47 Business Ideas Trending On TikTok [2024]
Interested in starting a tik-tok business in 2024?
We put together 47 of the best tik-tok businesses you can start in today.
For each business idea, we’ll show you real-world examples of other tik-tok businesses to help you see what it really takes.
Here's the full list:
1. Start a candle business
The candle industry is one of the fastest-growing industries in the world.
Candle making was one of the first industries to be industrialized, and now up to 90% of all candles are made by machinery. Yet most of us still make our own candles from home, creating a demand for handcrafted, high-quality candles from candle manufacturers even in today's automated world.
A candle business is a worthwhile idea for an entrepreneur who wants to make some extra money in their free time from the comfort of their own home. There are many opportunities for this type of business if you consider it seriously.
How much you can make: $500 — $1,000,000/month
How much does it cost to start: $1,000 (?)
How long does it take to build: 75 days (?)
Time commitment per week: Min. 5 hours/week
Southern Elegance Candle Company, founded by D'Shawn Russell, started as a side hustle making around $200 per weekend at a local Farmers Market, but now averages approximately $20,000 per month in sales across their retail site, wholesale site, and Faire.
2. Start a sticker business
The sticker business involves creating and selling adhesive designs that people can stick onto various surfaces like laptops, water bottles, or notebooks.
To start this business on a budget, first, gather basic supplies like a computer, printer, adhesive paper, and design software.
Next, brainstorm and create unique sticker designs that appeal to a target audience.
Then, set up an online platform like a website or social media page to showcase and sell your stickers. Finally, promote your business through social media, local events, and word of mouth to attract customers and grow your venture.
How much you can make: $4,000 — $200,000/month
How much does it cost to start: $500 (?)
How long does it take to build: 48 days (?)
A multipreneur shares how she built a successful print on demand side hustle, generating $120,000 per year through multiple brands spread over various platforms.
3. Become a product demonstrator
In the past, product demonstrators worked at department stores, malls, tradeshows, and grocery stores, where they met with potential customers. However, with current trends in e-commerce, product demonstrators have adopted videos to reach out to potential customers.
You can become a freelance product demonstrator and focus on creating demo videos that educate and inform the target audience on different products.
How long does it take to build: 20 days (?)
4. Start a song parodies business
5. Start a process videos business
6. Start a team introductions business
Introducing new team members can be a challenge, especially for growing businesses. A team introductions business simplifies this process by creating engaging, personalized content to highlight new hires. This setup helps companies acclimate new employees quickly and fosters a welcoming atmosphere.
Your role is to craft compelling team profiles, utilize multimedia to highlight skills and achievements, and ensure seamless integration across internal platforms and social media. It's about marrying storytelling with practicality.
Interested in setting the stage for workplace success? This business idea allows you to tap into your creative side while meeting a real need. You'll be instrumental in shaping company culture, making this both a rewarding and impactful endeavor.
7. Start a hashtag challenge business
8. Start a before and after videos business
9. Start a funny skit creation business
10. Start an unique stories creation business
11. Start a how-to-guide creation business
A how-to guide is informative writing describing a process using a series of steps. The readers watch the guides to help them complete specific tasks.
If you consider yourself a professional in a particular area, you can start a how-to-guides business. Identify a niche, and research the most pressing matters and topics that your target audience would wish you to cover in your videos.
When creating the videos, use an easy-to-understand format so your audience can follow easily.
How much you can make: $2,246 — $2,800/month
How much does it cost to start: $307 (?)
How long does it take to build: 37 days (?)
This case study is an inspiring story about how a founder started a blog on Microsoft Windows technology and, after a decade of hard work, dedication, and patience, managed to make it a sustainable business earning $30,000 per year, outlining the process of designing, prototyping, and launching the website and the lessons learned along the way.
12. Start a brand takeovers ad business
13. Start a hashtag challenge ad business
14. Start a calming videos business
15. Start a case studies business
A case study is a document that focuses on a specific topic. Each case study is unique and are often used to understand why something happened, how it works, and how it can be applied in a real-world scenario.
In a nutshell, a case study business provides their readers with an in-depth look at how something was done for a particular subject.
These case studies can be written in any format, but they're most commonly used in business and education.
16. Start an introduce yourself videos business
17. Start a topview ad business
18. Start a workspace tour videos business
19. Start an in-feed native ad business
20. Start a day in the life videos business
21. Start a success story videos business
Success story videos provide businesses with a powerful way to showcase their journey and achievements. By creating compelling, high-quality videos that highlight client transformations, milestones, and unique selling points, you can help companies build credibility and trust.
