Start An Outdoor Advertisement Business - Business Ideas

Updated: September 15th, 2022
Start An Outdoor Advertisement Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

Businesses rely on visibility to attract customers. Thus, these businesses pay advertising agencies for a billboard in strategic locations. If you have idle or vacant land, you can start an advertising agency and earn money by offering businesses some advertising space.

The type of outdoor advertising includes billboards and signage posted on the roadside.

Starting an outdoor advertisement business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell outdoor advertisement , or selling outdoor advertisement online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size
$39.9B
starting costs
$11.7K
gross margin
90%
time to build
210 days
growth
Organic social media
business model
Subscriptions
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs

Office Space Expenses

$0

$7,000

Employee & Freelancer Expenses

$150

$250

Website Costs

$223

$7,015

Business Formation Fees

$600

$4,700

Software Expenses

$162

$2,894

Advertising & Marketing Costs

$0

$1,400

Total Startup Costs

$1,135

$23,259

Successful Businesses

Business URL Rank

Clear Channel Outdoor

clearchanneloutdoor.com

366,467

oaaa

oaaa.org

427,001

Outdoor Billboards

outdoorbillboard.com

464,938

Pattison Outdoor

pattisonoutdoor.com

579,806

Bitfari

bitfari.org

810,389

Effortless Outdoor Media - Billboard Advertising and Outdoor Media Sales

effortlessoutdoormedia.com

1,038,524

Alliance Media - Outdoor Billboard Advertising Company

alliancemedia.com

1,047,481

Outdoor Adventure Solutions Inc Shower Toga

showertoga.com

1,076,868

Adams Outdoor Advertising

adamsoutdoor.com

1,173,860

Capitol Outdoor

capitoloutdoor.com

1,784,996

Frontline Media Solutions

frontlinemediasolutions.com

1,849,577

Pros & Cons

Pros Description

Flexibility

You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.

Ability to start your business from home

It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!

Little startup costs required

The cost to start a outdoor advertisement business costs significantly less money than most businesses, ranging anywhere from 62 to 23,259.

Rewarding work

Starting a outdoor advertisement business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

Scalable

With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.

No overhead costs

To get your outdoor advertisement business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!

Cons Description

Crowded Space

Competition is high when it comes to your outdoor advertisement business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Longer Sales Process

A outdoor advertisement business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.

Work can be inconsistent

As a outdoor advertisement business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.

Lack of benefits

With a outdoor advertisement business, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.

Isolation

Often times, as a outdoor advertisement business, you typically work alone and do not have much face-to-face interaction with other team members.

Taxes

As a outdoor advertisement business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.