Start A Seo Agency - Business Ideas

Start A Seo Agency - Business Ideas
Start A Seo Agency

An SEO agency is a company that provides search engine optimization services to businesses. The function of an SEO agency is to help businesses rank higher in the search engines through organic or paid means.

SEO is a rapidly growing industry, with experts across all aspects of the field already making six-figure incomes and expecting to see these earnings grow dramatically over the next few years.  Getting into SEO today, before it gets too saturated, will allow you to establish a strong base in a new career, with a great chance for success.

It's easier than ever to start your SEO agency. The tools are there, and the competition isn't as stiff as it used to be. If you're considering starting an SEO or digital marketing agency, it might be a good idea to learn how other digital agencies succeed.

Starting a SEO agency requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell seo services, or selling seo services online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a SEO agency ➜

Key Stats

revenue (monthly)
$1.19M
starting costs
$29.1K
gross margin
15%
time to build
390 days
growth
SEO
business model
Consulting
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $0 $7,000
Employee & Freelancer Expenses $151 $352
Website Costs $223 $7,215
Business Formation Fees $5,600 $20,400
App Creation Costs $1,000 $20,000
Software Expenses $162 $3,094
Total Startup Costs $7,136 $58,061

Successful Businesses

Business URL Rank
WEBRIS webris.org #4
WebRevenue webrevenue.io #17,841
Bloggers Ideas bloggersideas.com #18,375
semalt.com semalt.com #19,125
SEO Hacker seo-hacker.com #30,458
FATJOE fatjoe.com #30,745
SEO.com seo.com #41,012
Hook Agency hookagency.com #45,498
Zoho zohosites.com #46,381
OuterBox outerboxdesign.com #58,532
SEO Audit Tool and SEO Website Analysis seomator.com #62,103

Pros & Cons

Pros Description
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Scalable With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
Traffic to your website A SEO agency gives people a reason to visit your website and to keep coming back to you!
No overhead costs To get your SEO agency started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
Cons Description
Crowded Space Competition is high when it comes to your SEO agency, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
Longer Sales Process A SEO agency can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
Security Issues With any Saas business, data loss and security issues may arise throughout your process of building your product. It's critical that you understand exactly what you're responsible for and how to avoid potential issues down the road.

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

Pat Walls,  Founder of Starter Story
Want to start your own business?

Hey! 👋I'm Pat Walls, the founder of Starter Story.

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