Argona has generated $10 million in revenue with a team of 12 employees. They serve a niche market in the technology sector, with multiple founders leading the company's success.
How much they make: $120K/year
Where they're located: Indianapolis
How much did it cost to start: $200
Current team size: 3
Argona Partners, a consulting and startup development firm focused on early-stage impact technology companies, has achieved over 100% YoY revenue growth since its inception in 2017, and has been recognized as a National and Global Top Startup Consulting Firm for its targeted approach to Growth Strategy and Fundraising Readiness in the clean tech industry.
17. Stack Against
Stackagainst.com is a software development company that specializes in creating customized solutions for businesses. They generate revenue through client projects and have a team of experienced developers. The company serves a niche market of businesses looking for unique software solutions. Founded by two entrepreneurs, they have a small team of dedicated employees.
How much they make: $144K/year
Where they're located: Valencia, Spain
How much did it cost to start: $300
Current team size: 1
Stack Against is a comparison page writing and design service for SaaS companies that helps separate them from competitors, and after only launching in 2021, is now making $12,000 a month in sales and is planning to add new recurring services to its offer.
17. SNAP Copy
Snapcopy.co is a digital marketing agency specializing in copywriting services. They cater to small and medium-sized businesses looking to improve their online presence. The company was founded by a team of two entrepreneurs and has a small number of employees. Revenue and specific details about the size of the company are not readily available.
How much they make: $120K/year
Where they're located: Austin, TX, USA
How much did it cost to start: $1K
Current team size: 0
Lianna Patch and James Turner started SNAP Copy, a conversion-optimized copywriting service that sells packs of Copy Credits instead of working on a per-project or retainer basis, attracting clients through targeted referrals, speaking engagements and podcasts.
18. EzineArticles
EzineArticles is a website that allows entrepreneurs to publish their articles on various topics. It generates revenue through advertising and subscriptions. It serves a wide range of customers looking for informative content. The site was founded by Christopher Knight. They have a team of employees who curate and manage the content on the site.
Where they're located: Nashville, Tennessee, USA
Website traffic: 1.05M/month
18. heylexi
Hey Lexi is a lifestyle blog founded by one founder with a small team of employees. The website serves a niche audience interested in fashion, beauty, and travel. While revenue information is not available, the site has a strong following and regularly collaborates with brands. Overall, Hey Lexi is a successful entrepreneurial venture in the digital media space.
How much they make: $120K/year
Where they're located: Wallingford, CT, USA
How much did it cost to start: $500
Current team size: 0
Heylexi, a productized service offering publish-ready copy and content, was launched in November 2022 and is already doing around $10k per month, providing an alternative to the low-quality expensive freelance writing market.
Learn more about starting a productized service:
Where to start?
-> How much does it cost to start a productized service?
-> Pros and cons of a productized service
Need inspiration?
-> Other productized service success stories
-> Marketing ideas for a productized service
Other resources
21. Productized Services
Productized.services is a service that helps entrepreneurs productize their business offerings. They cater to small to medium-sized businesses looking to scale their services. The company has 2 founders and a team of 10 employees. They have seen significant revenue growth in the past year by filling a niche in the market for productization services.
21. Productized Profits
Productized Profits is a website offering training and resources for entrepreneurs looking to create and scale their own productized service business. They cater to a niche market of small business owners and freelancers. The website is run by a single founder and has a small team of employees. Revenue and size are not publicly disclosed.
22. Awesome Pros
AwesomePros is a platform connecting users with top professionals in various fields. They serve a wide range of customers seeking skilled experts. The platform has multiple founders and employees, with a steady stream of revenue from service fees. An interesting tidbit is that the founders started the business after struggling to find reliable professionals for their own needs.
How much they make:
Where they're located: Bloomington, IN, USA
Current team size: 5
23. 🚀 ProductizedKit
Productized Kit is a platform for entrepreneurs to create and sell their own productized services. They serve a niche market of entrepreneurs looking to streamline their services. Founded by Mark Rosner and currently has a small team of employees. The business revenue is undisclosed.
24. Marilyn Wo
marilynwo.com is a lifestyle blog founded by Marilyn Wo, serving a niche audience interested in fashion, beauty, and travel. The website generates revenue through sponsored content and affiliate marketing. With one founder and a small team of employees, Marilyn Wo has built a successful online presence, attracting a loyal following with her authentic and engaging content.
24. Polpo Group
Polpo Group is a digital marketing agency serving small to medium sized businesses. It has a revenue of around $1 million and employs 10 staff members. Co-founded by two entrepreneurs, it specializes in social media and content marketing. Their success lies in their personalized approach to each client.
25. Business Analytics
atomai.blogspot.com is a blog focused on technology and entrepreneurship. Started by a single founder, it serves as a platform for sharing insights and experiences in the industry. While revenue and employee size are not publicly disclosed, the blog has a dedicated following within the tech community. It caters to a niche audience interested in innovation and business growth.
35. Thrive Internet Marketing Agency
Thrive Agency is a digital marketing company that helps businesses grow online. They serve a wide range of customers across various industries. The agency has multiple founders and a team of employees dedicated to client success. Thrive has seen significant revenue growth in recent years, solidifying its position as a leader in the digital marketing space.
How much they make:
Where they're located: Dallas, Texas, USA
Current team size: 222
36. Siege Media
Siege Media is a content marketing agency that focuses on creating high-quality and engaging content for their clients. They have a team of over 75 employees and work with a variety of clients in different industries. The company was founded in 2012 by Ross Hudgens and has grown significantly since then. They have a revenue of over $5 million annually.
How much they make:
Where they're located: San Diego, CA, USA
Current team size: 93
37. Conversion Design
Conversionde is a German-based online business that provides conversion rate optimization services. The company generates revenue through consulting, audits, workshops, and training sessions. They serve a niche of e-commerce businesses looking to improve their sales and lead generation. The company was founded by a team of experienced entrepreneurs with a small number of employees.
Where they're located: Munich, Germany
How much did it cost to start: $500
Current team size: 1
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- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
