Lingerie Business

2 Tips For Starting A Successful Lingerie Business (2025)

Pat Walls

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Updated: April 14th, 2025

Want to start your own lingerie business? Here are some tips you should know:

Learn more about starting a lingerie business:

Where to start?

-> How much does it cost to start a lingerie business?
-> Pros and cons of a lingerie business

Need inspiration?

-> Other lingerie business success stories
-> Marketing ideas for a lingerie business
-> Lingerie business slogans
-> Lingerie business names
-> Lingerie business Instagram bios

Other resources

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We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a lingerie business:

#1: Jessica Ding, founder of LoveLornLingerie:

We chatted with with Jessica, founder of LoveLornLingerie ($5.25K/month). In our interview, Jessica says:

Be flexible, and take on slightly more work than you think you can handle because you’ll get through it, and when times are perilous, the work will help stabilize things for the future.

Read the full interview ➜

#2: Jessica Ding, founder of LoveLornLingerie:

We chatted with with Jessica, founder of LoveLornLingerie ($5.25K/month). In our interview, Jessica says:

Being able to change is, in and of itself, a trust in your innate abilities to grow in ANY field, rather than shackling yourself to one particular look.