1,000+ Catchy & Sweet Candy Store Name Ideas [2025]

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Updated: June 10th, 2025

So, you've come up with the perfect candy shop idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your candy shop stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together 400+ candy shop ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your candy shop.

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Ideas

Catchy candy shop name ideas

Delicious
Sugarcoat Pro
Sour Spot
Little Glaze
Rouge
Like Sweets Nhóm
Sticky Confectionery
Cotton Taffy
Round Works
Favorite Collective
More Chronicles
Cheap Place
Cocoanut Sugar
Gummy Chocolate
Penny Group
Yellow & Company
Pure Co
Fresh Glaze
Sugarcoat Works Mix
Love like Taffy Pro
Crushed Works
Jelly Group
Recommend Sugarcoat Spot
Sweet Sweet Confection & Company
Leftover confectionery design
Orange sugar chronicle
Blue tire style
Peppermint Trading Co
Stick Designs
Confectionery Company cotton
Bulk Chronicles
Mixed confectionery model
Expensive icing model
Pink
Crushed breast pump collective
The Candy Corp
Taffy's Favorite Style
Group House Sugarcoat
Lollipop Leftover
Pink Conf Candy Place
And Candy
Gummy Trading Co
Hot Chocolate
Popular Candy
Various styles of confectionery
Love Like
Sour Candy Co
Free Works
The Powder
Style sweets
Chronicles of Canned Gum
Chronicles of Sugar Shells
Groupe Nice Glaze
Orange Chocolate
International Gum
Gummy Place
Many Confectionary Trading Co
Candy Collective
Free Gum & Co.
Round Chocolate
Striped Gum
Cher Sugarcoat
Nice Confect
Sour Gum
Assorted candy
Blue Sugarcoat Co
Sticky Lollipop
Canned Sugar Style
Cheap Chocolate
Liquid Co
Confectionery recommendation
Indoor filling
Ice confectionery
Sticky confection
Striped coating
Delicious confection
Gum flavor Cocoanut
Flavored lollipop
Yellow Spot
House Taffy Pro
Favorite Fresh Chocolate International
Green Gum
Chewy
Liquid Candy activity
Chronicles of canned chewing gum
Sweets location suggestions
The Cocoanut
CheapPlace
Cotton Sugarcoat International
StaleTradingCo
And Confectionery Works
Gummy Confectionery Chronicles
Striped Confectionery
Sugar Collective
Soft Gum & Company
Best Glaze
CheapPro
RockTaffy
Much Confection Designs
Red
DeliciousInternational
The Boxed
Bulk Glaze Chronicles
The Nice Taffy Place
StickSugar
Sweet Gum International
Little Taffy
OrangeSugar
PowderedWorks
Gum Chronicles
The Hard Sweets Place
Wonderful Sugarcoat International
Sugary Confectionery
Cent Glaze Co
Bulk Sweets Group
Yellow&Company
Much Sugar & Company
The Mixed Confectionery Place
SpunChocolate
HotPro
CheapLollipop
Sweet Chocolate Spot
The Penny
Soft Confectionery International
The Covered Lollipop Works
The Powdered
The Leftover
The Orange

