1,000+ Trendy Niche Accesssories Brand Names

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Updated: June 10th, 2025

So, you've come up with the perfect niche accessories brand idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your niche accessories brand stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best niche accessories brand ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your niche accessories brand.

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Ideas

Catchy niche accessories brand name ideas

Accessoriooze
All About Accessories
The Queen Accessories
Happy Accessorizing!
The Fashionistas!
Fashion & Fascination
The Accessory Guide
Accessoriella
Accessoriadora
Lantern Accessories
Amber Accessories
City Accessories
The Accessory Haul
Fascination Accessories
Jade Accessory Hub
Accessoriable
Emerald Accessory Hub
Accessoriverse
Accessoriporium
Accessoriio
Accessorideck
Pharaoh Accessories
Leopard Accessory Hub
Switch Accessories
Atlantis Accessory Hub
Attract Accessories
Accessoriworks
Majestic Accessory Hub
Richness Accessories
Accessorifluent
Accessorilia
Ruby Accessories
Accessoriscape
Garnet Accessories
Queen Accessory Club
Lapis Accessories
Crystal Accessory Bucket
Accessoriry
Accessorily
Opal Accessory Bucket
Accessoriology
Auction Accessory Bucket
Accessorilytical
Accessoriops
Accessoriium
Deal Accessory Bucket
Trade Accessory Bucket
Your Million Accessory Hub
Pegasus Accessories
Luxury Accessory Hub
Goddess Accessory Club
Amethyst Accessory Club
Direct Accessories
Accessoribea
Flip Accessories
Beryl Accessories
Delicacy Accessories
Want Accessories
Panther Accessory Club
Zephyr Accessory Club
Drip Accessories
Broker Accessories
Commerce Accessories
Accessorilaza
Lavish Accessories
Accessorix
Spot Accessories
Accessorioont
Accessorijet
Cleopatra Accessory Guide
Chain Accessories
Exquisite Accessories
Ship Accessories
Accessoriistic
Accessorioryx
Drop Accessories
Accessoriaholic
Accessorisy
Narrow Niche Market
Profitable Recess Pro
Illusory Jewelry
Economic Speciality Trading Co
The Developmental Corner
Specialty Co
Suspension bridge Niche
Recessed Unique Co
The Little
The Definite Segment
Unoccupied Specialization
Space Co
The Shallow Segment
The Vaulted
The Own
Distinctive Speciality
Biological
The Flashy Gemstone
Specialized Specialty
The Minute
RecessedNiche
Nice Naturals
WroughtJewelry
OccupationalNiche
Narrow Nirvana
Oval Speciality Trading Co
Ridge Niche
The Fine
Narrow
The Empty Unique
Nice Segment Pro
Unique Jeweler Trading Co
Cultural Specialty Spot
Definite Specialized Place
RightNiche
The Recessed Market
The Circular Space
The Essential Subsidiary
The Central
Narrow Segment Spot
The Spinal
StableNiche
Specific Recess Pro
Testamentary Accessory
ArchedNiche
Useful Market
Vaulted Market
Important Recession
Permanent Specialization
Dark
Peculiar
Scrutiny Jewelry
The Personal Decoration
The Cranial
The Arched Recess

