Vitafive

We Started Our Gummy Vitamin Packs In College And Now Earn $3M/Year

November 13th, 2021
Nik Hall
Founder, Vitafive
$250K
revenue/mo
2
Founders
3
Employees
Vitafive
from Dallas, TX, USA
started February 2015
$250,000
revenue/mo
2
Founders
3
Employees
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Hello! Who are you and what business did you start?

My name is Nik Hall and I’m the founder of Vitafive - an all-natural custom vitamin pack. When

I started the business when I was a 21 year old at Texas Christian University studying entrepreneurial management and finance. I had a big dream to start my own company but honestly didn’t think it was possible. My business partner Garret and I started the business with the hopes of building something similar to a dollar shave club.

When we started the business, it was a completely different business than what is here today. Our first business was direct to consumer custom gummy vitamin pouch business where you could pick and choose your vitamins and we would send it on a four-week subscription basis directly to your door.

After the first six months of grueling pain, we finally started to figure out our Facebook and Instagram ads and later scaled to a seven-figure business. After we hit the scale it became incredibly difficult to grow with the cash on hand. Although we were profitable, our cash flow was not an ideal situation. So we gave ourselves a choice to either go out there and raise millions of dollars or we can go about it in a little bit...

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