160 Best Hotel Slogans & Taglines (2022)

160 Best Hotel Slogans & Taglines (2022)

Hotel owners and managers will find hotel business slogans as an essential online marketing tool that can help convert well targeted visitors and leads into actual bookings.

Tired of hearing the same old slogans and taglines? Well you aren’t alone. After years working in the hotel industry we did some research and found a bunch of new ones.

Your slogan is not only a promise to your customer, but it represents your brand's entire mission. Your slogan tells your customer exactly what you do and why you do it.

We've put together a list of 160 Slogans & Taglines For Your Hotel.

Additionally, we provide you with a free slogan generator to help you find a custom tagline for your brand.

Hotel Slogan Maker: Tagline and Slogan Generator

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List of Slogan and Tagline Ideas

Catchy Slogans & Taglines

  • Stay once, carry memories forever
  • Start here.. New Living
  • See life from a different perspective
  • your next space
  • The perfect place for getaways!
  • Space to live your life
  • Because comfort is more important
  • One step close to Paradise
  • The best chain of hotels
  • First, you love ..then you live.
  • This is your Appreciations
  • Hotels with freedom built in
  • Live grand with spacious
  • Budget hotel room rates
  • Serenity and bliss
  • Take It From Us. You're In Good Hands
  • Feel the real experience
  • Fall in love with the sky
  • Discover the Comfortable
  • As unique as your imaginations
  • You're Always Welcome Here
  • Designed for relaxation
  • Rediscover, serenity
  • The ultimate hotel chain
  • Be yourself
  • Just perfect!
  • Your New home is waiting
  • Merge yourself with luxury
  • The Hotel of Hospitality
  • Extent your Happiness
  • An attitude of your life
  • Providing iconic experiences
  • One name. Numerous possibilities.
  • the ways of our excellency
  • Rooms that will blow your mind
  • Our dedication to quality
  • Welcome Home
  • Stay. Float. Refresh
  • When elegance meets comfort
  • This is heaven
  • Take your next Event up
  • You belong here!
  • The preferred hotel
  • we respect your living
  • The Hotel with a Heart
  • Making memories special
  • Discover bliss
  • Connect with the second life here
  • Decide where you belong
  • Urban living redefined
  • Imagine a place where you can be yourself.
  • An iconic Experience…let’s feel it
  • Join the Best!
  • A likelihood of New Business
  • Undoubtedly the best
  • Make your vacation the best
  • A piece of heaven
  • One name for your all need
  • get where you want to go
  • Enjoy your stay
  • Anytime, Anywhere
  • More closer to Paradise
  • Elegant destiny
  • Make yourself at home.
  • Open the door for a spacious living
  • Whatever the occasion.
  • intimate with the natural life
  • A new world, Discover it
  • Frame your space
  • A smile on your face
  • Enjoy your trip
  • Visit paradise here
  • Choose us once, and you will choose us always
  • Me stay Forever
  • If you can call it home, you can call us
  • Style accompanied by comfort
  • The standard in the industry
  • Learn the secret of a happy life
  • Where friends and family will always feel at home!
  • Go a little wild.

Cool Slogans & Taglines

  • A short story of living
  • Feel like home
  • Discover a brand new world
  • We are here to serve you
  • Find your true space
  • Making your stay comfortable
  • An invitation of new World
  • Perfect home with perfect space
  • Discover the joy of your own home
  • sea to the sky..Fly here
  • live life to Discover
  • Think beyond expectation
  • your soul meets with your home
  • Desirable services
  • Redefine urban living
  • We'll pick you up, we'll set you down, we'll even take you to dinner
  • Experience the life
  • More than just a hotel
  • A day with friends. A lifetime of memories.
  • Service like never before
  • Count the stars
  • Creating spaces for you
  • Have a grand vacation
  • A tradition of Trust
  • Step into luxury
  • Experience lifetime happiness
  • Hotels for Better you
  • Sunrise and sunset right from your bed
  • A Service so Desirable
  • The perfect rooms
  • Nothing but bliss
  • The mountain heavens!
  • we sceneful, we Ultimate
  • We'll Leave the Light On For You
  • this is your heart
  • Be myself only
  • Discover the difference
  • Nothing but perfect
  • Homes away from home
  • experience the hospitality

Funny Slogans & Taglines

  • The Best Western Premier, The Queen Hotel
  • Hotels served in style
  • We go the extra goat
  • Our Space Our Ways
  • Serenity.. that you deserve
  • Welcome to happiness
  • make the right move
  • Relaxation like never before
  • We go the extra mile to be open and honest.
  • Because vacations are for relaxation
  • Float in comfort and luxury
  • Come home to happiness
  • Join Us for the Season
  • The World's Most Unusual Hotels
  • Enjoy your day
  • It’s your life..Enjoy the way you want.
  • Your piece of sky rest
  • Your Home away from Home
  • Spend your vacation luxuriously
  • Let’s go everywhere
  • Spend a blissful vacation.
  • The true space for relaxation
  • Come. relax. Enjoy a bite
  • Have the best vacation ever
  • You're going to like the way you look
  • Experience it
  • A moment so special
  • Make your next big
  • Stay connected at Multimedia Connect
  • The beach paradise
  • Always a warm welcome
  • Choose your own space
  • The best part of your journey
  • To Better Your Day
  • The luxury of being yourself
  • Act like you are at home
  • Stay Smart
  • You're here. You're home
  • Enjoy every day!
  • Get Ready to live for an unlimited living

Guide: How To Come Up With A Slogan For Your Business

Why Is Your Slogan Important?

