Start A Hair Accessories Company

Start A Hair Accessories Company

About

Starting a hair accessories company requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell hair accessories, or selling hair accessories online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a hair accessories company ➜

Key stats

market size
$20B
starting costs
$27.9K
gross margin
53%
avg product price
$12
time to build
240 days
growth
Press
business model
E-Commerce
time investment
Full time

About

Starting a hair accessories company requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell hair accessories, or selling hair accessories online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a hair accessories company ➜

Key stats

market size
$20B
starting costs
$27.9K
gross margin
53%
avg product price
$12

 

time to build
240 days
growth
Press
business model
E-Commerce
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $0 $7,000
Employee & Freelancer Expenses $151 $352
Website Costs $223 $7,215
Business Formation Fees $5,600 $20,400
Inventory Expenses $350 $14,750
Training & Education Expenses $0 $1,000
Software Expenses $162 $3,094
Advertising & Marketing Costs $0 $1,900
Total Startup Costs $6,486 $55,711

Successful Businesses

Business URL Rank
ULTA ulta.com #2,730
francesca's francescas.com #64,808
SwirlyCurly. Premium Accessories For Curly Natural Hair swirlycurlyhair.com #145,938
Wigsbuy wigsbuy.com #185,553
Wona Trading wonatrading.com #268,693
France Luxe franceluxe.com #285,543
Color Changing Clothes, T-Shirts, Accessories by DelSol.com delsol.com #395,574
HairBow Center hairbowcenter.com #411,079
The Hair Bow Company (Cute Bows & Boutique Clothing) thehairbowcompany.com #485,382
Natural Hair Extensions : Human Hair Wigs : Kinky Twist : Weaving Supplies : Indian Remy Hair : Real Hair Extensions : HisandHer.com hisandher.com #515,673
SWTrading.net swtrading.net #560,511

Pros & Cons

Pros Description
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Quick build time The average time it takes to build your product is quick - typically around 8 months. This will allow you to bring your product to market faster.
You are your own boss! With starting a hair accessories company, you are the one to make decisions for almost all of the operations. Calling the shots can be empowering and liberating!
You can sell your product in various places! There are various different markets to sell your product, which will help you reach different audiences and revenue streams.
Greater Income Potential With this business, the sky is the limit in regards to your income potential.
You get to do something you truly love With starting a hair accessories company, you get to put your energy into something you are truly passionate about! You'll find yourself devoting as much time and energy as possible into the business to make it successful.
Cons Description
Crowded Space Competition is high when it comes to your hair accessories company, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
High employee turnover In the hair accessories company, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment.
Niche Market A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.
You might struggle financially (at first)! If you bootstrap your business or choose not to pay yourself (or pay yourself less than you were making at your corporate job), this can be financially taxing. It's important to adjust your lifestyle and set a plan for yourself so you don't find yourself in a stressful situation.
Difficult to scale With a hair accessories company, it can be challenging to find ways to scale. Check out [this article](https://www.inc.com/jeff-bussgang/scaling-a-business-is-hard.html) that discusses scaling your business and the challenges that come with it.
Takes time to see results & make money Results and revenue do not come overnight with a hair accessories company. Often times, it takes weeks, months or even years for your work to monetize.

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

  • 3

    Social Media Advertising

    Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.

    According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.

    Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.