Upcart

How Two Unlikely Partners Invented the UpCart and Went Viral on QVC

December 11th, 2018
Michael Reznik
Founder, Upcart
$583K
revenue/mo
2
Founders
4
Employees
Upcart
from Columbus, Ohio, USA
started May 2015
$583,000
revenue/mo
2
Founders
4
Employees
market size
$134B
starting costs
$13.7K
gross margin
40%
time to build
210 days
growth channels
Organic social media
business model
content-library
best tools
UPS WorldShip, Shipworks, Quickbooks
time investment
Full time
pros & cons
35 Pros & Cons
tips
3 Tips
Discover what tools recommends to grow your business!
platform
email
reviews
accounting
Discover what books Michael recommends to grow your business!
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Hello! Who are you and what business did you start?

Hello, my name is Michael Reznik and I am the Co-Founder and CEO of TriFold LLC, the company that invented the UpCart ® line of products. We are dedicated to revolutionizing mobility with innovative products that give people the freedom to do what they love by enhancing their mobility. When people have greater mobility, they can do more and be more productive.

Let’s be real, carrying stuff up & down stairs is the worst. The UpCart ® line of products solve this problem with a unique line of all-terrain folding carts and hand trucks that have been engineered to reduce effort while going up and down stairs and over irregular terrain. Our patented technology also allows all of our products to fold completely flat for easy storage or transportation.

Our newest product the UpCart Versa Trolley (renamed from the UpCart City), the most compact stair climbing cart, won the Retailer’s Choice Award at the 2018 National Hardware Show and was successfully funded on Kickstarter. The UpCart Versa is the only folding hand cart to ever be offered with a LIFETIME warranty!

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