Boutique

3 Tips For Starting A Successful Boutique (2025)

Pat Walls

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Updated: April 14th, 2025

Want to start your own boutique? Here are some tips you should know:

Learn more about starting a boutique:

Where to start?

-> How much does it cost to start a boutique?
-> Pros and cons of a boutique

Need inspiration?

-> Other boutique success stories
-> Marketing ideas for a boutique
-> Boutique slogans

Other resources

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a boutique:

#1: Kara Brook Brown, founder of Waxing Kara:

We chatted with with Kara, founder of Waxing Kara ($33K/month). In our interview, Kara says:

If you are serious about being a maker of bath+body goods, get educated now so that you are not overwhelmed later. Don't think that none of the rules apply to you. They do.

Additionally:

If you are going into a maker business, you will know if it is well-received within a year. When you move into your first space, make sure it's big enough or at least expandable.

Further:

Learn about every aspect of your business and really study what you don’t know. It’s not all fun and games. It’s business. Even if you’re selling lollipops, it’s serious business. People have lollipop emergencies.