Creative candy shop name ideas

Glaze International
Flavored Gum Pro
The Flavored
Sugar Sugarcoat Spot
Soft Lollipop
Chewy Gum
CullConfectionery
Brown Chocolate Place
Pure Taffy Chronicles
Stale Glaze Chronicles
The Wonderful Lollipop & Company
EyeGlaze
Nice Gum Place
PowderedWorks
Mixed Glaze
Sugarcoat Co
Confectionary Group
Homemade
StripedTradingCo
The Mixed Sugarcoat & Company
Enough Chocolate International
Sugarcoat International
The Blue Confection Collective
BlueChocolate
MadeChronicles
The Sour
CullInternational
Bulk Confection
Lollipop Spot
Delicious Confection Pro
Powdered Taffy Pro
Plain Sugarcoat & Company
Much Sugar & Company
PlainCollective
Sweets & Company
Red
CheapPlace
Leftover Confectionery
The Cocoanut Sugarcoat Trading Co
SuggestGlaze
Sticky Taffy
Sugarcoat Works
Powdered Sweets Group
FreshGlaze
Gum Group
The Cocoanut
Striped Glaze Collective
Fresh Confectionery Group
Stale Confection Pro
The Delectable Confectionary Group
Cotton Confectionary Trading Co
Mixed Sugarcoat
The Cull Lollipop Chronicles
HomemadeConfection
Cotton Sugarcoat International
Less Sugar & Company
Red Taffy Designs
Delicious Sugar Works
Little Taffy
The Powdered
NiceTradingCo
More Gum
Stale Sweets
The Mixed Confectionery Chronicles
Made Chocolate Spot
The Leftover
Soft Confectionery International
The Nice Chocolate Designs
StripedGroup
Cent Sugar Collective
Brown Chocolate Chronicles
CottonConfectionary
Nice Confectionery Place
Homemade Sugarcoat Group
The Rock
The Wonderful
Bulk Confectionery Pro
MuchGroup
Expensive Sugarcoat
Cheap Sugarcoat Spot
The Hot Confection Collective
Pink Lollipop Spot
Eye Confectionary Chronicles
Striped Lollipop
Peppermint Taffy Pro
Free Confection
Boxed Gum Chronicles
Hot Sweets Pro
The Extra Sugarcoat Designs
BrightCollective
Liquid Sweets Trading Co
More Sweets Place
LikeSweets
Fresh Confection
HomemadeCollective
Sticky Gum Pro
FlavoredChronicles
The Free Sugarcoat & Company
Gummy Lollipop
FreshCo
Jelly Sugarcoat Place
MoreSpot
Soft Confectionery
Soft Chocolate
LikeGum
PowderedGlaze
Fashioned Lollipop Co
Cotton Confectionery Co
The Crushed Confection & Company
Rock Confection Works
AssortedGum
And Confectionery Works
The Fashioned
Sweet Glaze Co
Cent Lollipop
Cocoanut Glaze Spot
CheapInternational
Brown Sweets
Jelly Taffy
Orange Sugarcoat Chronicles
The Stale
Chocolate Pro
LeftoverGlaze
The More Gum Works
Sour Sugarcoat Co
The Best Sweets Works
BestLollipop
The Chewy

Learn more about starting a candy shop:

Where to start?

-> How much does it cost to start a candy shop?
-> Pros and cons of a candy shop

Need inspiration?

Other resources

Funny Candy Shop Names

CottonChronicles
Sweet
BestLollipop
The Extra Sugarcoat Designs
DelectableTaffy
The Stick Confectionery Place
Confection International
Stale Gum
AssortedGlaze
Mixed Gum Chronicles
Sugary Confectionery
SourSpot
Green Taffy
Soft Confectionery
Enough Sugarcoat
The Brown
The Hard Sweets Spot
Delicious Gum
EyeGlaze
The Free Sugarcoat Place
Gummy Glaze International
Soft Confection International
The Little Glaze & Company
The Expensive Glaze Designs
CheapPro
Nice Glaze Group
HotGum
EyeWorks
LikeConfectionary
The White Sugarcoat Works
Sugar Glaze Collective
Free
The Covered
Confectionary Co
Sweet Lollipop Co
Cull Confection
Flavored Confectionery
The Assorted Confectionary Pro
Plain Chocolate Spot
PennyConfection
Made Taffy
The Cull Lollipop Chronicles
Confectionery Chronicles
SweetSpot
Jelly Confection
Fresh Confectionery Works
The Expensive Sugarcoat Pro
Little Lollipop Co
Covered Taffy
The Red Taffy Co
GreenCo
Sticky Confection
BrightGum
The Yellow Taffy Trading Co
Soft Gum & Company
Sweet Gum Chronicles
The Fresh Confectionery Spot
Blue Taffy Designs
The Lemon
Striped Lollipop
The Free Sugarcoat & Company
StripedCollective
Taffy Chronicles
Taffy Designs
Favorite Taffy Designs
The Cocoanut
Rock Confection Works
MoreSpot
Soft Confectionery International
Much Confection Designs
Lemon Glaze Co
Plain Lollipop
Cent Lollipop Pro
Boxed Confection Trading Co
LikeSweets
The Blue
SugaryDesigns
The Eye
The Much
WhiteGum
Sugarcoat International
Sticky Sugar & Company
Sour Gum Place
The Crushed Confection & Company
Sticky Taffy
YellowSpot
WonderfulChocolate
Chewy Chocolate Designs
Peppermint Confectionary Spot
Sweet&Company
BrownSweets
Gum Pro
The Soft Taffy Group
Stale Confection Pro
ShapedPlace
Confectionary International
Delectable Confectionery International
CheapPlace
Bright Sugarcoat Designs
The Peppermint Glaze International
Suggest Sugar Spot
Brown Chocolate Chronicles
Yellow Sweets
HomemadeCollective
RockTaffy
Crushed Sweets
CullChocolate
SweetGroup
Chocolate Group
Delicious Sugar Works
HomemadeConfection
YellowGlaze
Confectionery Collective
HotPro
Leftover Lollipop
Sugar Chronicles
MoreConfectionery
EyeSugarcoat
The White Confectionery Trading Co
CheapInternational
Brown Taffy Spot
Free Gum Trading Co
Penny Confectionery
Liquid Taffy Group
Brown Taffy
Popular Confectionary & Company
Like Confectionary Co
Lemon Taffy

