Business Idea

Start An E Bikes Business

About

Starting an eBikes business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell e bike, or selling e bike online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start an eBikes business ➜

Key stats

market size
$41.1B
revenue (monthly)
$180K
starting costs
$31.7K
gross margin
36%
avg product price
$2750
time to build
11 months
growth
SEO
business model
E-Commerce
time investment
Full time

About

Starting an eBikes business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell e bike, or selling e bike online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start an eBikes business ➜

Key stats

market size
$41.1B
revenue (monthly)
$180K
starting costs
$31.7K
gross margin
36%
avg product price
$2750

 

time to build
11 months
growth
SEO
business model
E-Commerce
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs
Employee & Freelancer Expenses $0 $5,500
Equipment & Supply Expenses $550 $6,000
Website Costs $232 $6,500
Business Formation Fees $600 $4,700
Retail Business Expenses $0 $16,150
Inventory Expenses $350 $14,750
Software Expenses $150 $2,720
Advertising & Marketing Costs $75 $4,786
Other Expenses $0 $300
Total Startup Costs $1,957 $61,406

Successful Businesses

Business URL Rank
Bird · Enjoy the ride bird.co #81,880
Unlock Life with Lime li.me #93,236
Folding Bikes, Fold Up City Bicycles, Mens & Ladies Folding Road Bikes brompton.com #142,491
Brompton us.brompton.com #142,850
Schwinn Bikes schwinnbikes.com #156,484
ELECTRIFY BIKE electrifybike.com #167,556
Pure Electric pureelectric.com #181,850
https://www.fox8live.com fox8live.com #183,472
COWBOY cowboy.com #185,882
Crazy Lenny's Electric Bikes crazylennysebikes.com #194,477
Lectric eBikes lectricebikes.com #205,527

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Rewarding work Starting a eBikes business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
Scalable With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
Meaningful business connections You never know who you will meet as a eBikes business. This could be the start of an incredible business opportunity!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
Control of workload With starting an eBikes business, you have the unique ability to choose how little or how much you want to work. You also have the freedom to decide which projects you want to work on, and can turn down the ones that do not interest you.
Cons Description
Motivation of employees If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Longer Sales Process A eBikes business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
Low margins The gross margins for your eBikes business are typically around 36%, which can make it more challenging to incur new expenses and maintain profitability.
Taxes As a eBikes business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.
Stressful work This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments.
High overhead expenses With starting an eBikes business, there are overhead expenses that come with selling a physical product. You will want to make sure you strategically budget for these overhead costs. We discuss this more in the startup costs section below.

Marketing Ideas

  • 1

    Affiliate program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Word of mouth

    The most tried and true way to grow a eBikes business is through word of mouth - some entrepreneurs would say it's more important than all social media.

  • 3

    Partnerships

    Starting a business is all about building relationships and becoming an integral part of your community.

    Many entrepreneurs make the mistake of thinking they can do everything on their own. In reality, other businesses (even your competition) and members of your community can be a huge piece of your growth strategy.

    When forming any type of partnership, a lot of energy and time can go into this.