1,000+ Trendy Email Marketing Tool Names

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Updated: June 10th, 2025

So, you've come up with the perfect email marketing tool idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your email marketing tool stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best email marketing tool ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your email marketing tool.

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Ideas

Catchy email marketing tool name ideas

Daily Mail
Notify Me
The Mail Man
Ping
Electronic Data
The Info Post
News Collection
Collective
New Knowledge
Nicer
Big Blue Inbox
Last Community
Virtual Info
Telemail
Intel Source
Virtual Communication
Market Direct
Prosper
New News
Dominant
Mail Subject
Crash
The Brief
Better Mail
ElectroLite
Superlative
Bright Box
Media Stream
Chicken
Wired
Connected
Meta Link
Small Media
Binary
Market Call
Catered Solution
Global Email
Cyber Mail
Cubical
Email Network
Earful
Email Tidings
Frame Mail
Mail Line
Circulative
Reciprocate
Transparent
Confide
Starry
Undertone
Vertical Mail
Vibrant
Shape Market
Correspondence
Significant Email
Abundant Media
Fellow Mail
Concurrent
Patient Media
Improvised Mail
Casual Market
Shinny
Big Picture Media
Mail Basket
Special Social
Daily Inspo
US Media Mail
Red Mail Box
Email Aboard
Enhanced
Likely Exposure
Exponential
Initiative
Giant
Wheel Barrow Media
UnsolicitedEmail
OffensiveEmail
Mails Trading Co
ShortEmail
The Plain Mailing
Deny Advertise
Electronic Mail Co
The Simple Fax
Diagnostic Creature Co
The Available Mails
OutgoingEmail
Powerful Tool Around
Encrypted Netmail Trading Co
Unsafe Email
Commercial Netmail Spot
Mainframe Email
The Based Creature
BriefEmail
Inbox Collective
Instrument Trading Co
Netmail Collective
Unsatisfied Advertise
Electronic Publication Group
Simple Shaft Collective
The Automated
Confidential Emailed Group
Bulletin Co
Formatted Mails Group
First Correspondence Collective
Tool Around Trading Co
Multimedia Emailed Collective
Formatted Messaging
Mails Co
Initial Emailed
Unsolicited Mailing Collective
317 581 4663
Helpful Puppet
National Number
Personal Messaging

Creative email marketing tool name ideas

Initial Emailed
AvailableEmail
Whoever Newsletter
Related Fax Group
The Analytic
Encrypted
317 581 4663 Mails Place
Inbound Correspondence Group
The Outbound Correspondence
Wonderful Instrument
Free Electronic Mail Group
The Separate
Device Advertise
The Commercial Mailing
Historical Journal Spot
The Newdigate
Corporate
The Bimonthly
Newdigate Newspaper Article
Private Electronic Mail Place
The Offensive Emailed
SeparateEmail
Electronic Mail Group
The Educational
Ads Trading Co
Netmail Trading Co
The Formatted Electronic Mail
Introductory Netmail
The Quick Netmail
Commercial Mail
Feminist Letter Place
Blank
The Available Mails
Sensitive Drive Spot
ShortEmail
Therapeutic
The Irregular
The Short
Mobile Electronic Mail Spot
Promote Group
Unwanted
Methodological Drive Trading Co
InboundEmail
Confidential Fax
Video Messaging Group
The Confidential
Based Mailing Trading Co
Introductory Mail
The Text
Semiannual
Recent Inbox Co
Netmail Group
The Friendly
ValidEmail
Mail Co
Recent
Free Emailed
Encrypted E Mailing
Recent Correspondence
The Internal Fax
Unsolicited Mailing Collective
Last Correspondence Trading Co
The Analytical
VideoEmail
Empty Mail
BimonthlyNewsletter
Unsolicited Messaging Collective
Based Netmail Group
Emailed Spot
Rectangle Shaft Pro
The Wireless Correspondence
Advertize Group
Mails Group
WirelessEmail
Internet Fax Group
The Weekly Netmail
The Bulk
Helpful Puppet
Electronic Publication Group
Free
The Empty Mails
Irregular Magazine Place
Confidential Publication
Fax Group
Explain Email
Ukraine Email
Text Toolbar
Excellent Report Spot
The Departmental Bulletins
317 581 4663 Mail
Eliminate Email
Advertize Pro
The Unsolicited
Outbound Emailed
Thursday Email
The Mobile Fax
Inbox Trading Co
Messaging Spot
ReliableTool
Major Creature Co
Last
Internal
Based
Empty E Mailing
Unsolicited Mails Co
Fax Pro
The Simple Fax
National Newscast
Invaluable Joyride Pro
Therapeutic Templates
Detailed Email
Regular Mailing Group
The Recent Inbox
Fake E Mail Place

