Business Idea

Start A Hair Salon

About

Starting a hair salon requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell hair salon, or selling hair salon online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a hair salon ➜

Key stats

market size
$47B
revenue (monthly)
$300K
starting costs
$29.3K
gross margin
13%
avg product price
$65
time to build
8 months
growth
Word of mouth
business model
Brick & Mortar
time investment
Full time

About

Starting a hair salon requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell hair salon, or selling hair salon online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a hair salon ➜

Key stats

market size
$47B
revenue (monthly)
$300K
starting costs
$29.3K
gross margin
13%
avg product price
$65

 

time to build
8 months
growth
Word of mouth
business model
Brick & Mortar
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $35 $3,250
Employee & Freelancer Expenses $0 $5,500
Equipment & Supply Expenses $550 $6,000
Website Costs $232 $6,500
Business Formation Fees $5,600 $20,400
Software Expenses $150 $3,044
Advertising & Marketing Costs $75 $5,536
Other Expenses $0 $800
Training & Education Expenses $0 $850
Total Startup Costs $6,642 $51,880

Successful Businesses

Business URL Rank
Brazilian Blowout brazilianblowout.com #232,207
Dispatch Page lorealprofessionnel.com #266,669
Kérastase kerastase.com #284,716
Find your Kérastase Hair Salon hair-salons.kerastase.com #286,515
Salon Software miosalon.com #300,537
Signature Style Hair Salons signaturestyle.com #324,098
Salon Lofts salonlofts.com #326,577
Beauty Plus Salon beautyplussalon.com #367,523
Minerva Beauty minervabeauty.com #426,014
Hair Type Quiz haircode.com #432,956
Wholesale Salon Supplies for Professionals marlobeauty.com #495,665

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Meaningful business connections You never know who you will meet or get to work with for your hair salon. This could be the start of an incredible business opportunity!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your hair salon becomes an integral piece of their every day lives.
Control of workload With a hair salon, you get the unique ability to choose how little or how much you want to work. You also have the freedom to decide which projects you want to work on, and can turn down the ones that do not interest you.
Gain exposure and experience This career allows you to gain experience working for multiple different businesses - which will benefit your resume and also keep things interesting for you!
Cons Description
Low margins The gross margins for your hair salon are typically around 13%, which can make it more challenging to incur new expenses and maintain profitability.
Work can be repetitive You may find creating the same product over and over repetitive and tiresome. One way of avoiding this is to diversify product lines and revenue streams - this will keep things interesting!
Time commitment With starting a hair salon, all responsibilities and duties will be in your hands. Although this is not necessarily a negative thing, it's important to understand that your work-life balance may be a bit unbalanced at times. This can place a strain on friends and family and add to the pressure of launching a new business.
Difficult to build trust with your customer With a hair salon and any online business, there is little physical interaction, which means it can be a lot more difficult to establish trust and clout with your customers. You'll need to go the extra mile with your customer to grab their attention as soon as they reach your site + assure them that your brand is legit and trustworthy.
Impatient customers Your hair salon may offer an engaging user experience for your customer, but it's important to note that customers expect a lot when it comes to your product, and are more likely to become impatient with you and your product if there are any bugs or equipment breakdowns.
Difficult to scale With a hair salon, it can be challenging to find ways to scale. Check out [this article](https://www.inc.com/jeff-bussgang/scaling-a-business-is-hard.html) that discusses scaling your business and the challenges that come with it.

Marketing Ideas

  • 1

    Word of mouth

    The most tried and true way to grow a hair salon is through word of mouth - some entrepreneurs would say it's more important than all social media.

  • 2

    Advertising on social media

    Social media advertising is one of the leading ways to get the word out when it comes to hair salon.

    There are various different Social Media platforms available to you. Some may be more critical for your marketing efforts than others, however, it's important to have an understanding of what's out there and available to you.

    Learn more about advertising on social media ➜

  • 3

    Facebook Community

    Building a community is a great way to grow your network and your business. There are several different ways of building a community, one of the most effective (and simplest) ways is to build a Facebook group.