Your job would involve scripting, filming, and editing these narratives to craft engaging visual content that resonates with audiences. The potential here is vast, as businesses across various industries are always looking for effective ways to enhance their brand image and client engagement.
Starting a success story video business requires a knack for storytelling, a basic understanding of video production, and good communication skills. With more companies recognizing the importance of authentic content, this business idea offers a rewarding opportunity for those willing to put in the effort to capture and produce memorable stories.
How much you can make: $1,500,000/month
How much does it cost to start: $500 (?)
Lemonlight CEO, Hope Horner, co-founded an on-demand video production company that has produced over 7,000 videos for more than 3,000 brands, generating over $6 million in sales and growing to a 45-person team, all without taking any outside capital and being recognized in Inc 5000 and Entrepreneur 360 for three years in a row.
22. Start a branded effect ad business
23. Start a photoshoot tips business
24. Start a life hack videos business
Everyone loves a good hack that makes life easier. Starting a life hack videos business centers around creating engaging, informative content that solves everyday problems in creative ways.
You begin by identifying useful tips and tricks in areas like home improvement, productivity, and personal finance. Creating video content that is both instructive and entertaining is key. Use social media platforms like YouTube and Instagram to reach a broader audience.
The appeal of this business lies in its low startup costs and the potential to attract a large following. However, consistency and quality are crucial; you will need to regularly produce high-quality videos that people find valuable.
With persistence and creativity, a life hack videos business can grow into a lucrative venture through advertising, sponsorships, and affiliate marketing. If you enjoy problem-solving and creating content, this idea might just be the right fit for you.
How much you can make: $1,350/month
How much does it cost to start: $1,700 (?)
How long does it take to build: 60 days (?)
From almost zero knowledge about SEO and marketing, this founder grew Gear Up Hiking, a hiking and camping niche affiliate blog that currently averages $1300+ per month and has a traffic range of 20k to 30k visitors monthly, and is worth over $50,000 if sold for profit.
25. Start a something satisfying videos business
How long does it take to build: 180 days (?)
26. Start a discount code sharing business
Want to tap into the lucrative world of digital savings without the hassle of inventory or extensive setup? Consider a discount code sharing business. This concept is straightforward yet impactful: create a platform where users can find and share discount codes for a variety of products and services.
Setting up involves building a user-friendly website or app that aggregates and categorizes discount codes. You'll generate interest by partnering with brands and leveraging social media to attract users who love to save money. The real work lies in continuously updating the codes, ensuring they are valid, and maintaining partnerships with brands.
If you’re looking for a business idea with a low initial investment but high engagement potential, discount code sharing might be the way to go. With the growing demand for affordability and smart shopping, your platform could become a go-to resource for savvy shoppers.
How much you can make: $3,000/month
How much does it cost to start: $5,000 (?)
How long does it take to build: 120 days (?)
PennyCanny is a coupon website founded by Uzair Farooq in 2021 that offers customers free coupons for popular stores like Wayfair, JCPenny, and DoorDash, generating a monthly profit of $3,000 and aiming to expand its coverage to multiple regions and complete a browser extension in the future.
27. Start a packaging orders videos business
28. Start a community service videos business
29. Start an organizing inventory videos business
30. Start a show off the details videos business
31. Start a start to finish timelapse videos business
32. Start a most requested service videos business
33. Start an online product listing business
34. Start a sale announcement videos business
35. Start a stock updates videos business
36. Start an inspiration videos business
In an age where digital content is king, inspiration videos stand out as a potent medium to uplift and empower audiences. Imagine creating a business centered around producing short, impactful videos that spread messages of hope, motivation, and personal growth.
Starting this venture involves scripting compelling stories, filming, and editing content that resonates with viewers on a deep level. You'll collaborate with writers, voice-over artists, and video editors to craft high-quality productions. Once your videos are ready, you’ll leverage platforms like YouTube, Instagram, and TikTok to reach and engage your audience.
For aspiring entrepreneurs with a passion for storytelling and a knack for video production, this business not only offers a creative outlet but also the opportunity to make a positive impact on people's lives. By building a brand known for delivering daily doses of inspiration, you can cultivate a loyal following and attract sponsorships, advertising revenue, and even partnerships.
How much you can make: $5,000/month
How much does it cost to start: $5,010 (?)
How long does it take to build: 60 days (?)
Startup Story is a media platform that promotes startups and small businesses through podcasts, live interviews, and real-life stories, with over 150 stories covered and a monthly traffic of 50k unique visitors.
