Sticker Business

4 Sticker Business Success Stories [2024]

Updated: July 4th, 2024

The sticker business involves creating and selling adhesive designs that people can stick onto various surfaces like laptops, water bottles, or notebooks.

To start this business on a budget, first, gather basic supplies like a computer, printer, adhesive paper, and design software.

Next, brainstorm and create unique sticker designs that appeal to a target audience.

Then, set up an online platform like a website or social media page to showcase and sell your stickers. Finally, promote your business through social media, local events, and word of mouth to attract customers and grow your venture.

In this list, you'll find real-world sticker business success stories and very profitable examples of starting a sticker business that makes money.

1. Sticker it ($2.4M/year)

David Rubie-Todd, the co-founder of Sticker it, came up with the idea for the business while running Kartdavid, a company that designed and manufactured custom graphics for motorsport. After experiencing the limitations and poor quality of local sticker shops, David and his brother decided to start their own sticker printing business in 2018. They have since grown the company to $125,000/month in revenue, expanding into multiple countries and focusing on providing high-quality, customizable products.

How much money it makes: $2.4M/year
How much did it cost to start: $13K
How many people on the team: 16

These Brothers Started A Custom Stickers Business At 16 And Have Grown It To $1.5M/Year

Sticker It is a custom sticker business that has grown to $125,000/month in revenue and 4x YoY growth by using technology to enhance the buying experience and expanding into multiple countries, with plans to launch throughout Europe in 2022, offering high-quality custom products for small and large brands worldwide.

Read by 4,069 founders

2. ($120K/year)

Gary Amstutz, founder of, came up with the idea for his business after noticing a lack of fully functional and user-friendly eCommerce sites in the custom sticker and label niche. With a focus on providing a superior customer experience and a unique selling proposition of Any Shape, Any Size, and Any Quantity, the business has experienced rapid growth, going from zero sales a year ago to an average of 10 orders per day and $10,000 in monthly sales.

How much money it makes: $120K/year
How many people on the team: 11


Meet Gary Amstutz - A South African Entrepreneur Making Waves

South African entrepreneur Gary Amstutz shares how his newest eCommerce site,, grew from zero to an average of 10 orders a day and sales of about $10,000 per month by focusing on their unique USP of "Any Shape, Any Size and Any Quantity" and providing consistently exceptional customer service.

Read by 6,352 founders

3. Cinquanta Cox-Smith ($120K/year)

Cinquanta Cox-Smith, a Multipreneur from South Carolina, stumbled upon the Print On Demand industry 12 years ago when she wanted to create a unique shirt and discovered Through her creativity and networking skills, she found success in designing and selling catchy, conversation-starting shirts. This eventually led her to create multiple POD brands on various platforms, generating an impressive $120k per year in revenue.

How much money it makes: $120K/year
How much did it cost to start: $100
How many people on the team: 1

I Make $120K/Year With My Print On Demand T-Shirt Side Hustle

A multipreneur shares how she built a successful print on demand side hustle, generating $120,000 per year through multiple brands spread over various platforms.

Read by 11,523 founders

4. Jordyn Alison Designs ($48K/year)

Jordyn came up with the idea for her business after making hand-lettered greeting cards during her boyfriend's boot camp. With a background in graphic design, she started Jordyn Alison Designs in 2016, but it wasn't until three years later that she saw significant growth and began expanding her product offerings. Now averaging $3,000 a month, Jordyn focuses on wholesale and the digital side of her business, with plans to get her products into over 100 stores nationwide and start licensing her artwork.

How much money it makes: $48K/year
How many people on the team: 0


How I Started A $3K/Month Hand Lettered Stationery Products Ecommerce

Jordyn Alison Designs owner Jordyn, has grown her hand-lettered stationary business to average $3,000 a month by expanding her product line to include greeting cards, vinyl stickers, notepads, apparel and more, while also using social media to promote her launches and gauging customer interest.

Read by 8,905 founders