Creative niche accessories brand name ideas

The Distinctive Recess
EnvironmentalNiche
Unusual Appurtenance
Profitable Corner Spot
Canopied Recess
Circular
Ecological Corner Group
The Profitable
The Unique
Flying bridge Niche
Available Segment Spot
Market Trading Co
Unoccupied Segment Spot
Corner Group
Comfortable Segment
Narrow Nest
SecureNiche
Wrought
The Suitable Space
Exemplary Accessory
Modest Speciality
Unique Spot
LucrativeNiche
Nice Novelty
Useful Space Group
The Minute
Pearl Ornament
Decorative
Speciality Spot
Abridge Niche
Special Corner Pro
Recessed Recession Collective
Fluently Jewelry
Abundant Accessary
The Abundant
The Nice Recess
The Distinct
Ecological
Speciality Group
Attractive Accessary
Only Bling Spot
The Semicircular Speciality
Ecologic Market
Stable Speciality Group
The Permanent Recession
Particular Space Spot
Comfortable
Canopied Corner Co
The Useless Adjunct
The Essential Subsidiary
Peculiar Corner Group
Vaulted Recess Group
Nice Space
The Central Corner
Protected Unique Collective
Biological Recess
The Headed Speciality
Unique Unique
AncientJewelry
The Canopied Recession
Recess Co
Unwitting
CanopiedNiche
The Popular
The Modest Market
The Competitive
VaultedNiche
Nice Segment Collective
Abundant Ancillary
The Ecological Space
Silver Ornament
Developmental Corner Collective
The Fashionable
Rectangular
Empty Speciality Trading Co
Segment Collective
Secure
Own Recession
Specialized Speciality
Prominent
Safe Unique Spot
SmallestAccessory
TinyNiche
ValuableAccessory
The Secure Corner
Proper Corner Collective
Abundant Appurtenances
The Empty Unique
Attractive Accoutrement
Nice Nest
The Rare
The Minor Appurtenance
Stable Speciality
CircularNiche
The Tiny Unique
Space Trading Co
Arched Market Trading Co
Shallow Specialized Co
Small Recess
The Little
Golden gate bridge Niche
Made
Broad Segment Co
Interesting
Adornment Place
UnimportantAccessory
Powerful
Nice Jewellery Place
DistinctNiche
Jewels Co
Ornamental Ornament Collective
Ultimate
The Personal Decoration
EcologicalNiche
Recessed Speciality Spot
Accessary Collective
Nice Nascence
Gold Gold Trading Co
Semicircular Segment Place
Lucrative Speciality Pro
Modest Specialized
The Coral Necklace
The Ornamental Ancillary
Market Spot
The Protected Market
The Distinctive Specialty
Comfortable Recession Spot
Vacant Speciality Pro
Appropriate Auxiliary
Recess Group
Recess Collective
The Cultural
The Environmental

Learn more about starting a niche accessories brand:

Where to start?

-> How much does it cost to start a niche accessories brand?
-> Pros and cons of a niche accessories brand

Need inspiration?

-> Other niche accessories brand success stories
-> Marketing ideas for a niche accessories brand
-> Niche accessories brand slogans

Other resources

-> Profitability of a niche accessories brand
-> Niche accessories brand tips

Funny Niche Accessories Brand Names

Ancillary Trading Co
Speciality Trading Co
Available Speciality Spot
Personal Jeweler Place
Contract bridge Niche
The Rectangular Speciality
Congruity Jewelry
OrnamentalJewelry
The Round Specialty
Narrow Nest
The Empty Segment
The Common Subsidiary
The Canopied Space
Abundant Appurtenance
Recess Trading Co
BrilliantNiche
Profitable Specialized
Circular Unique
Special
Auxiliary Group
Fine Adornment Pro
The Unique
OwnNiche
Powerful
Abundant Appurtenant
InsignificantAccessory
Mere Accouterment Collective
Pleasant Auxiliary Collective
Perfect
Semicircular Recession
The Ecological Space
The Occupational
Arched
Gall midge Niche
Speciality Place
The Secure Recess
Truss bridge Niche
The Circular Space
SimpleAccessory
The Excessive Adornment
Abridge Niche
Separate Recess
Oval
Distinctive Unique Trading Co
Promiscuity Jewelry
HaveAccessory
Canopied Corner Co
The Competitive Speciality
Exemplary Accessory
Market Collective
The Specialized
Excessive
Special Specialty
Nice Novity
TraditionalJewelry
Occupational Market
Small Recession Spot
Fundamental Market Spot
The Comfortable Specialization
The Dark Specialization
The Tiny
The Stable Specialty
DeepNiche
The Empty
Central Speciality Group
The Definite Corner
Recess Spot
Fundamental Recession
Tom foolery Jewelry
Profitable Recess Pro
The Central Speciality
The Vaulted Space
Recess Pro
Specialized Group
The Distinctive Recession
Separate
Important Market
Proper Recession Trading Co
The Expensive
Biological Recess
Shallow
The Distinctive
TinyNiche
Oval Space Pro
Protected
Right Market Collective
Jewellery Trading Co
Specialized Recession Collective
The Distinct
The Essential Accoutrement
EconomicNiche
The Important
Biting midge Niche
Recessed
Prominent Market Group
Developmental
Nice Jewellery Place
The Suitable
The Ornamental
The Right
The Pearl
Interesting Auxiliary Pro
Vaulted Segment Collective
The Cheap
The Shallow Segment
Abundant Accomplice
Brooklyn bridge Niche
Specialty Co
Attractive Auxiliary
Peculiar Speciality Group
Appurtenant Collective
The Recessed
Empty Speciality Trading Co
Speciality Collective
Distinctive Specialized
Occupational Unique
Elaborate Gemstone Group
The Protected Market
Nice Segment Pro
Important Unique
The Unoccupied Unique
The Environmental
The Minute
Space Co
Every Accessory
Ecologic Corner
Gold Group
Speciality Group
Shallow Space Group
Semicircular Segment Place
The Safe Corner
Unoccupied Space Co
Nudity Jewelry

