8 Ghost Blogger Success Stories [2024]

Updated: November 19th, 2023
Become A Ghost Blogger

A ghost blogger is simply a writer who specializes in producing blogs for other people.

As a ghost blogger, you can earn between $300 and $1,500 per week, depending on word count and topic.

Ideally, the ideas and knowledge contained in the article originate from the publicly named author.

Therefore, as a ghostwriter, your role is to put the ideas into words.

Here are some real life success stories of starting a ghost blogger:

1. The Content Direction Agency ($288K/year)

Lacy, the founder of The Content Direction Agency, came up with the idea for her business when she realized she could offer her expertise as a blogger and content strategist to other businesses. After starting out as a freelance writer, she transitioned into long-term retainers and built a team of writers to serve her clients. Today, her business generates over $300k annually and continues to grow through word-of-mouth referrals and joint venture partnerships.

How much they make: $288K/year
How much did it cost to start: $50
Current team size: 1

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I Make $300K/Year With A Team Of Ghostwriters That Create Content For Brands

Content strategist Lacy Boggs leveraged her love of blogging and desire for a more flexible schedule to grow her business from a solo "Ghost Blogger" to a full agency with four writers and a cabal of contractors that helps businesses create bespoke content strategies and consistent traffic, yielding over a ($300k) year in revenue.

About
Lacy started The Content Direction Agency almost 13 years ago
Revenue
Lacy grew the business to $24K/month
Costs
It cost Lacy $50 to start the business
Read by 4,342 founders

2. Ghostboard ($5.4K/year)

David Burgos, a full-stack developer from Spain, came up with the idea for Ghostboard after migrating his blog from WordPress to Ghost and realizing that he had no stats. Unsatisfied with existing analytics tools, he decided to build his own analytics platform specifically for Ghost blogs.

How much they make: $5.4K/year
How much did it cost to start: $200
Current team size: 0

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I Spent All My Savings Developing A Ghostboard Analytics Tool

Ghostboard is a GDPR-ready analytics tool for Ghost bloggers that achieved an MRR of $450, without spending any money on ads, and plans to focus on marketing and add more open-source projects for the future.

About
David started Ghostboard almost 6 years ago
Revenue
David grew the business to $450/month
Costs
It cost David $200 to start the business
Read by 2,538 founders

So... can you actually make money with a ghost blogger?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. ghost

Where they're located: Nashville, Tennessee, USA
Website traffic: 510K/month

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So... can you actually make money with a ghost blogger?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. Aspire Themes

Ghost CMS themes for a professional-looking website. Newsletter & membership full support.

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8. Fueko

At fueko you can find the best premium Ghost themes that are easy-to-use, without compromising the design and code quality. Each theme can be easily modified to fit any blog, magazine or news site.

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