Learn more about starting an email marketing tool:

Where to start?

-> How much does it cost to start an email marketing tool?
-> Pros and cons of an email marketing tool

Need inspiration?

-> Other email marketing tool success stories
-> Marketing ideas for an email marketing tool
-> Email marketing tool slogans

Other resources

-> Profitability of an email marketing tool
-> Email marketing tool tips
-> Email marketing tool quotes

Funny Email Marketing Tool Names

Mobile Inbox Place
Therapeutic Templates
Encrypted Electron
The Mobile Mails
The Latest Correspondence
Journal Collective
The Formatted Mail
Direct Inbox Collective
Ordinary Messaging Spot
E Mail Spot
Standard Electronic Mail Pro
Latest
The Empty
Cliche Email
Daily Mailing Trading Co
The Wireless Mail
Introductory Messaging
Personalized
Weekly Electronic Mail Place
The Plain Mailing
CorporateEmail
Latest E Mail Spot
Welcome Fax Pro
Confidential
The Automated Electronic Mail
Mere
Report Trading Co
Brag Collective
The Favorite
The Fundamental
Html Mail Spot
National News
The Unsolicited Inbox
The Patient
Major Creature Co
Brag Pro
The Bimonthly
Free Emailed
Correspondence Trading Co
Experimental
Wireless E Mail Pro
Secure Emailed Co
BimonthlyNewsletter
Formatted Emailed Co
Official Magazine
The Simple Fax
Text Tool Around
Regular Letter Trading Co
Encrypted E Mails
The Newdigate
OutboundEmail
The Urgent Emailed
WirelessEmail
The Blank Emailed
Unsolicited Electronic Mail Pro
Describe Advertise
RelatedEmail
Incoming Emailed
Mainframe Email
The Fake Mails
Update Email
Birthday Email
E Mail Group
Available E Mail Trading Co
Useful
Insane Email
Newdigate Newsgroup
Commercial Mail
The Weekly Netmail
LastEmail
The Confidential Messaging
Publish Trading Co
Free Mails Collective
Multimedia
Single Mailing Collective
Fake
317 581 4663 Mail
The Text
The Wonderful
PromotionalTool
AdministrativeTool
Electronic Mail Spot
The Quick Netmail
Retain Email
Correspondence Co
OriginalEmail
Outgoing Netmail Collective
Initial
Messaging Group
Available Netmail Spot
The Quick
Separate Mailing
Based
Bouquet Email
The Related Messaging
Confidential Publication
Empty Emailed
Diagnostic Creature Co
Advice Advertise
The Incoming
The Internet Mail
Mathematical Tool Around Place
Magazine Trading Co
Offensive Emailed Pro
Comply Advertise
The Quick Fax
The Key Puppet
Encrypted Correspondence
Mail Co
Separate
The Feminist
Potent
Connector Newsletter
Unwanted Inbox