Cool candy shop name ideas

Leftover Confectionary & Company
The Crushed Chocolate International
Covered Taffy International
Nice Gum Place
Sour Confection
The More Taffy & Company
CrushedConfectionary
The Shaped Sweets Group
Made Confection Designs
EnoughWorks
Nice Chocolate
RoundChocolate
Lollipop & Company
The Made
StripedGroup
Shaped Sugar
The Less Lollipop International
The And Confectionery Designs
Homemade Confectionary Collective
Sticky Sweets Designs
Sugary Confection Group
The Orange
Yellow Confectionary Group
Cent Glaze Co
Chewy Confectionary Place
StripedCollective
BoxedPro
BrittleSugar
The Free Confectionery Chronicles
Blue Sugar Pro
StickyConfectionery
The Hard Lollipop Place
The Favorite Taffy Pro
Gummy Confectionary Group
FreshCo
HotGum
The Soft Taffy Group
ExtraPro
EyeSugarcoat
The Mixed Confectionery Place
The Rock Chocolate Spot
Blue Taffy Works
Fresh Glaze & Company
Sugar Taffy
Crushed Glaze Trading Co
BrightSugarcoat
Sweet Lollipop Co
The Free Confectionery Works
JellySpot
The Eye Taffy Co
Eye Confectionary
Sweets Collective
BrightConfectionary
The Suggest
The Little Glaze & Company
The Lemon
Glaze Co
LikeSweets
Penny Confectionary Works
MoreLollipop
HardDesigns
LikeGlaze
Made Chocolate
The Free
The Less Chocolate Works
The Delectable
Liquid Taffy Group
Made Taffy
Free Gum & Company
Fashioned Confectionery Works
Orange Confection Chronicles
SugaryDesigns
Nice Confectionery Place
EyePro
Much Confection Works
Confection Chronicles
Chewy Gum
PowderedWorks
PureCo
Little Lollipop Co
WhiteSpot
Cocoanut Gum
Cent Sugar
Popular Confectionary & Company
ChewyGum
The Popular
The Free Confectionary Chronicles
Favorite
The Delicious Taffy Group
The Cull Sweets Works
Pure Taffy Chronicles
CheapLollipop
The Pink
The Made Lollipop Spot
The Spun
Glaze Group
JellyGroup
Soft Confection Works
StaleTradingCo
Confectionary Chronicles
Chewy Sugar Designs
Lemon Sugar Spot
Bulk Sweets
CoveredGroup
Sticky Gum Pro
Bright Confectionary Designs
DeliciousInternational
ChewyConfectionary
The More Taffy Trading Co
Confectionary Place
CheapPro
Crushed Glaze Place
The Covered
Cotton Confectionery Co
BlueLollipop
SourSpot
Yellow&Company
White Gum
White Chocolate
The Fresh
Blue Taffy Group
Less Gum & Company
The Mixed Sugarcoat & Company
Bulk Sugar
Confection Trading Co
The Less
SuggestConfection
The Pure Confectionery Pro

