7 Dance Studio Success Stories [2023]

Updated: July 25th, 2023
Start A Dance Studio

The dance studio business idea involves providing a space for people to learn and practice various dance styles, such as ballet, jazz, hip-hop, and salsa. To start this business, you will need a space to hold classes, essential equipment, and instructors. You must schedule classes, advertise the business, manage finances, and create a positive student experience to operate it.

Here are some real life success stories of starting a dance studio:

1. The LOOK Fitness ($480K/year)

Bryan Greene (from Newport Beach, CA, USA) started The LOOK Fitness over 7 years ago.

$40K / month
1 founders / 3 employees

Case Study

I am Bryan Greene, I own and started The LOOK Fitness in Newport Beach, California.

The LOOK Fitness is currently making $53,000 per month and growing monthly, fighting back from the hardships we've endured. We moved from our original location as we outgrew our first location and survived a drawn-out build-out that was supposed to take only two months, which took one year and eight months, and COVID in Southern California with some of the most strict closures.


2. The Belly Dance Solution ($101K/year)

Turning a passion into a 6-figure business is the goal of many entrepreneurs, and that’s what this week’s guest, Jennifer Sobel has done. Jennifer has combined her lifelong passion for belly dancing with her skills in digital marketing to create TheBellyDanceSolution.com, one part of what’s become…

Jennifer Sobel (from San Francisco, CA, USA) started The Belly Dance Solution over 4 years ago.

$8.4K / month
1 founders / 0 employees

Case Study

Turning a passion into a 6-figure business is the goal of many entrepreneurs, and Jennifer Sobel has made that happen.

She has taken her long-term passion for belly dancing and used her three years of knowledge in digital marketing to build a successful belly dancing coaching business online.

Her company is called TheBellyDanceSolution.com and she inspires hundreds of women to attain their positive body goals with the help of belly dancing.

Jennifer uses belly dancing as a tool to live a healthy and happy life and helps her clients live a stress-free life while guiding them to regain their confidence & self-esteem.


Listen to the full podcast on sidehustleschool.com➜

Learn more about starting a dance studio:

Where to start?

-> How much does it cost to start a dance studio?
-> Pros and cons of a dance studio

Need inspiration?

-> Examples of established dance studio
-> Marketing ideas for a dance studio
-> Dance studio slogans
-> Dance studio names
-> Dance studio Instagram bios

Other resources

-> Blog post ideas for a dance studio
-> Dance studio hashtags

5. Fred Astaire

Fred Astaire Dance Studios is a global leader in dance studio franchises, providing ballroom dance lessons for all ages and skill levels. Click here for franchising opportunities or to start dancing today!

  • Website traffic: 110K/month
  • Business rank: #120K

Check out their full website ➜

6. Pineapple

Pineapple by Debbie Moore - drop-in dance classes in Central London and online dance-inspired fashion shop at Europe's biggest celebrity dance studios.

  • Business rank: #643K

Check out their full website ➜

7. DanceBarn.com

  • Business rank: #1.27M

Check out their full website ➜

Pat Walls,  Founder of Starter Story
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