Start An E Bikes Business - Business Ideas
Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.
An electric bike has an electric motor to assist the rider while pedaling. Market data shows that the annual Ebike sales crossed more than 880,000 Ebikes.
Besides providing benefits for body health and fitness, e-bikes have become the best for reducing urban traffic, especially in cities where it isn’t an effective public transportation business.
Ebikes market demand is higher among millennials who prefer riding for health benefits and because riding Ebikes enables them flexibility in choosing routes.
Therefore, starting an Ebikes business in 2024 can be a great business decision.
Starting an eBikes business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell e bike, or selling e bike online, you can use this page as a guide for everything you'll need to know.
Want to learn more? You can check out our full guide on how to start an eBikes business ➜
Key Stats
Startup Costs
| Min Startup Costs | Max Startup Costs | |
|---|---|---|
|
Employee & Freelancer Expenses |
$151 |
$352 |
|
Website Costs |
$223 |
$7,215 |
|
Business Formation Fees |
$600 |
$4,700 |
|
Equipment & Supply Expenses |
$66 |
$700 |
|
Retail Business Expenses |
$1,250 |
$11,650 |
|
Inventory Expenses |
$350 |
$14,750 |
|
Software Expenses |
$162 |
$2,770 |
|
Advertising & Marketing Costs |
$75 |
$4,786 |
|
Total Startup Costs |
$2,877 |
$46,923 |
Case Studies
•
$300K/mo
•
$110K/mo
•
$350K/mo
•
$1M/mo
Successful Businesses
| Business | URL | Rank | |
|---|---|---|---|
|
|
Bird · Enjoy the ride |
bird.co |
81,880 |
|
|
Unlock Life with Lime |
li.me |
93,236 |
|
|
Aventon Bikes |
aventon.com |
135,069 |
|
|
Brompton |
us.brompton.com |
142,850 |
|
|
Schwinn Bikes |
schwinnbikes.com |
156,484 |
|
|
ELECTRIFY BIKE |
electrifybike.com |
167,556 |
|
|
Pure Electric |
pureelectric.com |
181,850 |
|
|
COWBOY |
cowboy.com |
185,882 |
|
|
Crazy Lenny's Electric Bikes |
crazylennysebikes.com |
194,477 |
|
|
Lectric eBikes |
lectricebikes.com |
205,527 |
|
|
Tower Electric Bikes |
towerelectricbikes.com |
206,963 |
Pros & Cons
| Pros | Description |
|---|---|
|
Flexibility |
You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own. |
|
Rewarding work |
Starting a eBikes business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about. |
|
Scalable |
With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers. |
|
Meaningful business connections |
You never know who you will meet as a eBikes business. This could be the start of an incredible business opportunity! |
|
High customer retention rates |
Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer. |
|
Control of workload |
With starting an eBikes business, you have the unique ability to choose how little or how much you want to work. You also have the freedom to decide which projects you want to work on, and can turn down the ones that do not interest you. |
| Cons | Description |
|---|---|
|
Motivation of employees |
If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees. |
|
Longer Sales Process |
A eBikes business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers. |
|
Low margins |
The gross margins for your eBikes business are typically around 36%, which can make it more challenging to incur new expenses and maintain profitability. |
|
Taxes |
As a eBikes business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it. |
|
Stressful work |
This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments. |
|
High overhead expenses |
With starting an eBikes business, there are overhead expenses that come with selling a physical product. You will want to make sure you strategically budget for these overhead costs. We discuss this more in the startup costs section below. |
Marketing Ideas
-
1
Affiliate Program
Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.
Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.
The affiliate typically gets a unique link where clicks and conversions can be tracked.
-
2
Direct Sales
Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.
For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.
-
3
Word of mouth
Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.
Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.
According to Nielsen, 92% of people trust recommendations from friends and family.
Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
