1,000+ Best Digital Wallet Business Names

1,000+ Best Digital Wallet Business Names

So, you've come up with the perfect digital wallet app idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your digital wallet app stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best digital wallet app ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your digital wallet app.

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Digital Wallet App Name Generator

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Ideas

Catchy digital wallet app name ideas

  • 1. DigiWallet check availability
  • 2. Fast Cash check availability
  • 3. Ezmoney check availability
  • 4. Eezy Cash check availability
  • 5. Digi Pay check availability
  • 6. Smart Pocket check availability
  • 7. Digi Pocket check availability
  • 8. Cash Now check availability
  • 9. Cash Easy check availability
  • 10.Money Pouch check availability
  • 11. Fast Dollar check availability
  • 12. Easy Dollar check availability
  • 13. Money Matters check availability
  • 14. Cashoneer check availability
  • 15. Pay Up check availability
  • 16. Pay Easy check availability
  • 17. Pay Fast check availability
  • 18. Fast Pay check availability
  • 19. Cash Up check availability
  • 20. Cash Chill check availability
  • 21. Pocket Money check availability
  • 22. Easy Borrow check availability
  • 23. Smart Money check availability
  • 24. Smart Coin check availability
  • 25. Fast Bills check availability
  • 26. Easy Pay check availability
  • 27. Easy Bills check availability
  • 28. Fast Change check availability
  • 29. Easy Change check availability
  • 30. Change Now check availability
  • 31. Money 4 U check availability
  • 32. Money Pal check availability
  • 33. Cash Buddy check availability
  • 34. Wallet Share check availability
  • 35. Digital Pocket check availability
  • 36. Wallet Now check availability
  • 37. Fast Cash check availability
  • 38. Fast Money check availability
  • 39. Super Cash check availability
  • 40. Electric Money check availability
  • 41. Coin Fast check availability
  • 42. Wow Coin check availability
  • 43. Snap Money check availability
  • 44. Smart Cash check availability
  • 45. Insta Cash check availability
  • 46. Insta Money check availability
  • 47. Fast Buck check availability
  • 48. Coin Now check availability
  • 49. Cash 4 Me check availability
  • 50. Rapid Cash check availability
  • 51. Rapid Pay check availability
  • 52. Go Cash check availability
  • 53. Go Pay check availability
  • 54. Go Money check availability
  • 55. Golden Coin check availability
  • 56. Money Basket check availability
  • 57. Golden Goose check availability
  • 58. Magik Coin check availability
  • 59. Alpha Pay check availability
  • 60. Alpha Cash check availability
  • 61. Value Coin check availability
  • 62. Cash Dash check availability
  • 63. Money Story check availability
  • 64. Cash Flow check availability
  • 65. Money Magnet check availability
  • 66. Wallet 4 U check availability
  • 67. UWallet check availability
  • 68. Wallet-o-Clock check availability
  • 69. Spendn'Save check availability
  • 70. iFunds check availability
  • 71. Cash Express check availability
  • 72. Money Express check availability
  • 73. Dollar Express check availability
  • 74. Coin Express check availability
  • 75. Cash Grab check availability
  • ConventionalElectronic check availability
  • Statistical Digital check availability
  • Topic Wallet check availability
  • Polish Wallet check availability
  • The Ionic Opto check availability
  • Magic check availability
  • Analog Co check availability
  • The Born check availability
  • Shaft Electronics Co check availability
  • Optical Online Pro check availability
  • The Overstuffed check availability
  • Oro Electronic Trading Co check availability
  • Photo Analog check availability
  • Audiovisual Group check availability
  • The Snakeskin check availability
  • Analogto Technological Collective check availability
  • Portable Computerised Pro check availability
  • The Optical Online check availability
  • Notecase Collective check availability
  • NonDigital check availability
  • Small Bag Group check availability
  • Comet Wallet check availability
  • The Twined Suitcase check availability
  • Pocket Wallet check availability
  • The Palato check availability
  • Twined Purse Trading Co check availability
  • Dento Data check availability
  • Computerization Collective check availability
  • Computer Spot check availability
  • EiaElectronic check availability
  • Money Pro check availability
  • Worn Wastebasket check availability
  • The Tooled check availability
  • The Eia check availability
  • Reproducing Electronic Spot check availability
  • Worn Wash Leather check availability
  • Mail check availability
  • Dento Din check availability
  • Enormous Briefcase check availability
  • Disc Digitisation Group check availability
  • Provisional Digital check availability
  • The Frequency Electronics check availability
  • All Electronic Collective check availability
  • Photo Digitized Place check availability
  • The Own Suitcase check availability
  • Enormous Money Place check availability