Cool niche accessories brand name ideas

Appropriate Corner
Ecologic Market
Profitable
Important Segment
The Proper Speciality
Ancillary Trading Co
The Circular
The Cheap
The Central
SeparateNiche
Biological Recess Group
Economic
InsignificantAccessory
The Round Recess
The Vacant Specialized
Central
Muscle memory Accessory
Biological Specialization Co
Useful
The Headed Corner
Segment Spot
The Expensive
Environmental Speciality Place
Right Specialization
Pleasant Auxiliary Collective
The Profitable Segment
Excessive
StableNiche
Nice Newgate
The Available Segment
Important Market
Speciality Place
Appropriate Appurtenance
Tiny Corner
Canopied Recess
Narrow Novity
Specialized Group
Optional Appurtenance Spot
Narrow Recess Spot
The Developmental
Modest Recession
RecessedNiche
Lucrative Space Spot
The External
Nice Corner Collective
Powerful Appurtenant Pro
Proper Recess
The Suitable Segment
ProtectedNiche
Available Segment Spot
Wrought
The Shallow
Available Segment Group
Circular
Specialized Recession Collective
Unique Specialized
Specialty Spot
Biological Speciality Trading Co
Fine Adornment Pro
Fundamental Recession
The Particular Recess
Space Co
Abundant Appurtenant
Broad
Unique Unique
Cultural Specialty Spot
Precious
The Circular Space
Semicircular Speciality Spot
Sensory Accessory
The Little
The Specific
InexpensiveAccessory
ArchedNiche
Personal Jeweler Place
The Round Specialty
The Own
Nice Nutraceuticals
Own Space Place
The Modest Speciality
Characteristic Adjunct Group
The Deep
Have Appurtenant Trading Co
Separate Recess
The Vacant
Delicate
Important Segment Trading Co
Empty Space Co
The Ornamental Ancillary
The Unoccupied
The Distinctive Unique
Little Speciality Co
ProperNiche
Gothic Speciality Place
Appurtenant Collective
Economic Unique Group
Fridge Niche
Modest Specialized
Exemplary Accessory
Speciality Spot
Economic Segment
Safe Speciality Trading Co
Specialized Specialty Spot
The Standard Accoutrement
Recessed Speciality Pro
Protected Speciality Place
UnoccupiedNiche
Memories Accessory
Recession Co
Attractive Adjuvant Group
Gothic Segment Pro
Opportunity Jewelry
OvalNiche
The Perfect
The Empty
Attractive Accessary
Developmental Corner Collective
Adornment Spot
The Arched Recess
Occupational Market
The Headed Specialization
Accessary Collective
The Recessed
The Right Recession
The Cultural Space
Special Corner Pro
Ecological Specialization Trading Co
The Unique
Vaulted Corner Pro
Recessed
The Minor Accessary
Peculiar Specialization Co
Right Space Trading Co

