Unlock the secrets to 7-figure online businesses Special offer: Join Starter Story

10 Clothing And Accessories Business Success Stories [2023]

10 Clothing And Accessories Business Success Stories [2023]
Start A Clothing And Accessories Business

Here are some real life success stories of starting a clothing and accessories business:

1. Hippy Feet ($1.06M/year)

Michael Mader (from Minneapolis, Minnesota, USA) started Hippy Feet over 6 years ago.

$88K / month
2 founders / 2 employees

Case Study

Hippy Feet is a Minneapolis-based sock and apparel company dedicated to supporting the homeless community. Each product sold allows Hippy Feet to provide transitional employment to young people ages 16-24 who are experiencing homelessness.


2. Olori ($180K/year)

Tomide Awe (from Foster City, California) started Olori about 6 years ago.

$15K / month
1 founders / 1 employees

Case Study

I’m Tomide Awe and I’m the founder of Olori. We make gorgeous, Africa-inspired handbags that showcase and celebrate the beauty of African culture whilst empowering women. Incorporating traditional fabrics into modern design, our products invite women all over the world to experience the beauty and culture of Africa with an emphasis on craftsmanship, heritage, and legacy. We bring unique, hard-to-access, high-quality African fabrics to the world’s stage.

Through our collaboration with our giving partner, Campaign for Female Education (CAMFED), we power generational impact by supporting the education and empowerment of young girls in under-served African communities.


Learn more about starting a clothing and accessories business:

Where to start?

-> How much does it cost to start a clothing and accessories business?
-> Pros and cons of a clothing and accessories business

Need inspiration?

-> Examples of established clothing and accessories business
-> Marketing ideas for a clothing and accessories business

Other resources

4. Everlane ($120M/year)

In this series of eComstories, today let's learn how Everlane was able to grow from $0 to $100M+ in just 6 Years. Read now and get your take aways

Michael Preysman (from San Francisco, California, USA) started *Everlane * over 12 years ago.

$9.98M / month
1 founders / 333 employees

Case Study
  • Michael Preysman is the founder of this direct-to-consumer clothing brand named Everlane.
  • Their story began in 2010 when a 25-year-old American thought of creating a brand that would stand out from the competition.
  • Their current mission is to help people put their best fashion foot forward while having minimal effect on the environment.
  • Michael’s vision for success came true when he witnessed his company’s value increase from $0 to $100M+ in just 6 years.


Read the full story on pixelphant.com ➜

5. Portland Gear ($1.44M/year)

Marcus Harvey (from Portland, Oregon, USA) started Portland Gear over 8 years ago.

$120K / month
1 founders / 15 employees

Case Study
  • Marcus Harvey is the founder & owner of the Portland Gear.

  • He started a page on Instagram by the name of @portland page in 2013 out of his love for Portland. Marcus slowly managed to build a community of Portlanders and thought of leveraging this audience base.

  • He had a background in garment design & branding and decided to launch his brand Portland Gear on Black Friday of 2014.

  • The brand has now been established as a retail clothing store offering quality menswear items & accessories.

  • Marcus wants to create products and experiences that people actually want to use and share in order to foster a sense of community in this amazing city of Portland.


Read the full story on upflip.com ➜

6. Urbanity Shop ($1.22M/year)

Lee Smith (from Bellevue, Washington, USA) started Urbanity Shop over 13 years ago.

$102K / month
1 founders / 7 employees

Case Study
  • Lee Smith is the founder of Urbanity, a contemporary boutique for men’s & women's clothing, footwear, and accessories.

  • Lee opened the first Urbanity store back in 2009 after graduating from college at the University of Idaho.

  • It is a locally operated store offering customers the opportunity to shop for stylish fashion items in a cozy and laid-back shopping environment

  • At Urbanity, people can find renowned brands like Daisy Street, Billionaire Boys Club, Jordan, Girl Dangerous Ice Cream, Nike, Herschel, and others in one store.

  • Urbanity plans to continue to grow year by year and offer the best and most exclusive brands in the country.


Watch the video on youtube.com ➜

7. Voonik ($34.2M/year)

Voonik is a men's & women's fashion eCommerce startup. Read more about Voonik Founders, Funding, Growth, Business Model, Revenue, and Company Profile.

Navaneetha Krishnan and Sujayath Ali (from Bengaluru, Karnataka, India) started Voonik over 10 years ago.

$2.85M / month
2 founders / 210 employees

Case Study
  • Voonik was founded by Navaneetha Krishnan and Sujayath Ali to customize the shopping experience for both men and women.
  • This is one of the fastest-growing fashion shopping apps for women in India, where you can purchase clothing that complements your physique, personality, lifestyle, and preferred spending limits.
  • Their app has received over 1M downloads and completes more than a million transactions each month.
  • This brand's first desktop website, Voonik.com, launched in March 2013.


Read the full story on startupnewsxp.blogspot.com ➜

8. PaigeLauren ($7.8M/year)

Paige Lauren (from Los Angeles, CA, USA) started PaigeLauren over 14 years ago.

$650K / month
1 founders / 41 employees

Case Study
  • Paige Lauren, a former architectural designer, established PaigeLauren, a luxury baby clothing company, in 2009.
  • PaigeLauren baby clothes are simple, made with incredibly soft & organic fabrics, and have a luxurious look & feel. -The idea came from her quest to find simple & classic baby clothes for her friends.
  • The premium organic baby clothing brand makes clothes for babies & toddlers in Los Angeles and is available in stores across the USA.
  • This brand has made a huge name in the cute & comfy baby clothing market, and its current monthly revenue is around $650,000.
  • They promote their brand on Instagram and have a modest 16K plus followers.


Read the full story on entrepreneur.com ➜

9. Be Kind Apparel ($5.4K/year)

Gregg Frost (from Cork, Ireland) started Be Kind Apparel about 1 year ago.

$450 / month
2 founders / 1 employees

Case Study

Hi guys, my name is Gregg and I’m an amateur artist. My brother Eric works in mental health supporting individuals to source employment and his wife Aga works for Deloitte as part of their audit administrative team.

They believe in our message of being kind to one another and leaving no one out. But they also know a quality product when they see one and are drawn to the fact that recycled materials are used in the manufacturing of our clothing. Finally, all of our clothing comes with the official Be Kind logo and our hoods and sweatshirts also carry that message on the sleeves. As it stands we’re making a profit of 450 euros per month.


Pat Walls,  Founder of Starter Story
Want to find more ideas that make money?

Hey! 👋 I'm Pat Walls, the founder of Starter Story.

Get our 5-minute email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.

Starter Story
Unlock the secrets to 7-figure online businesses
Dive into our database of 4,418 case studies & join our community of thousands of successful founders.
Join thousands of founders