Creative digital wallet app name ideas

  • The Binary Computer check availability
  • The Frequency Online check availability
  • The Shiny check availability
  • The Hydraulic check availability
  • Cash Place check availability
  • Invisible Digital check availability
  • Non check availability
  • Comic Electronic check availability
  • The Skin Pocketbook check availability
  • The Flat check availability
  • Uncritical Digital check availability
  • Folded Billfold Spot check availability
  • The Handsome check availability
  • Analog Digitisation Co check availability
  • ExpensiveWallet check availability
  • Digitisation Group check availability
  • Mid check availability
  • Ionic Computerization check availability
  • Guide check availability
  • EnormousWallet check availability
  • Analog Pro check availability
  • The Photoelectronic Electronics check availability
  • The Pre Electronic check availability
  • Blue Briefcase check availability
  • Pocket Spot check availability
  • Analog Place check availability
  • Electrical Electric check availability
  • Binary Digitized Place check availability
  • The Waterproof check availability
  • The Immense check availability
  • The Reproducing check availability
  • Modern Audiovisual Pro check availability
  • Twined Pocketbook Place check availability
  • The Processing Digitized check availability
  • Municipal Digital check availability
  • Binary check availability
  • Pulse check availability
  • Palatal check availability
  • The Immense Pocket check availability
  • BitDigital check availability
  • Optical Electronic Co check availability
  • Analog Computer check availability
  • The Pulse check availability
  • Lighter Bag Trading Co check availability
  • Dento Digitizing check availability
  • Born Technological check availability
  • Elegant check availability
  • Manual Digitized Spot check availability
  • Own check availability
  • BulgingWallet check availability
  • FlatWallet check availability
  • 45tsElectronic check availability
  • Dento Digitisation check availability
  • Cheap Bag check availability
  • Palatal Digitizing check availability
  • OpenWallet check availability
  • Guide Online Pro check availability
  • Nalog Technological Trading Co check availability
  • Lacrimo Analog Group check availability
  • VisibleDigital check availability
  • Explicable Digital check availability
  • Disc Digitization check availability
  • Digitisation Co check availability
  • The Binary Analogue check availability
  • Non Digitization check availability
  • Precious Notecase Group check availability
  • The Yer Billfold check availability
  • Radio check availability
  • The Pulse Digitization check availability
  • Opto Paperless Co check availability
  • Electrical Electrons check availability
  • Yellow Suitcase Spot check availability
  • Edp Electrical check availability
  • Automated Collective check availability
  • The Flat Notecase check availability
  • Digitizing Collective check availability
  • Electrical Place check availability
  • Despotic Electronic check availability
  • The Beautiful check availability
  • MechanicalElectronic check availability
  • The Analogue Electronic check availability
  • Briefcase Co check availability
  • Slender Money check availability
  • Oro Electronics check availability
  • Shabby check availability
  • ManualDigital check availability
  • StolenWallet check availability
  • Lacrimo Digitized Pro check availability
  • Guide Computer Place check availability
  • Shaft check availability
  • Automated Spot check availability
  • Thick Money Group check availability
  • Lacrimo Digitization check availability
  • Photo check availability
  • Eia Computer check availability
  • Disc Downloadable check availability
  • The Elegant check availability
  • Yer Notecase Spot check availability
  • The Leathern check availability
  • Plastic check availability
  • Facio Electronic Co check availability
  • Suitcase Pro check availability
  • Disc Digitisation check availability
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  • The Edp check availability
  • Mid Technological Trading Co check availability
  • Sonics Electronic check availability
  • Red Notecase Group check availability
  • Thin check availability
  • Digitisation Pro check availability
  • OverstuffedWallet check availability
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  • Briefcase Place check availability
  • The Binary check availability
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  • Large Pocketbook check availability
  • Modern Automated check availability
  • Diacritical Digital check availability