Unique niche accessories brand name ideas

Fundamental
Round
Congruity Jewelry
The Competitive
Space Spot
Important Specialized Co
The Empty Segment
The Rectangular Unique
Ecologic Corner
Abundant Appurtenances
Canopied Corner Co
Deep Specialization
Useful Specialization
SpecificNiche
The Unimportant
Segment Co
Cultural
The Shallow Segment
Massive Diamond
Appurtenance Co
Optical Adjuvant
Unoccupied
The Ecologic Market
Jewellery Group
Scrutiny Jewelry
Prominent Corner Place
Appurtenant Place
Pontoon bridge Niche
Circular Specialized Place
Central Speciality Group
The Standard
Nudity Jewelry
VaultedNiche
Useful Corner Co
The Constant
The Dark Specialty
Ecologic Specialization Spot
Attractive Appurtenance
Favorite
The Excessive
Narrow Nascency
The Semicircular
Deep Speciality Spot
Little
Musically Jewelry
Permanent Specialization
Testamentary Accessory
The Circular Market
Specialized Trading Co
Metal Adornment
SpinalAccessory
The Canopied Space
Unwitting
Canopied Segment Trading Co
The Cranial
Empty Segment Group
Popular Appurtenant Group
Expensive Jewels Group
Biting midge Niche
Picturesque
Headed Market Group
Right Space
Jewellery Trading Co
Specialized Collective
Separate
TraditionalJewelry
The Economic
Little Corner
Constant Accessary
Silver Ornament
The Headed
The Ecologic Corner
Truancy Jewelry
Vaulted Speciality Co
Interesting
The Excessive Adornment
Beautifully Jewelry
NarrowNiche
SimpleAccessory
RectangularNiche
Necklace Pro
Unique Trading Co
Suitable Specialized Collective
Modest Specialty
Headed Recess Group
Medial Appurtenant
The Round Specialization
Environmental
EcologicNiche
EnvironmentalNiche
The Vaulted Recession
Peculiar Corner Group
Distinct Unique Group
Broad Segment Co
Unique Place
Powerful
Distinct Corner Co
AppropriateAccessory
The Brilliant Recess
Perfect
Proper Space Pro
Segment Place
InexpensiveJewelry
The Personal Decoration
Euphory Jewelry
The Round Corner
The Brilliant
The Useful Market
Telephone directory Accessory
Medial Adjuvant Group
The Indian
Ultimate
Nice Segment Pro
CentralNiche
The Semicircular Corner
Alveolar ridge Niche
Distinctive Specialized
Gold Jewels
Accouterment Collective
Suitable
Distinctive Unique Trading Co
Exotic Decoration
Recess Group
Oval Space Collective
Deep
The Stable
Market Pro
The Essential Accoutrement
Nice Narrowcasting
Safe Recession Pro
Prudery Jewelry
The Distinct Segment
The Vaulted Space

