Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

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3 businesses

100% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$5K /mo

Middle half earn $2K – $2M/mo

How they grow

Business models

Showing 3 case studies

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Custom photo product creator

"Custom photo products for personalized home decor."

canvaschamp.com

$2M /mo Reported

Eco-friendly product marketplace

Eco-friendly goods that support social and environmental causes.

goodsthatmatter.com

$5K /mo Reported

Fashionable attachable sleeves

Attachable fashion sleeves for versatile arm coverage.

sleeves2go.com

$2K /mo Reported

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Custom photo product creator canvaschamp.com "Custom photo products for personalized home decor."	$2M /mo Reported	—	E-commerce	SEO Email marketing +1	Gift Buyers for Special... +7	+8	Founded 2012 · 180 people · $10K to start	48	Build this
Eco-friendly product marketplace goodsthatmatter.com Eco-friendly goods that support social and environmental causes.	$5K /mo Reported	—	E-commerce +3	Press Kickstarter +1	Local Boutiques and Spe... +6	+7	Founded 2010 · Solo founder · New Orleans, Louisiana, USA, United States	50	Build this
Fashionable attachable sleeves sleeves2go.com Attachable fashion sleeves for versatile arm coverage.	$2K /mo Reported	—	E-commerce +1	Advertising on social media SEO +1	Local Boutiques and Spe... +4		Founded 2011 · Solo founder · Florida, USA, United States	52	Build this

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Idea	Revenue
Crm marketing attri...	$100K/mo
No-code Airtable AP...	$20K/mo
Pdf bank statement ...	$40K/mo
Ai music video gene...	$20K/mo