11 Diy And Crafts Blog Success Stories [2024]

Updated: November 19th, 2023
Start A Diy And Crafts Blog

Do you have the skill to make cool stuff? You can start a cool crafts and DIY blog today.

A crafts and DIY blog entertains and educates its audience on how to create nice artwork. For instance, you can teach how to create nail art, sewing, paper craft, etc.

Are you interested in starting a CIY and craft blog? To start, choose a niche and come up with cool videos illustrating different artistic techniques. Even if you do not have the skills, you can engage talented artists and record a video illustrating how to do the craft.

You can then post the video on your blog or your Instagram page. To make money through DIY and crafts blogs, you can start a subscription service, partner with promoters, or through adverts on your page.

Here are some real life success stories of starting a DIY and crafts blog:

1. The Crafty Gentleman ($14.4K/year)

I got in touch with the founder himself, Mike, who had always been interested in crafts and DIY. He noticed a gap in the market for contemporary, accessible, gender-neutral crafts and decided to start a blog where he shared simple craft tutorials. The blog gained traction and he started receiving offers for sponsored partnerships, which led to the growth of his business.

How much they make: $14.4K/year
How much did it cost to start: $0
Current team size: 0

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How I Started A $1.2K/Month DIY And Crafts Blog And Got Tons Of Media Appearances

The Crafty Gentleman, a UK-based DIY and craft blog, generates over $1.2k per month through sponsored brand partnerships and recently launched an online shop after organically growing a reader base and consistently nurturing an engaging online presence.

About
Mike started The Crafty Gentleman over 10 years ago
Revenue
Mike grew the business to $1.2K/month
Read by 6,828 founders

2. RedTedArt ($264K/year)

Maggy Woodley, the founder of Red Ted Art, started the blog as a way to make some extra income while staying home with her kids. She initially tried selling pop art canvases but discovered a love for blogging and crafts. Through dedication and perseverance, she built up her blog and now earns a full-time salary through various revenue streams such as automated adverts, pre-roll ads on YouTube, and sponsored projects.

How much they make: $264K/year
How much did it cost to start: $0
Current team size: 1

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How This Mom Started A $22K/Month Blog With Easy Crafts For Kids

Discover how Maggy Woodley built Red Ted Art, a crafts blog that now generates $22k per month through various revenue streams, including automated adverts, sponsored projects, and publishing books, all while keeping the projects accessible and easy to replicate.

About
Margarita started RedTedArt about 14 years ago
Revenue
Margarita grew the business to $22K/month
Read by 4,666 founders

So... can you actually make money with a DIY and crafts blog?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

3. Seph Crafts ($2.4K/year)

Sephora, the owner of Seph Crafts, started her business after struggling to find a planner that met her needs. Frustrated with using sticky notes that would fall out of her planner, she decided to create her own that prioritized goals, schedule, and motivation. Since launching during the pandemic, Seph Crafts has expanded its target audience beyond mothers and now serves teachers, event planners, college students, and entrepreneurs.

How much they make: $2.4K/year
How much did it cost to start: $100
Current team size: 0

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How I Turned My Hobby Making Planners And Journals Into A Full-Time Business

Sephora turned her hobby of designing planners into a full-time business during the pandemic, offering handmade and customizable planners and journals with a flagship design that encourages time management by aligning daily tasks with annual goals.

About
Sephora started Seph Crafts over 3 years ago
Revenue
Sephora grew the business to $200/month
Costs
It cost Sephora $100 to start the business
Read by 4,138 founders

4. Made Urban ($60K/year)

Erin Mooney came up with the idea for MadeUrban when she realized the overwhelming competition on Etsy. After several unsuccessful attempts to build a rival online marketplace, she shifted her focus to the blog section of her website, which gained significant traction and led her to create her first ebook. She now earns between $5000 - $8000 per month and has sold close to 5,000 copies of her ebooks.

How much they make: $60K/year
How much did it cost to start: $5K
Current team size: 0

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I Turned A Failing Startup Idea Into A Successful E-Book Business

A small business owner and blogger shares how she turned her failing handmade marketplace into a successful e-book business that generates between $5,000 - $8,000 per month, by focusing on a blog that resonated with her audience and providing unique value in her e-books.

About
Erin started Made Urban about 12 years ago
Revenue
Erin grew the business to $5K/month
Costs
It cost Erin $5000 to start the business
Read by 4,163 founders

So... can you actually make money with a DIY and crafts blog?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. Grandmas House DIY ($24K/year)

Tarah Wolff, the founder of Grandma's House DIY, came up with the idea for her blog while renovating her grandparents' 100-year-old farmhouse. Inspired by her love for DIY projects and woodworking, Tarah decided to document and share her renovation journey, providing inspiration and motivation for others. Since its launch, Grandma's House DIY has seen steady growth, with monthly revenue currently reaching $2,000.

How much they make: $24K/year
How much did it cost to start: $1K
Current team size: 0

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How I Started A $2K/Month DIY And Renovations Blog

A DIY and renovations blog called Grandma's House DIY, founded by Tarah Wolff, is bringing in around $2,000 a month, and has grown to average 40k monthly sessions with around 70k monthly page views, through consistent posting and promotion on niche websites.

About
Tarah started Grandmas House DIY over 8 years ago
Revenue
Tarah grew the business to $2K/month
Costs
It cost Tarah $1000 to start the business
Read by 6,133 founders

6. Prime Publishing LLC ($7.2M/year)

Stuart Hochwert, founder of Prime Publishing LLC, came up with the idea for his business while noticing that traditional print publishers in the Arts and Crafts space were experiencing circulation declines. Seeing the shift of "eyeballs" moving online, he developed a plan to create a free website focused on Arts and Crafts, leading to the launch of FaveCrafts.com. This decision, along with strategic marketing efforts and the addition of premium content, has contributed to Prime Publishing's success, generating over $10 million in advertising revenues and diversifying their revenue streams.

How much they make: $7.2M/year
How much did it cost to start: $650K
Current team size: 46

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How I Turned Arts & Crafts Into A $7M Content Business

Stuart Hochwert grew his company Prime Publishing LLC to generate over 30 million monthly page views and $7 million in annual revenue by creating free, advertising-supported cooking and crafting websites and premium, ad-free digital products.

About
Stuart started Prime Publishing LLC about 15 years ago
Revenue
Stuart grew the business to $600K/month
Costs
It cost Stuart $650000 to start the business
Read by 3,972 founders

So... can you actually make money with a DIY and crafts blog?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. Jennifer Maker ($396K/year)

How much they make: $396K/year
Current team size:

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How to Grow a Blog to 6 Figures a Month with Jennifer Maker

Learn how Jennifer Marx transformed her DIY crafting website from a side-hustle blog that earned $33/month to one that now earns more than six figures per month, using Pinterest, Facebook, and YouTube to get exposure for her business.

About
Jennifer started Jennifer Maker about 7 years ago
Revenue
Jennifer grew the business to $33K/month
Read by 610 founders