Cute niche accessories brand name ideas

Empty Speciality Trading Co
Enough
Jewellery Place
Ecological Specialized Place
The Headed Speciality
Developmental Specialty Trading Co
Fluently Jewelry
Vacant Speciality Pro
The Popular
Market Trading Co
Stable
Corner Pro
Empty
Vaulted Speciality Spot
Special Specialty Spot
Occupational Unique
Jewels Co
Special Specialization Collective
Secure
Canopied Specialty Spot
Recessed Specialization Spot
ExoticJewelry
Circular Recession Spot
Nice Segment Collective
Peculiar Unique
The Abundant
Gothic Corner Pro
Modest Corner Place
Shallow Space
Canopied Unique Group
Comfortable Recession Spot
Biting midge Niche
The Fashionable Accomplice
Comfortable Segment
The Safe Segment
Competitive Specialization Trading Co
Nice Space Spot
SafeNiche
The Secure
The Elaborate
Right Market Collective
Profitable Recess Pro
Handy Accessary Group
Recession Place
Tom foolery Jewelry
Recession Pro
The Ecological
Dark Space Group
Diamond Pro
Unique Group
The Dark Specialization
The Cultural Unique
Shaped Specialized Collective
The Beautiful Adornment
Speciality Collective
Distinctive
Useless
Specialty Trading Co
Every Accessory
ShallowNiche
Safe Specialized Collective
MassiveJewelry
The Stable Specialty
ParticularNiche
The Distinctive Recess
Recessed Speciality Spot
Segment Collective
The Exquisite
Specialization Group
Narrow Segment Spot
Important Unique
Own Specialty
Unoccupied Specialization
Unusual Appurtenance
Particular Recession Spot
Abundant Adjunct
Impunity Jewelry
The Profitable
Shaped
The Competitive Speciality
Economic Specialization Pro
Separate Specialized
Vaulted Segment Collective
UniqueNiche
Special Specialization
Occasional
Ecological Specialty Place
Circular Unique
The Proper Space
Nice Nascence
Nice Nest
Space Group
The Small Specialized
FrequentAccessory
Stable Speciality Group
Accouterment Pro
Vaulted Unique Trading Co
CanopiedNiche
The Stable Recess
Biological Corner Co
Style
BrilliantNiche
Subsidiary Trading Co
Appurtenance Trading Co
Useful Recession
Competitive Segment
Dispensary Accessory
The Fundamental
The Useful Corner
Diffuse
Shallow Space Group
Specialized Specialty
SecureNiche
Unoccupied Segment Spot
Made
SuitableNiche
Circular Space Place
Canopied
The Minor Appurtenance
The Proper
The Prominent Specialization
Appropriate Accomplice
Turquoise
Small Recess
Environmental Recess Co
UselessAccessory
Modest Unique Group
Abundant Accoutrement
Nice Naturals
AppropriateNiche
Corner Co
Occupational
Semicircular

Clever niche accessories brand name ideas

The Prominent
Brooklyn bridge Niche
Competitive
Available Specialization Group
Deep Market Spot
The Flashy Gemstone
Shaped Recess Collective
Narrow
The Useful
Circular Specialization Collective
The Central Corner
The Definite Segment
Deep Segment
Proper Speciality
Bailey bridge Niche
Truss bridge Niche
Nice Nirvana
The Occupational
Specialized Space Place
Narrow Naturals
Broad Recess Pro
Central Recess Place
Corner Place
The Separate
Environmental Specialty
The Nice Recess
Handsome Adornment
The Fine
Nice Appurtenance Pro
Unoccupied Corner Collective
Definite Market
Abridge Niche
Lucrative Segment Trading Co
The Important
OccupationalNiche
Specialty Place
The Finest
Speciality Co
Ecological Specialization Co
Environmental Space
The Special Specialty
Antique Bling
The Narrow Speciality
The Fancy
GothicNiche
Nice Nascency
Unique Co
Flying bridge Niche
The Suitable Specialty
Central Specialization Pro
The Contemporary
Necessary
Speciality Group
The Minute
Soluble
Vaulted Specialization
The Protected Market
Unique Collective
Own Recession
Ecological Speciality
Inexpensive Ornament Collective
The Decorative
Oval
Midge Niche
HaveAccessory
OnlyJewelry
ModestNiche
Appropriate Specialized Spot
Accoutrement Pro
The Dark
Environmental Unique Co
Specialized Speciality
Oval Space Pro
The Appropriate
The Canopied
The Distinctive Recession
Rectangular Speciality Spot
Specialized
Space Collective
ImportantNiche
The Fundamental
The Oval Recess
The Shaped
Modest Segment Trading Co
Bluesy Jewelry
Profitable Specialized
BroadNiche
Competitive Speciality
Rectangular Space Place
Recession Spot
Exquisite Decoration Pro
The Brilliant Specialized
The Right Specialization
The Silver Gold
The Rectangular Speciality
The Feminine
Arched
The Perfect
Own
LittleNiche
Narrow Nirvana
Separate Recession Collective
Space Place
Lucrative Recession Co
Occupational Recess
Competitive Space
Right Specialty Pro
Narrow Newgate
Visual acuity Jewelry
The Empty Speciality
Distinct
Own Unique
Adornment Place
Simple Accoutrement Trading Co
The Particular
Artistic Diamond Collective
Specialized Co
Unoccupied Space Co
Appropriate
Unoccupied Corner
Little Unique
Mere Accouterment Collective
The Suitable
Rectangular Recess Spot
Shrewsbury Jewelry
The Headed Recession
Bridge Niche
Shaped Specialized Pro
CulturalNiche
The Modest
The Available
Profitable Unique Group
The Recessed Market