Funny Cleaning Company Names

  • Photography Computer check availability
  • The Fatter Cash check availability
  • The Soft Billfold check availability
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  • Nalog Computer Co check availability
  • Waterproof Walleteer check availability
  • The Radio Computerised check availability
  • Worn check availability
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  • Suitcase Place check availability
  • Edp Electric check availability
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  • Eem Edr check availability
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  • HydraulicElectronic check availability
  • The All check availability
  • Optical Computerization check availability
  • Digitization Co check availability
  • Palatal Analogue check availability
  • PhotoElectronic check availability
  • The Bulky Billfold check availability
  • Red Cash Group check availability
  • Palato Analog check availability
  • Facio check availability
  • The Green check availability
  • PulseDigital check availability
  • The Analog Analogue check availability
  • WornWallet check availability
  • The Soft Suitcase check availability
  • Shiny Pocket check availability
  • Bag Co check availability
  • Analogue Digitizing Trading Co check availability
  • The Photo check availability
  • The Molecular Audiovisual check availability
  • Bit check availability
  • Fictional Digital check availability
  • The Hydraulic Audiovisual check availability
  • The Analogue Online check availability
  • Small Pocket Spot check availability
  • The Fatter Bag check availability
  • Elegant Suitcase check availability
  • Digitisation Spot check availability
  • Fold Pocketbook Place check availability
  • The Slender Pocketbook check availability
  • Mid Computer Co check availability
  • Disc Digitised check availability
  • Born check availability
  • The Facial check availability
  • Online Co check availability
  • Traditional Digital check availability
  • Suitcase Spot check availability
  • FreeElectronic check availability
  • The Largely check availability
  • The Small check availability
  • Computer Group check availability
  • The Analogto Computer check availability
  • The Ragged check availability
  • Fashioned check availability
  • Automatic Digitized Spot check availability
  • Prophet Wallet check availability
  • Twined Cash Place check availability
  • Electronics Trading Co check availability
  • The Facial Electronic check availability
  • Precious check availability
  • Money Group check availability
  • Worn Wristwatch check availability
  • Pocketbook Spot check availability
  • Born Digitizing check availability
  • Capacious Notecase check availability
  • The Open check availability
  • Rotation Opto Trading Co check availability
  • The Empty check availability
  • Reciprocal Digital check availability
  • Ionic check availability
  • Electronics Electronic check availability
  • The Elegant Cash check availability
  • Mid check availability
  • Mail Paperless Place check availability
  • Photo Computer Place check availability
  • Soft Briefcase check availability
  • Falling Wallet check availability
  • The Slender Bag check availability
  • PhotoelectronicDigital check availability
  • Shiny check availability
  • Optical check availability
  • Rocket Wallet check availability
  • Horrid Electronic check availability
  • Lean Suitcase Co check availability
  • Digital Computer Place check availability
  • Imbecile Digital check availability
  • All Computer check availability
  • The Analog check availability
  • The Nice check availability
  • Pouch Place check availability
  • Analogue Trading Co check availability
  • OpticalDigital check availability
  • TwinedWallet check availability
  • Opto check availability
  • Digital check availability
  • Computerised Spot check availability
  • The Automatic Digitized check availability
  • Cardboard Bag Spot check availability
  • The Eia Opto check availability
  • RaggedWallet check availability
  • The Old check availability
  • Manual Digitizing Co check availability
  • The Inter check availability
  • The Snakeskin check availability
  • Edp Email check availability
  • All Analog check availability
  • Hypercritical Digital check availability
  • Disc Digit check availability
  • Faucet Wallet check availability
  • Folded Cash Pro check availability
  • Waterproof Wristwatch check availability
  • Photo Computer Spot check availability
  • Visible Computer check availability

