5 Online Plant Store Success Stories [2024]
An online plant store is an excellent business venture any time of the year. No wonder, this idea is catching the fancy of many young entrepreneurs across the globe.
The market size of the plant and flower growing sector in the United States reached $15.23B in 2020. Starting a plant store from scratch isn't easy and it can be a daunting task, especially for newbies. There are a lot of things to consider. But the good news is, with online plant shopping on the rise, starting a plant storage business is easier than ever before.
Here are some real life success stories of starting a online plant store:
1. Decoralino ($24K/year)
Javier and Daniel, friends with over 20 years of business experience, started an e-commerce business selling natural garden kits with air plants and other decorative elements. With a fast launch of just 5 weeks and a focus on organic and paid social media marketing, they have achieved break-even and are now aiming to scale the business while maintaining low recruitment costs. Their use of No Code tools and commitment to exceptional customer service sets them apart in the market.
How much they make: $24K/year
How much did it cost to start: $600
Current team size: 0
Spanish co-founders launch profitable e-commerce business selling natural garden kits with air plants, generating an average monthly revenue of $2K in only 4 months, using only No Code tools, social media, and email campaigns to promote, and planning to scale and expand to new markets.
2. Root Bridges ($324K/year)
Udit, an investment banker with a passion for nature and greenery, started Root Bridges, an online plants store, to bring greenery into people's lives. With a background in economics and no experience in eCommerce or horticulture, Udit learned everything from scratch, starting with pop-up stores and gathering feedback from customers. The business now clocks sales of $350,000 per year and is focused on attracting and retaining customers through SEO, offering free plant feed, better prices, and free replacements for in-transit damage.
How much they make: $324K/year
How much did it cost to start: $46K
Current team size: 11
Root Bridges is a profitable online plant store in India that delivers hard-to-find indoor plants, clocking sales of $350,000 per year and grown 200% YoY during the pandemic, offering free plant feed on orders, better prices than marketplaces, and free replacements for in-transit damage.
So... can you actually make money with a online plant store?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
3. Plant Circle ($1.2M/year)
Monika Kalinowska, founder of Plant Circle, came up with the idea for her business after experiencing a burnout in her previous job as a video journalist. She turned to plants as a way to cope with her anxiety and frustration, but struggled to find unique and well-made plants and accessories. Recognizing a market gap, she launched Plant Circle as an online plant store with a focus on sustainability and animal welfare. The business quickly gained traction through social media, workshops, and collaborations, and now generates approximately $100k in revenue per month.
How much they make: $1.2M/year
How much did it cost to start: $5K
Current team size: 12
Founder Monika Kalinowska turned her passion for plants into a sustainability and animal welfare-focused business, quadrupling revenue each year to reach +/-100k a month in 2021, by focusing on Instagram marketing, good SEO, a strong email list, and running workshops to attract and retain customers.
- 4,818 founder case studies
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- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
