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6 Laundry Detergent Manufacturer Success Stories [2023]

6 Laundry Detergent Manufacturer Success Stories [2023]
Become A Laundry Detergent Manufacturer

Starting a detergent powder or synthetic washing powder business is one of the most feasible business options owing to the straightforward manufacturing process involved. Detergent powder market is one segment of the FMCG market in the world with significant growth potential. Being a consumer good, people use it on a daily basis for clothes, hand wash, and kitchen utensils, and its demand is found in the market all through the year. Moreover, an entrepreneur can initiate a detergent manufacturing business with moderate capital investment.

Here are some real life success stories of starting a laundry detergent manufacturer:

1. Dirty Labs ($240K/year)

David Watkins (from Portland, Oregon, USA) started Dirty Labs over 5 years ago.

$20K / month
2 founders / 7 employees

Case Study

Hello there! I’m David Watkins, CEO and a co-founder of Dirty Labs. Dirty Labs is a cleaning innovation lab created with a mission to take the ‘dirty’ out of cleaning.

The first products from the company are a line of laundry detergents that solve what we call a cleaning trilemma. For years, products have either been safe, sustainable, or effective, but rarely, if ever, all three. Our goal is to create solutions that leverage nature-inspired green chemistry to solve this problem. We’re making a significant change in the way cleaning products are formulated. We think we’ve achieved this goal with our first line of detergents tested for market-leading levels of efficacy while also making a giant leap forward in safety and sustainability.


2. Seventh Generation Inc.

  • Estimated revenue: $417K/month
  • Website traffic: 170K/month
  • Business rank: #134K

Check out their full website ➜

Learn more about starting a laundry detergent manufacturer:

Where to start?

-> How much does it cost to start a laundry detergent manufacturer?
-> Pros and cons of a laundry detergent manufacturer

Need inspiration?

-> Examples of established laundry detergent manufacturer
-> Marketing ideas for a laundry detergent manufacturer

Other resources

-> Laundry detergent manufacturer tips

4. P&G Good Everyday

We believe that when we combine our resources with the everyday actions of people who care (like you), we can be a force for good together.

  • Website traffic: 460K/month
  • Business rank: #150K

Check out their full website ➜

5. Betco

Betco is a specialty chemical and equipment manufacturer known for high-performing products that help our customers win in the commercial cleaning industry.

  • Business rank: #188K

Check out their full website ➜

Pat Walls,  Founder of Starter Story
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