S
Starter Story
Business Idea
Start An At Home Laundry Business
About
Starting an at-home laundry business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell at home laundry services, or selling at home laundry services online, you can use this page as a guide for everything you'll need to know.
Want to learn more? You can check out our full guide on how to start an at-home laundry business ➜
Key stats
market size
$4.46B
revenue (monthly)
$200K
starting costs
$207K
gross margin
35%
avg product price
$3
time to build
6 months
growth
Brand Authenticity
business model
Software
time investment
Full time
Startup Costs
| Min Startup Costs | Max Startup Costs | |
|---|---|---|
| Office Space Expenses | $35 | $3,250 |
| Employee & Freelancer Expenses | $0 | $5,500 |
| Equipment & Supply Expenses | $550 | $6,000 |
| Website Costs | $232 | $6,500 |
| Business Formation Fees | $5,600 | $20,400 |
| Vehicle Expenses | $50 | $350,500 |
| Other Expenses | $0 | $2,300 |
| Software Expenses | $150 | $3,044 |
| Advertising & Marketing Costs | $75 | $5,036 |
| Inventory Expenses | $50 | $4,750 |
| Total Startup Costs | $6,742 | $407,280 |
Successful Businesses
| Business | URL | Rank | |
|---|---|---|---|
|
PowerHomeBiz | powerhomebiz.com | #176,932 |
|
Laundry & Dry cleaning | washho.com | #474,906 |
|
PickMyLaundry | pickmylaundry.in | #617,142 |
|
Workers Onboard | workersonboard.com | #822,566 |
|
Dhobiwala: Laundry near me | dhobiwala.com | #961,767 |
|
Khoi Capital | khoicapital.co.za | #1,118,009 |
|
Door Hangers | doorhangers.com | #1,621,488 |
|
Landry's Seafood | landrysseafood.com | #2,068,280 |
|
/ | laundrygopher.com | #2,991,514 |
|
H2O AT HOME FRANCE | h2oathome.com | #3,475,463 |
|
Life Without Laundry | lifewithoutlaundry.com | #4,219,300 |
Pros & Cons
| Pros | Description |
|---|---|
| Flexibility | You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own. |
| Ability to start your business from home | It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning! |
| Meaningful business connections | You never know who you will meet as a at-home laundry business. This could be the start of an incredible business opportunity! |
| High customer retention rates | Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer. |
| Pick & choose the clients you work with | At Home Laundry Businesses have the ability to choose the clients they work with. You have the freedom to work with only a few loyal clients or with hundreds of clients! |
| Control of workload | With starting an at-home laundry business, you have the unique ability to choose how little or how much you want to work. You also have the freedom to decide which projects you want to work on, and can turn down the ones that do not interest you. |
| Cons | Description |
|---|---|
| Motivation of employees | If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees. |
| Longer Sales Process | A at-home laundry business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers. |
| Low margins | The gross margins for your at-home laundry business are typically around 35%, which can make it more challenging to incur new expenses and maintain profitability. |
| High employee turnover | In the at-home laundry business, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment. |
| Taxes | As a at-home laundry business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it. |
| Stressful work | This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments. |
Marketing Ideas
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1
Affiliate program
An affiliate program is a way to reward people outside your organization to share your product.
-
2
Word of mouth
The most tried and true way to grow a at-home laundry business is through word of mouth - some entrepreneurs would say it's more important than all social media.
-
3
Advertising on social media
Social media advertising is one of the leading ways to get the word out when it comes to at-home laundry business.
There are various different Social Media platforms available to you. Some may be more critical for your marketing efforts than others, however, it's important to have an understanding of what's out there and available to you.
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