How We Grew Our Marketing Agency To $1M Per Month [Update]

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Aaron Dicks

Founder, Impression

$1M

revenue/mo

Founders

114

Employees

Impression

impressiondigital.com

from Nottingham, UK

started November 2012

$999,976

revenue/mo

Founders

114

Employees

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Want more updates on Impression? Check out these stories:

1. From Side Project To 7-Figures: How Two Friends Grew Their Agency To $7.8M/Year (2022) ➜

This is a follow up story for Impression. If you're interested in reading how they got started, published over 2 years ago, check it out here.

Tell us about what you’ve been up to! Has the business been growing?

Over the last two years, since I first wrote our starter story, the way we present the agency to potential clients has changed significantly. This shift reflects the evolving business landscape in which we now operate and coincides with our expansion both internationally and domestically. From our offices in Nottingham and London, we have grown to establish a presence in Manchester and the north of England, as well as securing a foothold in North America through our New York office.

For many marketing agencies, simply following ‘best practices’ isn’t enough to succeed. Now more than ever, brands need to go beyond investing solely in channels like Search Engine Optimization or Paid Media to achieve growth. From what we have seen, the brands that succeed are the ones who adopt a ‘test and learn’ approach to their marketing processes and can capture and leverage high-quality data - especially in a world where being able to do so is becoming increasingly difficult. In 2024, this has become our approach to our value proposition and key messaging, supporting us in standing out in what is already a competitive agency landscape.

To match this, we’ve launched several new departments...

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