Cool digital wallet app name ideas

  • Edp Electrons check availability
  • Immiscible Digital check availability
  • The Manual check availability
  • Thick Pouch Place check availability
  • Bit Electronic Trading Co check availability
  • Political Digital check availability
  • Polygonal Digital check availability
  • The Fold check availability
  • Pocketbook Trading Co check availability
  • OptoElectronic check availability
  • Eem Email check availability
  • Atypical Digital check availability
  • Born Analog Place check availability
  • Lean Suitcase Collective check availability
  • Billable Digital check availability
  • Narcotics Electronic check availability
  • Photography check availability
  • Soft Pocketbook check availability
  • The Mail check availability
  • All Computer Group check availability
  • The Shaft Electronics check availability
  • BeautifulWallet check availability
  • BatteredWallet check availability
  • Facial Digitization Co check availability
  • Bit Analogue check availability
  • DigitalWallet check availability
  • Being Computer Trading Co check availability
  • Inter Computer Group check availability
  • Snakeskin check availability
  • Ionic Opto Place check availability
  • Computerized Trading Co check availability
  • Analogue Spot check availability
  • Additional Digital check availability
  • The Stolen Pouch check availability
  • The Routine Electronics check availability
  • Snakeskin Briefcase Pro check availability
  • Mullet Wallet check availability
  • Fold Cash check availability
  • The Facio Digitizing check availability
  • NalogDigital check availability
  • Dento Digitization check availability
  • Electrical check availability
  • Solid Electronic check availability
  • Solid Wallet check availability
  • Cheap Pocketbook Co check availability
  • Antipodal Digital check availability
  • Lacrimo Technological Group check availability
  • Cardboard Purse check availability
  • Equivocal Digital check availability
  • Worn Watch Pocket check availability
  • Oto check availability
  • The Handsome Suitcase check availability
  • The Neat Money check availability
  • The Cheap check availability
  • Tooled check availability
  • Visible Digitisation Place check availability
  • Thick Notecase Trading Co check availability
  • The Magic Pouch check availability
  • Routine Digitizing check availability
  • Mid Analog check availability
  • Facial Digitization Group check availability
  • Autonomic Electronic check availability
  • Routine Technological Collective check availability
  • PalatalDigital check availability
  • The Vibration check availability
  • Electronics Spot check availability
  • Being check availability
  • Rocket Electronic check availability
  • Dento Digitised check availability
  • Disc check availability
  • HeavyWallet check availability
  • Red Purse check availability
  • Automated Pro check availability
  • Disc Digitalized check availability
  • Full Billfold Spot check availability
  • ReproducingDigital check availability
  • StainedWallet check availability
  • Dento Digitized check availability
  • The Tattered check availability
  • The Leather check availability
  • The Resolver check availability
  • The Guide check availability
  • Mechanical check availability
  • Analogue Place check availability
  • Mystical Digital check availability
  • Photo Digitisation Pro check availability
  • The Stained check availability
  • The Skin check availability
  • Leather check availability
  • The Capacious Money check availability
  • Own Pocket Co check availability
  • Frequency Analogue Pro check availability
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  • The Human check availability
  • Worn Watch check availability
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  • MicroElectronic check availability
  • Analog Collective check availability
  • Critical Digital check availability
  • Photography Technological Spot check availability
  • Haunted Electronic check availability
  • Processing Digitizing check availability
  • Money Place check availability
  • BlueWallet check availability
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  • Flawless Wallet check availability
  • Analog Electronics Trading Co check availability
  • Non Computerized Place check availability
  • Voltage Electronic Trading Co check availability
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  • The Hydraulic Opto check availability
  • MobileWallet check availability
  • The Old Billfold check availability
  • Lean Bag check availability
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  • Analogto check availability
  • Red Pouch Place check availability
  • The Auriculo check availability
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  • Modern Opto Trading Co check availability