Unique candy shop name ideas

Chocolate Designs
The Pure Confectionery Works
Plain Chocolate Spot
The Delectable Confectionary Works
The Enough Sugar Spot
More Chocolate
Confectionery & Company
LittleSweets
Cull Sugarcoat Chronicles
Taffy Chronicles
The Shaped Sugarcoat Place
Sweet Gum Chronicles
Penny Gum Works
YellowChocolate
Brittle Sugarcoat
The Cent Glaze Works
The Red Taffy Co
Stale Confection Pro
Bulk Chocolate Spot
LiquidConfection
Chocolate International
FlavoredLollipop
Hot Sugarcoat Trading Co
Chewy Confectionery
Striped Lollipop
Cocoanut Sugarcoat
Green Taffy
PlainConfectionary
The Nice Taffy Place
And Sugarcoat
WonderfulChocolate
FreeCollective
White Sugar International
The Mixed Lollipop Collective
Powdered&Company
LessInternational
Confectionary Trading Co
The Much Sweets Group
Brittle Glaze Group
Cheap Sugarcoat Spot
The Round
Jelly Confectionery Spot
FreeSpot
Favorite Taffy Designs
Spun Lollipop
The Yellow Taffy Trading Co
Hard
Sugar Glaze Collective
Stick Sweets Works
AndGum
ShapedPlace
The Delectable Confectionary Group
The Hard Sugar & Company
The Made Glaze Works
CheapInternational
Sweet Glaze
The Crushed Taffy Collective
StaleGroup
PowderedGroup
SweetGroup
Stick&Company
Confection Group
Nice Glaze Group
The Made Lollipop International
Lollipop Spot
Sugar Sweets
Sour Sugarcoat Trading Co
StripedTradingCo
PlainConfectionery
Soft Gum & Company
Pure Gum & Company
And Sugar Group
CrushedWorks
Sugarcoat Works
Bright Sugarcoat Designs
The Expensive Sugarcoat Pro
The Sugary
And Gum Co
StripedGum
BestGum
CottonSugarcoat
Hot Taffy
Sweet Chocolate International
Pink Confectionery
CocoanutSpot
LikeDesigns
Sweets Spot
Like Sweets Group
Glaze Chronicles
Sticky Confection
The Best Sweets Works
Sweets Works
Gummy Sweets Group
The Sugar Glaze Works
The Cull Sugarcoat Pro
The And Glaze Collective
The Expensive Sugarcoat Group
CheapConfectionary
MuchDesigns
Sour Sweets Co
EyeCo
Soft Confection International
FavoriteConfectionary
FavoriteChronicles
Nice Lollipop International
BrownPlace
The Green
Delectable Taffy
Eye Chocolate Trading Co
Fresh Confection & Company
GummyChocolate
The Free Glaze Spot
Popular Confectionary Chronicles
The Assorted Confectionary Pro
NiceTradingCo
Soft Glaze Pro
Peppermint Sugarcoat Works
BrightPro
The Red
EyeSpot
Striped Glaze Collective
CullLollipop
Confectionery Collective
The Little Sugarcoat Place
The Mixed Confectionery Chronicles
StaleSugarcoat
Cocoanut Confectionary Trading Co
The White

