Become A Medical Billing And Coding Contractor - Business Ideas

Updated: September 15th, 2022
Become A Medical Billing And Coding Contractor

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

Navigating the complicated landscape of medical billing and coding can be a nightmare for many healthcare providers. This is where a medical billing and coding contractor swoops in to save the day.

This business idea lies at the crossroads of healthcare and administrative work. It involves managing and interpreting medical billings and codes for healthcare providers, as well as dealing directly with insurance companies in matters of patient claims.

With the increasing complexities of healthcare, this is a field poised for growth, creating tremendous opportunities for professionals with a knack for detail and a good understanding of healthcare operations. This business requires learning medical jargon and codes, but with dedicated effort, it's completely manageable.

If you cherish the idea of promoting efficient and accurate healthcare transactions, while working from the comfort of your own home, this could be the freelance venture you've been seeking.

Becoming a medical billing and coding contractor requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell medical billing and coding, or selling medical billing and coding online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size
$260M
starting costs
$11.7K
gross margin
90%
time to build
210 days
growth
Organic social media
business model
Subscriptions
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs

Office Space Expenses

$0

$7,000

Employee & Freelancer Expenses

$150

$250

Website Costs

$223

$7,015

Business Formation Fees

$600

$4,700

Software Expenses

$162

$2,894

Advertising & Marketing Costs

$0

$1,400

Total Startup Costs

$1,135

$23,259

Successful Businesses

Business URL Rank

Aviacode: Medical Coding & Coding Audits

aviacode.com

549,138

AGS Health

agshealth.com

772,174

HCCS Healthcare Coding and Consulting Services

hccscoding.com

2,840,666

360 Medical Billing Solutions

360medicalbillingservices.com

3,492,845

eAssist Dental Solutions

dentalbillingjobs.com

6,340,348

Pros & Cons

Pros Description

Flexibility

You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.

Ability to start your business from home

It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!

Little startup costs required

The cost to start a medical billing and coding contractor costs significantly less money than most businesses, ranging anywhere from 62 to 23,259.

Rewarding work

Starting a medical billing and coding contractor can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

Scalable

With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.

No overhead costs

To get your medical billing and coding contractor started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!

Cons Description

Crowded Space

Competition is high when it comes to your medical billing and coding contractor, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Longer Sales Process

A medical billing and coding contractor can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.

Work can be inconsistent

As a medical billing and coding contractor, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.

Lack of benefits

With a medical billing and coding contractor, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.

Isolation

Often times, as a medical billing and coding contractor, you typically work alone and do not have much face-to-face interaction with other team members.

Taxes

As a medical billing and coding contractor, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

    Learn more about affiliate program ➜

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

    Learn more about direct sales ➜

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

    Learn more about word of mouth ➜