Unique digital wallet app name ideas

  • Conditional Digital check availability
  • Small Purse Pro check availability
  • Computer Co check availability
  • Tallest Wallet check availability
  • Analog Trading Co check availability
  • The Pre check availability
  • Found Billfold check availability
  • Overstuffed check availability
  • OroDigital check availability
  • Greasy Suitcase Pro check availability
  • Mobile Pouch check availability
  • The Photography check availability
  • PalatoDigital check availability
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  • Reproducing Digitized check availability
  • The Yer Pouch check availability
  • The Full check availability
  • Oto Digitisation check availability
  • Wallop Wallet check availability
  • Fold Suitcase check availability
  • Sonnet Electronic check availability
  • The Eia Electrical check availability
  • Cash Group check availability
  • Bag Collective check availability
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  • Pocket Group check availability
  • Electrical Esd check availability
  • Comet Electronic check availability
  • The Optical Audiovisual check availability
  • Optical Analogue Group check availability
  • Suitcase Collective check availability
  • Largely check availability
  • Billfold Collective check availability
  • Billfold Co check availability
  • The Found check availability
  • Human check availability
  • Brown Pocketbook check availability
  • NomographicElectronic check availability
  • Stereotypical Digital check availability
  • AllDigital check availability
  • The Radio check availability
  • The Disc Online check availability
  • EnchantedWallet check availability
  • TooledWallet check availability
  • Balling Wallet check availability
  • Dento Analog Trading Co check availability
  • Suitcase Co check availability
  • Processing Electronic check availability
  • The Oro check availability
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  • Analog Electronics Co check availability
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  • Yellow Notecase Co check availability
  • Indivisible Digital check availability
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  • The Visible Digitizing check availability
  • Disc Digitalised check availability
  • Enormous check availability
  • The Mid Digitized check availability
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  • The Palatal check availability
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  • Heavy check availability
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  • Money Spot check availability
  • 45ts check availability
  • The Fatter check availability
  • LookingWallet check availability
  • Large Money check availability
  • Dento check availability
  • Pitiful Digital check availability
  • Calling Wallet check availability
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  • The Disc check availability
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  • Pulse Online Place check availability
  • Frolic Wallet check availability
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  • Eem Electrons check availability
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  • Nice check availability
  • Reproducing Online Trading Co check availability
  • The Voltage Digitizing check availability
  • Born Digitized Pro check availability
  • The Shiny Purse check availability
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  • The Live check availability
  • Goblet Wallet check availability
  • The Plastic Briefcase check availability
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  • Despicable Digital check availability
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  • Analog Group check availability
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Cute digital wallet app name ideas

  • Individuals Digital check availability
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  • Worn Wristlet check availability
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  • Found Pocket Pro check availability
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  • Closet Wallet check availability
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  • Guide Digitization Pro check availability
  • Digitization Collective check availability
  • Waterproof Wash Leather check availability
  • Dento Electronic Trading Co check availability
  • Disc Digitizing check availability
  • Bulky Bag check availability
  • Bit Technological check availability
  • The Blue check availability
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  • Thin Cash Spot check availability
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  • Expensive Money Spot check availability
  • GreasyWallet check availability
  • All check availability
  • Stained check availability
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  • Shaft Analog Pro check availability
  • Digitization Group check availability
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  • Dento Downloadable check availability
  • Disc Din check availability
  • Digital Pro check availability
  • Purse Collective check availability
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  • FatterWallet check availability
  • Huge Pocketbook check availability
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  • The Shaft Digitization check availability
  • DiscDigital check availability
  • Large Pouch check availability
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  • The Electronic check availability
  • Yellow Money Pro check availability
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  • The Yellow check availability
  • FacialDigital check availability
  • The Disc Computer check availability
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  • Briefcase Group check availability

Clever digital wallet app name ideas

  • ElegantWallet check availability
  • The Magic check availability
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  • Bag Pro check availability
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  • Lighter Purse check availability
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  • Rotation check availability
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  • Greasy check availability
  • Analogue Co check availability
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  • Bit Technological Collective check availability
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  • ProcessingDigital check availability
  • ImmenseWallet check availability
  • The Analogto check availability
  • Ionic Online Co check availability
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  • Immense Purse Group check availability
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  • Notecase Pro check availability
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  • Socket Wallet check availability
  • Folded Suitcase Group check availability
  • Lean Purse check availability
  • Largely Online check availability
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  • Heavy Notecase check availability
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  • Mobile Suitcase Group check availability
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  • Cash Co check availability
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  • Knowledge Wallet check availability
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Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Digital Wallet App:

Simple is always better

This means a few different things. Your digital wallet app name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your digital wallet app:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!
Pat Walls,  Founder of Starter Story

Want to start your own business?

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