Cute candy shop name ideas

Sugarcoat Co
Lollipop Trading Co
The Free Sugarcoat & Company
SourGum
Yellow Sweets
Rock Chocolate
Soft Confection
BlueChocolate
The White Confectionary Trading Co
Soft Lollipop
The Homemade Confectionery Trading Co
Lemon Sweets Chronicles
Brown Taffy
Mixed Gum Chronicles
The Spun Sugar International
HomemadeTaffy
Leftover Lollipop
Leftover Sweets
The Nice Chocolate Designs
Homemade Sweets Works
Gummy Confectionery Chronicles
The Spun Confection International
The Fresh Confectionery Spot
The Much Gum Co
LeftoverTaffy
Cull Sugar
AssortedSpot
BrownSweets
Bulk Sweets Group
Wonderful Sugarcoat International
Sweet Gum International
The Stale
Rock Taffy Chronicles
Green Sugarcoat Pro
AndSugarcoat
BestLollipop
The Hard
YellowSweets
The Eye
Nice Lollipop
The Brown Sugarcoat Works
The Mixed Confectionary Designs
Ice Glaze Spot
Cotton Sugarcoat International
Striped Sugarcoat
The Like Lollipop Spot
CocoanutSugar
Assorted Confectionery Works
Brown Chocolate Chronicles
Gummy Confectionery Place
More
RedGum
CottonChronicles
The Red Sugarcoat Pro
The Boxed Gum Place
RockDesigns
Flavored Lollipop
Little Confectionary Place
SuggestGroup
Much Sweets Collective
Confectionary Co
Brown Confection
MuchTradingCo
StripedConfection
The Best Chocolate Designs
The Striped Sugar Place
Popular Confectionary Place
Jelly Confection
Wonderful Sweets Co
Stick Sugar International
BrownWorks
Flavored Gum Pro
The Bulk
FlavoredTaffy
Penny Taffy
Orange Chocolate & Company
The Blue Confection Collective
Stick Sugar Chronicles
Sugar Works
Glaze Designs
Sweets Pro
Confectionery Works
Jelly Glaze Works
The Gummy Sugarcoat Works
Sugar Sugarcoat International
Sticky Gum Trading Co
Red Gum Chronicles
Rock Chocolate Collective
CentGlaze
More Gum
MadeCo
The Delicious Glaze Group
Confectionary Spot
Favorite Confection Trading Co
The Plain
Sweet Confection & Company
AssortedGlaze
Sticky&Company
The Made Gum Designs
Pink Sugarcoat
Cheap Sugarcoat
The Yellow
FashionedCollective
White Sweets Group
More Sweets Place
LikeGroup
Confection Works
Rock Confectionary International
Fresh Confectionery Group
Sticky Lollipop & Company
StaleConfection
RockSweets
SweetSweets
LessDesigns
The More Gum Works
DelectableTaffy
Sugar Pro
Liquid Sweets Works
Popular Sweets
Much Glaze
Little Sugar & Company
Lollipop Collective
SugaryConfectionary
AssortedConfectionery
ExpensiveConfectionary
The Mixed Taffy Works
White Gum Chronicles
Ice Confectionary Trading Co

Clever candy shop name ideas

The Penny
The Cotton Chocolate Designs
The Powdered
Cotton Sweets Spot
LiquidTaffy
Much Confectionary Trading Co
Eye Sweets Collective
The Shaped
Brown Confectionery
Fresh Confectionery Works
Ice Confection
Boxed Confectionary Collective
The Nice
WhiteSugarcoat
Sweets International
Liquid Sweets Trading Co
Plain Lollipop
Crushed Sweets
Stick Confectionary Pro
Nice Chocolate Chronicles
Chewy Chocolate Trading Co
CheapPlace
More Taffy
The Free Confectionary Collective
Delicious Confection Pro
Cheap Sugar Chronicles
Sweet Glaze Co
The Jelly
The Chewy Sugar & Company
Popular Taffy Group
Sweet Sugarcoat
The Gummy Sweets Trading Co
RoundChronicles
HotChocolate
Leftover Lollipop Chronicles
Taffy Pro
The Flavored
MoreSpot
Lollipop Designs
Cent Taffy
Lollipop Group
The Cocoanut Sugarcoat Trading Co
Bulk Confectionery
Green Gum Trading Co
Rock Gum Collective
Delicious Sugar Works
The Cull Lollipop Chronicles
The Red Sweets Spot
The Leftover
Delectable Confectionery International
The Penny Sugarcoat Chronicles
Gum Group
Gum & Company
Enough Sugarcoat
Brown Sugar Chronicles
The Delectable Confection Place
Like Confectionary Co
Cull Confection
BrightGum
The Fashioned
OrangeChocolate
Taffy Spot
Cent Lollipop Pro
PeppermintTradingCo
Wonderful Taffy Place
The Best
Gum Pro
Popular Confection Group
Ice Sweets Spot
Lemon Confectionary
The And
SoftConfectionery
OrangeSugar
Soft Confection Designs
PinkTaffy
The Gummy Taffy Place
Sugary Confectionery
PowderedGlaze
Flavored Confectionery
StripedSugarcoat
Cull Sweets Spot
Nice Sweets
Liquid Confectionary Collective
Delicious Confectionery
Sugar Sugarcoat Spot
The White Sugarcoat Works
RockLollipop
Mixed Sugarcoat Works
AssortedSugar
Little Lollipop Trading Co
Confection Place
Bright Confection Collective
CullTaffy
Sugarcoat International
StaleCo
SoftPlace
The Like
Free Confection
Popular Sugar Pro
Stick Lollipop Collective
BlueWorks
Sugar Group
Sweet Confectionary Designs
Confectionery International
Powdered Sweets Group
The Favorite
The Extra
The Hot
RockTaffy
More Sweets
The Red Sugarcoat Works
Cull Confectionery Place
Hard Sugarcoat
CullConfectionery
The Brown
FavoriteCollective
The Brittle Glaze Co
Glaze International
The Striped
Confectionery Trading Co
Wonderful Sweets
LeftoverGlaze
The Homemade
The Hard Sweets Spot
The White Confectionery Trading Co
HardInternational
HotPro
Sugar Designs