Cool email marketing tool name ideas

The Effective Instrument
The Offensive Emailed
Messaging Group
ConfidentialEmail
Unsolicited Mailing
The Formatted Mail
Unsolicited Mailing Collective
VideoEmail
OutgoingEmail
Survey Email
Away Email
The Single Mailing
The Private
Mails Co
Secure E Mail Co
Legislative Edition
Regular Letter Trading Co
Friendly Netmail Collective
Formatted Emailed Co
Fake Messaging
Therapeutic Treaty
The Related Messaging
The Available Mails
Initial Mail Group
Fake Fax
The Available Netmail
The Formatted
The Fundamental
The Personal Messaging
The Bimonthly
The Internet Mail
Encrypted Emailed Co
Netmail Trading Co
Therapeutic Toolbox
Initial Emailed
Weekly
Introductory Netmail
Private Netmail Collective
E Mail Pro
AutomaticEmail
BimonthlyNewsletter
Direct Electronic Mail
The Key Puppet
Multimedia Emailed Collective
Private Correspondence Group
The Biannual
Invaluable Tool Around Place
Mail Co
The Based Creature
Bulletin Pro
The Versatile
BasedNewsletter
Mails Group
Emaciate Email
Weekly Fax Group
Introductory Mail
The Mobile
Gratify Advertise
The Main Drive
Mails Pro
PrivateEmail
Fax Group
Single Mailing Collective
Empty Electrónico
The Diagnostic Shaft
BasicTool
CommercialEmail
Mobile Electronic Mail Spot
Informative Leaflet Spot
LineTool
Report Trading Co
Mailing Collective
Simple Mails Group
Electronic Mail Spot
Therapeutic Tire Iron
Translate Email
Last
The Last Inbox
E Mail Group
Therapeutic Timesaver
Ordinary Inbox Place
Internal Mails Group
Available Netmail Group
First Mails Trading Co
The Principal Joyride
MailNewsletter
The Daily E Mail
Quick Fax Place
Methodological Drive Trading Co
Latest Mails Group
Investigative
Encrypted Electronically
Advertize Collective
Last Netmail Trading Co
LatestEmail
Legitimate Inbox
RelatedEmail
Emancipate Email
The Initial
The Video
Single Mail Collective
New Electronic Mail Pro
Ordinary E Mail Group
The Introductory
The Quick Fax
The Anonymous
The Last
Unsolicited Netmail Co
EdgedTool
Friendly Fax Collective
Formatted Messaging
Text Tire Iron
Last Correspondence Trading Co
Mail Pro

Unique email marketing tool name ideas

Standard Electronic Mail Pro
Explain Email
Legitimate Correspondence Group
The Empty Mails
Publicizing Co
Betty Newsletter
Mere
The Feminist Leaflet
Incoming
Official Magazine
317 581 4663 Fax Collective
Offensive Emailed Pro
Private Fax Pro
Perfect
Initial
Daily Fax
IncomingEmail
Bouquet Email
WirelessEmail
Cheddar Newsletter
UnwantedEmail
Friendly
Blank
Automated
Newssheet Spot
Females Email
Advertize Place
Occasional Mails
Encrypted Electron
Outbound
The Analytical
The Unwanted
Bulletin Co
Fax Co
Free Mails Collective
Mails Trading Co
The Inbound
The Single
Fresher Newsletter
Publicizing Collective
SecureEmail
Mobile Inbox Place
Video Messaging Group
Based
Free E Mail Group
The Outbound Inbox
Invaluable
Whoever Newsletter
Secure Mail Collective
E Mail Trading Co
First Correspondence Collective
The Incoming Mailing
Standard
The Separate
Outbound Correspondence
Electronic Mail Collective
Electronic Mail Co
Emailed Pro
Advertize Pro
PeriodicNewsletter
Private Electronic Mail Place
Helpful Puppet
Recent Correspondence
Proclaim Email
Fake Messaging Spot
Holiday Email
Fake
317 581 4663 Mail
MobileEmail
Standard Electronic Mail
NewEmail
Therapeutic
Fake Inbox Group
Tool Around Place
Netmail Place
Empty Mails Collective
Introductory Messaging
Anonymous
Newdigate Newscast
Available Netmail Spot
Yesterday Email
Internet Messaging
Second Electronic Mail
Alive Advertise
The Weekly
Instrument Trading Co
Based Mailing Trading Co
Personal
Creature Spot
The Educational
Secure Messaging Pro
The Confidential Messaging
Available Messaging Trading Co
Secure Emailed
The Offensive
Leaflet Pro
The Available
The Multimedia Mails
Quick Messaging
The Outbound Correspondence
Encrypted Mail Trading Co
The Personalized
Beretta Newsletter
Regular Mailing Group
The Last Fax
QuarterlyNewsletter
The Incoming
Delay Email
Fax Collective
Commercial
PrintedNewsletter
The Fortnightly
Popular
317 581 4663

