Businesses rely on visibility to attract customers. Thus, these businesses pay advertising agencies for a billboard in strategic locations. If you have idle or vacant land, you can start an advertising agency and earn money by offering businesses some advertising space.
The type of outdoor advertising includes billboards and signage posted on the roadside.
Starting an outdoor advertisement business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell outdoor advertisement , or selling outdoor advertisement online, you can use this page as a guide for everything you'll need to know.
|Min Startup Costs||Max Startup Costs|
|Office Space Expenses||$0||$7,000|
|Employee & Freelancer Expenses||$150||$250|
|Business Formation Fees||$600||$4,700|
|Advertising & Marketing Costs||$0||$1,400|
|Total Startup Costs||$1,135||$23,259|
|Clear Channel Outdoor||clearchanneloutdoor.com||#366,467|
|Effortless Outdoor Media - Billboard Advertising and Outdoor Media Sales||effortlessoutdoormedia.com||#1,038,524|
|Alliance Media - Outdoor Billboard Advertising Company||alliancemedia.com||#1,047,481|
|Adams Outdoor Advertising||adamsoutdoor.com||#1,173,860|
|Frontline Media Solutions||frontlinemediasolutions.com||#1,849,577|
Pros & Cons
|Flexibility||You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.|
|Ability to start your business from home||It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!|
|Little startup costs required||The cost to start a outdoor advertisement business costs significantly less money than most businesses, ranging anywhere from 62 to 23,259.|
|Rewarding work||Starting a outdoor advertisement business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.|
|Scalable||With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.|
|No overhead costs||To get your outdoor advertisement business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!|
|Crowded Space||Competition is high when it comes to your outdoor advertisement business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.|
|Longer Sales Process||A outdoor advertisement business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.|
|Work can be inconsistent||As a outdoor advertisement business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.|
|Lack of benefits||With a outdoor advertisement business, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.|
|Isolation||Often times, as a outdoor advertisement business, you typically work alone and do not have much face-to-face interaction with other team members.|
|Taxes||As a outdoor advertisement business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.|
Hey! 👋I'm Pat Walls, the founder of Starter Story.
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