Best niche accessories brand name ideas

Shallow Specialized Co
AvailableNiche
The Medial
The Brilliant Space
Space Pro
The Empty Unique
Circular Specialty
Narrow Niche Market
Specialty Pro
The Narrow
Narrow Narrowcasting
Vaulted
Ecologic Corner Co
The Modest Specialty
The Developmental Corner
DefiniteNiche
The Minute Adjunct
Definite
Rare Gold Co
Poetry Jewelry
Dark Specialty Co
DistinctiveNiche
Unoccupied Market Group
HeadedNiche
The Secure Corner
Biological
Auxiliary Group
The Pleasant
Only Bling Spot
Particular
Round Specialized Pro
Brilliant
Distinctive Speciality
The Cultural
Accouterment Co
Proper Corner Collective
Nice Space
The Safe
Nice Novity
Cultural Segment
Recession Group
Central Specialized Place
Distinct Specialization
Comfortable
The Soluble
Deep Specialty
Appropriate Specialized
Peculiar Speciality Group
Oval Corner Group
The Round Market
Recess Spot
The Unique Recess
Cultural Speciality Trading Co
Fashionable Ancillary Co
EssentialAccessory
Economic Space
The Modest Recession
The More Necklace
Arched Market Trading Co
Abundant Appurtenant
Recession Trading Co
Arched Specialty Trading Co
VacantNiche
The Comfortable Specialization
Suspension bridge Niche
CompetitiveNiche
Prominent Space Group
UnimportantAccessory
Shallow Recession Collective
Illusory Jewelry
Smallest Accouterment Place
Ecological Corner Group
Recess Place
UsefulNiche
Abundant Accomplice
Broad Unique Co
Cultural Unique
Broad Speciality Pro
CircularNiche
Electrical
MuchJewelry
Definite Specialized Place
Specialty Collective
The Optional Accomplice
DeepNiche
The Own Speciality
Golden gate bridge Niche
Incidental Appurtenance Co
The Unusual Accomplice
Plastic
Small Recession Spot
Environmental Specialized Trading Co
The Distinctive
Segment Group
OwnNiche
Vaulted Market
Blueberry Jewelry
Narrow Novelty
Attractive Auxiliary
Unique
Specialized Corner Co
The Prominent Unique
The Round
The Attractive
Distinct Unique Trading Co
Biological Speciality Place
Distinctive Segment
AncientJewelry
Nice
Oval Specialization Place
PlatedJewelry
The Protected
Dark Specialized Group
Useful Recession Collective
Have Adjuvant
Headed
The Environmental
Semicircular Recession Co
Abundant Accessary
Specialization Trading Co
DarkNiche
Facial Appurtenant
Appropriate Specialization
Semicircular Recession
The Developmental Specialization
HeavyJewelry
Safe Unique Spot
Recessed Segment Trading Co
Gold Gold Trading Co
Dark Market Spot
The Ornamental
Unique Jeweler Group
ProfitableNiche

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Niche Accessories Brand:

Simple is always better

This means a few different things. Your niche accessories brand name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your niche accessories brand:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Niche Accessories Brand: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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