10 Ppc Consulting Agency Success Stories [2024]

Updated: November 19th, 2023
Start A Ppc Consulting Agency

Paid advertising offers a 200% ROI. Considering the enormous potential PPC brings to a business, startups incorporate the same in their marketing strategy. However, many business owners do not understand how to implement PPC campaigns.

Do you understand digital marketing and how paid advertising works? Starting a PPC consulting business can be rewarding. If you do not know how Google ads work, you can outsource a PPC consultant to enhance your paid advertising campaigns.

Here are some real life success stories of starting a PPC consulting agency:

1. Big Flare ($480K/year)

Daryl, the founder of Big Flare, initially started out as an affiliate marketer but struggled to generate significant income. In need of more money, he began offering PPC advertising services as a freelancer on platforms like Upwork. As his client list grew and he realized the potential for scaling his business, Daryl transitioned from hiring subcontractors to building a team of dedicated individuals who shared his vision for the company. Through an evolution of trial and error, Big Flare found success in becoming a growth partner for small to mid-sized e-commerce businesses, primarily focusing on PPC advertising.

How much they make: $480K/year
How much did it cost to start: $500
Current team size: 3

article

How I Turned My Jobs on Upwork Into A Full Scale Marketing Agency

Big Flare is a location-independent PPC advertising agency that spends over $3M per year on Google Ads for their small to mid-sized e-commerce clients, with a team of five spread across five different countries and timezones, and plans to grow to a $10M+ company within 10 years.

About
Daryl started Big Flare over 10 years ago
Revenue
Daryl grew the business to $40K/month
Costs
It cost Daryl $500 to start the business
Read by 11,902 founders

2. SideGains ($36K/year)

Paul Franklin, founder of SideGains, started his business in 2015 after being made redundant. He initially began freelancing as a contractor, focusing on PPC campaigns. As he gained clients through recommendations, he saw an opportunity to monetize his blog and create a more stable source of income. Despite the challenges of maintaining a blog, Franklin is committed to long-term growth and plans to scale his business by outsourcing work and making the blog his primary source of income.

How much they make: $36K/year
How much did it cost to start: $300
Current team size: 1

article

On Starting A $3K/Month PPC And WordPress Development Business

This case study follows the journey of Paul Franklin who runs SideGains, offering PPC campaign management and WordPress development; despite COVID-19's impact, his blog generates 10% of income and he plans to shift this to 50-50 in a year's time.

About
Paul started SideGains almost 5 years ago
Revenue
Paul grew the business to $3K/month
Costs
It cost Paul $300 to start the business
Read by 6,525 founders

So... can you actually make money with a PPC consulting agency?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

3. The Creative Collective ($2.4M/year)

Yvette Adams, founder of The Creative Collective, came up with the idea to start her marketing agency out of both ambition and necessity. With a diverse background in marketing and media, she saw the potential in offering a one-stop-shop for creative services on the Sunshine Coast. She began by offering her services to people she knew and quickly gained clients and referrals, positioning her agency as a pioneer in the industry.

How much they make: $2.4M/year
How much did it cost to start: $0
Current team size: 20

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I Started A $2.4M/Year Marketing Agency [From Home]

The Creative Collective is a full-service marketing agency that has grown its revenue and doubled its team in the past year, with around 100 active clients and responding to an average of 160 inquiries each month.

About
Yvette started The Creative Collective about 17 years ago
Revenue
Yvette grew the business to $200K/month
Read by 4,560 founders

4. Salt Water Digital ($420K/year)

Daniel Thompson, the founder of Salt Water Digital, came up with the idea for his digital marketing agency while working for a research and development company in 2011. After teaching himself web development and SEO, he built an affiliate site called ExerciseFoamRollers.com. When he was laid off in 2012, he used his unemployment insurance to start his own business and eventually expanded to offer SEO, PPC, and website development services.

How much they make: $420K/year
How much did it cost to start: $1K
Current team size: 6

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I Went From Being Laid Off To Starting A $35K/Month Marketing Agency

Salt Water Digital is a digital marketing agency specializing in SEO, PPC, and website development, serving small businesses with revenue from $300k to $5m, having grown from $25k/month to $40k/month in the past eight months, with a goal to hit $60k/month by year end.

About
Dan started Salt Water Digital over 10 years ago
Revenue
Dan grew the business to $35K/month
Costs
It cost Dan $1000 to start the business
Read by 2,772 founders

So... can you actually make money with a PPC consulting agency?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. Digital Position™ ($4.68M/year)

Roger Parent, the founder of a digital marketing agency, came up with the idea after realizing the shortcomings of the agency he was managing at his previous job. Frustrated by their lack of transparency and slow response times, he decided to offer a better service himself. Since then, his agency has experienced significant growth, with a projected revenue of $416k in 2022 and a goal of reaching $30mm by 2029.

How much they make: $4.68M/year
How much did it cost to start: $1K
Current team size: 30

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I Got Tired Of Being Underpaid And Left To Start A $4M/Year PPC & SEO Growth Agency

Digital Position, a digital marketing agency, was founded by Roger Parent, who was unhappy being underpaid at his job; the company is now generating over $330k/month in revenue, and aims to generate $5m in 2022, with a long-term goal of hitting $30m before Parent is 40.

About
Roger started Digital Position™ almost 10 years ago
Revenue
Roger grew the business to $390K/month
Costs
It cost Roger $1000 to start the business
Read by 8,077 founders

So... can you actually make money with a PPC consulting agency?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

6. NAV43 ($1.14M/year)

Ben Dankiw, co-founder and CEO of NAV43, came up with the idea for his technical digital marketing agency while working as a marketing coordinator. With a strong analytical mindset and experience in Google Ads, he realized the impact he could have on brands at a larger level. After partnering with colleagues and building a client roster, they scaled the business to an MRR in the 6-figures and continue to attract and retain customers through their SEO and PPC services.

How much they make: $1.14M/year
How much did it cost to start: $25K
Current team size: 7

article

How Our SEO & PPC Agency Is Aiming $2M/Year With 40 Retainer Clients

NAV43 is a technical digital marketing agency specializing in SEO, CRO, and PPC services, known for its SEO delivery, averaging an MRR in the 6-figures with a client roster across e-commerce, lead generation, and publisher sites.

About
Ben started NAV43 over 7 years ago
Revenue
Ben grew the business to $95K/month
Costs
It cost Ben $25000 to start the business
Read by 1,378 founders