Cute email marketing tool name ideas

Encrypted Correspondence
Fake E Mail Place
Fax Pro
Netmail Group
InternetEmail
Outbound Emailed
Fake Emailed Collective
Encrypted
The Experimental
Official Edition
Correspondence Co
Details Email
Free Correspondence Place
The Bilingual
The Ordinary
Personalized Netmail Spot
Educator Newsletter
Special Creature
Daily Mail Place
Empty Netmail Group
The Analytic
The Free
The Video Mails
Unsolicited Electronic Mail Pro
WeeklyEmail
Second Mails
Sunday Email
Eliminate Email
Confidential Publication
Outbound Correspondence Trading Co
Together Newsletter
Bulk Netmail
Emailed Spot
Correspondence Place
Netmail Spot
Correspondence Spot
Unsafe Email
Newdigate Newspaper
The Multimedia
Inbox Co
Empty E Mail
Video Electronic Mail Pro
Best
Celebrate Email
Separate Mailing Collective
Available Mails Trading Co
The Main
Creature Group
SingleEmail
Therapeutic Templates
The Reliable Joyride
Fake Electronic Mail Pro
Encrypted E Mail
Free
Newdigate Newsstands
Biannual Publication
The Pointed
The Internet
Appropriate Instrument Trading Co
The Html Mails
Video Messaging Collective
Irregular Magazine Place
Mail Place
The Standard
Wireless E Mail Pro
The Incoming Mail
RecentEmail
FormattedEmail
Mail Spot
Language
Deny Advertise
Connector Newsletter
Emails Email
Major Creature Co
The New Electronic Mail
OrdinaryEmail
Incoming E Mail Spot
PrincipalTool
Simple Inbox
Incoming Emailed
Daily Correspondence Group
Detain Email
Occasional Letter Co
Anonymous Electronic Mail Group
Plain
Latest Netmail
Inside Advertise
Advertize Group
Unsolicited Inbox Group
The Daily
Encrypted Electronic
The Strategic
Messaging Place
Free Emailed
Corporate
Birthday Email
Html Mail Spot
Inbox Group
The Internal Fax
The Machine
The Recent Mails
Standard Mails
Free Mails Spot
National Notice
Empty Electronic Mail
Inbox Trading Co
Bootlegger Newsletter
PlainEmail
Encrypted Electronic Mail
Brief Emailed
The Recent Mail
Excellent
Promotional
Formatted Electronic Mail Co

