Fernweh

I Grew My Coffee Subscription Side Hustle To $3K/Month

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Courtney Todd

Founder, Fernweh

$3K

revenue/mo

Founders

Employees

Fernweh

fernweh.nz

from Tauranga, New Zealand

started January 2018

$3,000

revenue/mo

Founders

Employees

Discover what tools recommends to grow your business!

Discover what books Courtney recommends to grow your business!

Want more updates on Fernweh? Check out these stories:

1. On Starting A Coffee Subscription Service As A Side Hustle (2020) ➜

2. Fernweh Update: How We Partnered With Other Brands And Launched New Products (2022) ➜

This is a follow up story for Fernweh. If you're interested in reading how they got started, published almost 5 years ago, check it out here.

Hello again! Remind us who you are and what business you started.

I’m Courtney, founder of Fernweh. I run a coffee subscription company in New Zealand, we feature a different coffee each month from a different roaster.

When I first started the company five years ago I wanted a way to connect people with coffee and highlight all the beautiful roasters we have in New Zealand. We mainly sell monthly subscriptions along with some coffee brew gear.

This company started off as a side hustle and remains a side hustle five years later. As it’s grown with subscriptions and partnerships with roasters over the years, I’ve thought about turning it into a full-time business but as a side hustle it enables me to be creative and free.

While I have a full-time job that does keep me busy, Fernweh is where I can express the love of coffee and the creative partnerships we have all around New Zealand. Fernweh is set up in a way that it can run without a lot of management, I usually put 2-3 hours a week into it but that varies around the holidays with more time being spent on the company it is manageable with a full-time job.

Five years ago feels like a lifetime, especially with the...

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