Slogans are critical when doing any sort of marketing or advertising for your business.

Your slogan's role is to help the customer understand the benefits of your product/service - so it's important to find a catchy and effective slogan name.

Often times, your slogan can even be more important than the name of your brand.


Because your slogan has the ability to show your customer the type of commitment you have to them and also tells them exactly what your brand stands for.

So, let's dive into all of the critical pieces to coming up with a great slogan for your brand.

6 Tips For Creating A Catchy Slogan

1. Keep it short, simple and avoid difficult words

Similar to naming your business, your slogan should be short and simple.

A great rule of thumb is that your slogan should be under 10 words. This will make it easy for your customer to understand and remember.

2. Tell what you do and focus on what makes you different

This is a very important piece - and a lot of brands miss the ball and explaining what it is that makes them unique and different from the next competitor.

There are a few different ways you can incorporate what makes your business special in your slogan:

  • Explain the target customer you are catering your services towards
  • What problem do you solve?
  • How do you make other people, clients or your employer look good?
  • Do you make people more successful? How?

3. Be consistent

Chances are, if you're coming up with a slogan, you may already have your business name, logo, mission, branding etc.

It's important to create a slogan that is consistent with all of the above.

This will help when advertising your business and creating a powerful website.

4. Ensure the longevity of your slogan

Times are changing quickly, and so are businesses.

When coming up with your slogan, you may want to consider creating something that is timeless, and won't just fade with new trends.

Try to avoid using terms like "we are the only" and anything with the word "technology," because your statement could be contradicted at any moment.

5. Consider your audience

When finding a catchy slogan name, you'll want to make sure that this resonates across your entire audience.

It's possible that your slogan could make complete sense to your audience in Europe, but may not resonate with your US audience.

The confusion could be due to language barriers or cultural differences - so you will want to determine who your audience is, and how this could be perceived.

6. Get feedback!

This is one of the easiest ways to know if your slogan will be perceived well, and a step that a lot of brands drop the ball on.

Ask friends, family, strangers and most importantly, those that are considered to be in your target market.

Here's a few ways you can ask for feedback:

  • Ask for feedback on a Facebook group
  • Subreddits
  • Niche forums
  • Twitter communities
  • Meetups
  • Product Hunt
  • Test a few different slogan(s) on Facebook Ads and see what performs best
  • Ask a stranger at your coffee shop!

Examples of Great Slogans And Taglines

Needing a little inspo? We put together a list of some of the best slogans and taglines of all times.

Each phrase offers all the key aspects we discussed above - short, simple, unique, consistent, timeless and targeted to their specific niche.

Here they are:

  1. Adidas – Impossible is nothing
  2. Ajax – Stronger than dirt
  3. Airbnb – Belong anywhere
  4. Alka Seltzer – I can't believe I ate the whole thing
  5. Allstate – You're in good hands
  6. American Express – Don't leave home without it
  7. Apple – Think different
  8. Avis – We try harder
  9. BMW – The ultimate driving machine
  10. Bounty – The quicker picker-upper
  11. Burger King – Have it your way
  12. Campbell's Soup – Mmm, mmm good!
  13. Capital One – What's in your wallet?
  14. Chevrolet – The heartbeat of America
  15. Clairol – Does she or doesn't she?
  16. Coca-Cola – Open happiness
  17. De Beers – A diamond is forever
  18. Disneyland – The happiest place on earth
  19. Dunkin' Donuts – America runs on Dunkin'
  20. Energizer – It keeps going… and going… and going
  21. Facebook – Move fast and break things
  22. Fed-Ex - When it absolutely, positively has to be there overnight
  23. Frosted Flakes – They're grrrrrrreat!
  24. Gatorade – Is it in you?
  25. Geico – So easy a caveman can do it
  26. General Electric – We bring good things to life
  27. Google – Don't be evil
  28. John Deere – Nothing runs like a deer
  29. Kay Jewelers – Every kiss begins with Kay


Creating a memorable slogan does not have to be difficult, as long as you follow these steps and stay true to your brand and mission.

We hope this list of slogans + guide helped. Good luck!

Visit Starter Story for more insight on how to start your business!

Pat Walls,  Founder of Starter Story

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