Daily Orders

Creating a Large Planning Board and Growing to $20,000/month

December 15th, 2017
Kelly Walter
Founder, Daily Orders
$20K
revenue/mo
1
Founders
1
Employees
Daily Orders
from Victoria, Australia
started September 2015
$20,000
revenue/mo
1
Founders
1
Employees
market size
$97B
avg revenue (monthly)
$18.8K
starting costs
$13.7K
gross margin
40%
time to build
210 days
growth channels
Email marketing
business model
subscription
best tools
Google Drive, Instagram, Shopify
time investment
Full time
pros & cons
35 Pros & Cons
tips
13 Tips
Discover what tools recommends to grow your business!
platform
email
design
Discover what books Kelly recommends to grow your business!
Want more updates on Daily Orders? Check out these stories:

Hi! Tell me about you and your business.

Hiya! My name is Kelly and I am the founder of Daily Orders, a Veteran-Owned business based in Victoria, Australia.

Daily Orders is a gloss acrylic planning board (aka sexy looking calendars). The board allows people to never miss an appointment, bill payment or sporting event ever again.

daily-orders-main

What's your backstory and how did you come up with the idea?

The story starts while I was on maternity leave in 2015 with our second child. I was contemplating my future after spending (at that time) 12 years in the Royal Australian Navy. My husband was traveling a lot at the time, and I was becoming frustrated that I couldn’t keep track of his flight movements. Managing two kids was hard enough, let alone trying to figure out where he was.

I needed a planner that I could look at, at a glance, while I was in the...

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