37. Start an ask for follows videos business
38. Start a mistakes you’ve made videos business
Think about turning your past slip-ups into a booming business by creating educational videos that explore common mistakes and how to avoid them.
The essence of this business idea is simple: you document and analyze mistakes you've made, then create informative and engaging videos that provide solutions. This isn’t just about sharing your errors; it's about transforming them into valuable lessons that others can learn from.
Viewers get the benefit of your hindsight, helping them sidestep similar pitfalls. Your experience becomes a treasure trove of practical advice, making the content relatable and real. You’ll need to script, film, and edit these videos, and a basic understanding of video marketing to reach your audience wouldn’t hurt either.
This business turns obstacles into opportunities, providing a sustainable, educational platform that can help others while also creating an income stream for you.
How much you can make: $4,000/month
How much does it cost to start: $100 (?)
How long does it take to build: 7 days (?)
A teenager's hobby of listing movie mistakes turned into a profitable full-time job, with the website attracting 450,000 visitors per month and bringing in over $3,000 a month in ad revenue, demonstrating the power of transforming a passion project into a successful business.
39. Start a favorite online tools videos business
Everyone loves a good tool that simplifies life or work. Imagine a business that creates video content showcasing the best online tools for various tasks. This venture can focus on making engaging, detailed explainer videos about different software and apps, from project management tools to digital design platforms.
The core of this business involves researching useful and popular tools, creating high-quality video tutorials, and sharing insights on how they can boost productivity. You’ll help individuals and businesses discover and use these tools more effectively.
By leveraging platforms such as YouTube and social media, you can reach a wide audience eager to learn and improve their workflows. With affiliate marketing and sponsored content, you can monetize your video tutorials and create a steady revenue stream.
This is a compelling business idea for those passionate about tech and digital education, offering both creative fulfillment and financial opportunity.
How much you can make: $850,000/month
How much does it cost to start: $5,000 (?)
How long does it take to build: 180 days (?)
BrightLocal, the B2B local SEO software and services company, grew to $9M ARR through a combination of intuitive software, done-for-you services, training, and knowledge-sharing, attracting 20,000 customers in 8 countries through inbound marketing efforts via a free trial model, extensive content marketing, and a web series hosted by industry experts on local SEO tactics.
40. Start a giveaway videos business
41. Start a things that just make sense business
42. Start an obstacles you overcame videos business
43. Start a reasons to shop small videos business
44. Start a say thank you videos business
45. Start a customized gifts business
Looking to turn a love for unique, personalized items into a profitable venture? Consider starting a customized gifts business. This involves creating bespoke items like engraved jewelry, custom-made mugs, or tailored wall art, catering specifically to each customer's preferences.
Customization allows you to tap into the growing market for personalized experiences, providing gifts that customers feel deeply connected to. Setting up this business requires creativity, a good eye for detail, and some basic design skills, but the reward is a loyal clientele who come back for unique, memorable gifts.
You don't need a large inventory; instead, you'll work on-demand, making items as orders come in. Platforms like Etsy or your own Shopify store can help you reach a broader audience. It's ideal for those who enjoy hands-on work and have a knack for creating things that stand out. Turn your passion for crafting into a thriving business.
How much you can make: $1,000 — $749,997/month
How much does it cost to start: $8,000 (?)
How long does it take to build: 90 days (?)
46. Start a crochet business
The crochet or knitting business is one of the easiest ventures you can start today, so long as you have the skills. Crochet businesses can earn good profit margins, especially if you have a good business plan and target a highly potential market.
You can start crocheting part-time and expand your business as you attract more customers.
47. Start a handmade jewelry business
Looking to create beautiful, one-of-a-kind accessories? Consider starting a handmade jewelry business. This venture centers around designing and crafting unique pieces of jewelry from materials such as semi-precious stones, beads, and wire.
The appeal lies in the artistry and customization, allowing you to cater to a variety of styles and preferences. With platforms like Etsy and Instagram, you can easily showcase your creations to a global audience. However, it's not just about creating; you also need to manage sourcing materials, setting competitive prices, and effectively marketing your products.
If you have a passion for creativity and an eye for design, a handmade jewelry business could be a fulfilling and profitable endeavor. Embrace the opportunity to express your artistic talents while building a brand that reflects your personal style and craftsmanship.
Sprout Social is an all-in-one social media management and intelligence tool for brands and agencies of all sizes to manage conversations and surface the actionable insights that drive real business impact.
Our fully integrated platform provides solutions for superior social marketing, customer care, data analysis, social listening, and employee advocacy.
Get 30 days free
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