Clever email marketing tool name ideas

Formatted Mails Group
Unsolicited Mails Co
Welcome E Mail
Brag Group
Potent
Latest Messaging Spot
The Unsolicited
The Quick Netmail
National Number
Ukraine Email
Therapeutic Toole
Report Co
Private Mailing
Unwanted
Potent Drive Pro
The Recent Inbox
SeparateEmail
Daily Mailing Trading Co
The Periodic
Commercial Mail
Daily
Describe Advertise
Report Place
OutboundEmail
Therapeutic Tool Around
Convenient
The Ordinary Emailed
EncryptedEmail
Welcome
Excellent Puppet Collective
InformalNewsletter
Correspondence Pro
The Second
Useful
Mailing Group
Multimedia Electronic Mail
The First Mail
Wonderful Instrument
The House
Way of life Advertise
AutomatedEmail
Outgoing Emailed Trading Co
Handy
The Biannual Journal
Weekly Correspondence Group
Comparative
The Weekly Netmail
Newdigate News
Outbound Correspondence Place
The Text
Electronic Mail Place
Text Toolbar
The Automatic Inbox
Friendly E Mail Pro
Reliable
Mails Collective
CorporateEmail
The Newdigate
The Urgent
Brag Collective
Personalized Correspondence Place
The Short
New
The Separate Correspondence
Unwanted Fax Place
Single Mail
Mails Spot
The Wonderful
Shaft Group
Indonesian
Outbound Emailed Co
Patient
Newsletters Newsletter
The Unsolicited Inbox
Direct Mail Collective
Unwanted Inbox
The Practical Drive
Unsatisfied Advertise
The Main Joyride
DailyEmail
Automatic
The Initial Mailing
Bulk
Html Mail Place
Latest E Mail Spot
Library
Free Emailed Collective
The Wireless Netmail
Short Mail
Confidential Mails
Detailed Email
The Feminist
Empty E Mailing
Efficient Joyride Pro
Empty E Mailed
Tool Around Trading Co
Internal E Mail
InitialEmail
Misplace Email
ValidEmail
The Personal Emailed
Corporate Mailing Trading Co
Regular Correspondence Co
Mail Trading Co
The Private Mail
Related
Internet
The Internal Booklet
Mails Place
Creature Trading Co
Fake Emailed
Appreciate Email
Encrypted Emailed
Create Email

Best email marketing tool name ideas

AvailableEmail
Welcome Fax Pro
Excellent Report Spot
Personalized Netmail Group
BriefEmail
LegislativeNewsletter
Recent
PersonalizedEmail
Mailing Spot
Related Mails
Journal Spot
OccasionalEmail
Personal Messaging
The Personal
The Appropriate Instrument
The Automated
Confidential Inbox
The Latest
FakeEmail
The Encrypted
Empty Fax
The Weekly Mails
Second Electronic Mail Collective
Informative Journal Spot
Blank Correspondence Trading Co
Awake Email
Text Timesaver
Messaging Collective
The Daily Mail
The Wireless Correspondence
Automated Fax
317 581 4663 Electronic Mail Collective
Bulk Messaging Co
Messaging Spot
Brag Pro
Plain E Mail Trading Co
PromotionalTool
FlexibleTool
Private Fax Trading Co
Encrypted Fax
The Wireless
3175814663Email
WelcomeEmail
The National
WeeklyNewsletter
Private Messaging
Therapeutic Toolkit
Letters Newsletter
House
Retails Email
Shaft Spot
Mainframe Email
Encrypted E Mailed
The Sensitive
Rectangle Shaft Pro
The Indispensable Joyride
Indonesian Letter Collective
The Regular
Single
OriginalEmail
The Wireless Mail
The Excellent
Encrypted Electrónico
Correspondence Trading Co
Daily E Mail Group
Feminist Letter Place
Historical Journal Spot
Unsolicited Electronic Mail Place
Indispensable Puppet Trading Co
Puppet Pro
Arrive Advertise
The Victorian
The Anonymous Correspondence
Magazine Trading Co
Text Toole
Personalized
The Mobile Fax
Essay Email
Unsolicited
RegularEmail
Remain Email
The Mobile Mails
Related Fax Group
Newdigate Newspaper Article
The Therapeutic
The Confidential Correspondence
Outgoing Netmail Collective
Bimonthly Report Pro
The Introductory Netmail
Messaging Trading Co
Regular
The Internal Mails
Satisfy Advertise
Invaluable Joyride Pro
Emailed Email
The Urgent Emailed
Recent Inbox Co
Html Electronic Mail Co
Communicate Co
Brief Mailing Place
The Convenient
Simple Shaft Collective
Empty Electronically
The Recent Emailed
The Friendly
AdministrativeTool
Inbound Correspondence Group
Introductory
Recent Inbox
Inbox Pro
Ads Trading Co
Unwanted Fax Group
Confidential Emailed Group
The Irregular

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Email Marketing Tool:

Simple is always better

This means a few different things. Your email marketing tool name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your email marketing tool:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting An Email Marketing Tool: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile