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5 Painting Business Success Stories [2023]

5 Painting Business Success Stories [2023]
Start A Painting Business

If you are looking for a self-employment opportunity that gives you a chance to define your working schedule, consider starting a painting business. Painting is one of the low startup costs craft businesses with a high-profit margin. However, only some have the patience or the skill to do painting tasks.

To start a painting business, craft a business plan and register your business. Then, get insurance cover for your business and apply for licenses. Finally, get the right painting equipment and focus on marketing your business.

Here are some real life success stories of starting a painting business:

1. The Flooring Girl ($240K/year)

Debbie Gartner (from New York, New York, USA) started The Flooring Girl over 12 years ago.

$20K / month
1 founders / 0 employees
New York, New York, USA

Case Study

I’m Debbie, and I’m known online as TheFlooringGirl. I have a home décor blog where I blog about flooring, painting, and home décor. It has now become my full-time job.

My site has over 700,000 pageviews/month. Search Engine Optimization (SEO) has been the key to my success and you can find my SEO ebooks here.


2. 1-800-STRIPER ($739K/year)

Luke and Heather Menear (from Rochester, New York, USA) started 1-800-STRIPER almost 24 years ago.

$61.6K / month
2 founders / 8 employees

Case Study

We are Luke and Heather Menear from 1-800-STRIPER! We started our parking lot striping business located in Rochester, NY, in 1999.

Because of our vast experience and deep commitment to our brand, we are now sharing our tools and knowledge with others by offering franchise opportunities across the east coast.


Learn more about starting a painting business:

Where to start?

-> How much does it cost to start a painting business?
-> Pros and cons of a painting business

Need inspiration?

-> Examples of established painting business
-> Marketing ideas for a painting business
-> Painting business slogans
-> Painting business names
-> Painting business Instagram bios
-> Painting business Instagram captions

Other resources

-> Blog post ideas for a painting business
-> Painting business manufacturers
-> Painting business quotes
-> Painting business calculator

4. Van Woof ($1.26M/year)

Luke Emery has a background in design and portrait painting. So he decided to utilize these skills and his e-commerce experience to start a business selling custom pet portraits.

Van Woof specializes in putting your dog or cat into a Renaissance-style oil painting, as if they really posed for t…

Luke Emery (from London, England, United Kingdom) started Van Woof almost 3 years ago.

$105K / month
1 founders / employees

Case Study
  • Van Woof was created by Luke Emery, who specializes in making oil paintings of your dog or cat appear as though they are posing for a portrait in Renaissance style.
  • Luke Emery has experience in both portrait painting and design. So he made the decision to launch a company that sells personalized pet portraits using his abilities and his experience with online shopping.
  • Despite not being Luke's first e-commerce venture, this one has taken off like a rocket.
  • From a two-week challenge, it developed into a company that processes $3,500 in orders every day.


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Pat Walls,  Founder of Starter Story
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