Best candy shop name ideas

Stick Gum Place
SugarPro
DelectableSugarcoat
EyeCollective
Confectionary Group
FlavoredConfectionery
Striped Taffy Designs
YellowGlaze
Enough Lollipop & Company
SoftChocolate
HomemadeCollective
Brittle Chocolate Group
White Taffy Spot
Cent Lollipop
Orange Sweets Spot
CullChocolate
Plain Sugarcoat & Company
Soft Confectionery International
Stale Glaze Chronicles
The Blue Sugarcoat Co
Blue Chocolate International
Sweet Sugarcoat Trading Co
The Suggest Glaze Trading Co
HomemadeGlaze
Nice Taffy Pro
Delicious Sweets
BrownSugarcoat
Less Sweets
DelectableCo
Free
Lollipop Co
Confectionary & Company
Fashioned Lollipop Co
Striped Glaze
Stale Sweets
The Cocoanut
The Cheap Lollipop Group
Much Sugar & Company
The White Chocolate Spot
Much Confection Designs
Green Gum Group
Less Sugar & Company
Favorite Chocolate Co
Shaped Glaze Chronicles
The Blue
The Peppermint Sugar International
Mixed Glaze & Company
The Cull
Hot Sweets Pro
NiceConfection
Sweet Chocolate Spot
ExpensiveInternational
CocoanutCo
And Sweets
Shaped Lollipop Collective
Peppermint Glaze Trading Co
Stick Confectionary
Peppermint Glaze Designs
Best Glaze
Taffy Collective
The Much Confectionary Designs
Cocoanut Sweets
The Cheap Taffy Co
The Shaped Confectionary Works
Taffy International
LeftoverWorks
LemonSpot
LeftoverTradingCo
BrittleGroup
Fashioned Sugarcoat & Company
StickyLollipop
The Liquid
Sugar Chronicles
Chocolate & Company
Suggest Sugarcoat Spot
AndConfectionery
Leftover Confectionary Designs
LittleGlaze
Homemade Lollipop Works
The Sticky Sweets Pro
SuggestConfectionery
Sweet Taffy
CottonDesigns
FreeWorks
Less Glaze Works
SweetSpot
Pink Lollipop Spot
Cheap Chocolate Place
Round Taffy
The Rock Chocolate Trading Co
CottonConfectionary
The Extra Sugarcoat Group
Cotton Confectionary Trading Co
The Crushed
Peppermint Lollipop & Company
Gum Co
NiceCollective
LikeGum
Wonderful Glaze & Company
Much Glaze International
Chocolate Group
Sugar Glaze Works
Brown Taffy Spot
StripedSweets
The Popular Confection Designs
The Striped Gum International
Delicious Gum
Soft Chocolate Trading Co
CheapChocolate
Hard Taffy
Sweets Designs
The Cotton Lollipop Chronicles
Chocolate Spot
Fresh Chocolate International
The Much
FreshGlaze
MuchGroup
PowderedConfectionery
Bright Chocolate Trading Co
Enough Confectionery Designs
Peppermint Confectionary Spot
Pink Chocolate Collective
StickSugar
Liquid Lollipop Place
PowderedSpot
Hard Sugar Trading Co
FlavoredCollective
Sweets Co

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Candy Shop:

Simple is always better

This means a few different things. Your candy shop name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your candy shop:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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