Hippy Feet

How We Bootstrapped A $720K/Year Sock And Apparel Company That Supports The Homeless Community

March 1st, 2022
Michael Mader
Founder, Hippy Feet
$88K
revenue/mo
1
Founders
2
Employees
Hippy Feet
from Minneapolis, Minnesota, USA
started September 2016
$88,000
revenue/mo
1
Founders
2
Employees
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Hello! Who are you and what business did you start?

Hippy Feet is a Minneapolis-based sock and apparel company dedicated to supporting the homeless community. Each product sold allows Hippy Feet to provide transitional employment to young people ages 16-24 who are experiencing homelessness.

Hippy Feet creates jobs for homeless youth via their packaging, pick & pack order fulfillment, product assembly, screenprinting, and embroidery operations. Hippy Feet’s current employment program is a 6-month job readiness program hosted at its Minneapolis office. Participants of the program are offered employment for an average of 15-20 hours per week during Q1-Q3 and up to 30 hours per week during Q4.

By strategically partnering with local non-profits, Hippy Feet can identify its workers and ensure that their employment efforts are happening in a safe, convenient, and familiar environment that overlooks the traditional barriers that limit homeless youth from finding consistent forms of employment. Hippy Feet’s goal isn’t to be a forever employer for young people affected by homelessness. Instead, they aim to provide income, opportunity, job training, and giving in a way that...

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