Starting a coffee blog requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell coffee blog, or selling coffee blog online, you can use this page as a guide for everything you'll need to know.
|Min Startup Costs||Max Startup Costs|
|Office Space Expenses||$0||$7,000|
|Employee & Freelancer Expenses||$151||$352|
|Business Formation Fees||$5,600||$20,400|
|Advertising & Marketing Costs||$0||$3,250|
|Total Startup Costs||$6,136||$41,311|
|Perfect Daily Grind||perfectdailygrind.com||#84,962|
|National Coffee Association||ncausa.org||#210,309|
|Olam Specialty Coffee||olamspecialtycoffee.com||#216,390|
|Coffee or Die Magazine||coffeeordie.com||#223,707|
|Little Coffee Place||littlecoffeeplace.com||#245,668|
|1st in Coffee||1stincoffee.com||#290,928|
Pros & Cons
|Flexibility||You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.|
|Ability to start your business from home||It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!|
|Traffic to your website||A coffee blog gives people a reason to visit your website and to keep coming back to you!|
|No overhead costs||To get your coffee blog started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!|
|Meaningful business connections||You never know who you will meet as a coffee blog. This could be the start of an incredible business opportunity!|
|High customer retention rates||Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.|
|Constant maintenance of publication||You may find yourself constantly needing to update your coffee blog in order to stay relevant for your audience and for those searching on google.|
|Low margins||The gross margins for your coffee blog are typically around 23%, which can make it more challenging to incur new expenses and maintain profitability.|
|Niche Market||A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.|
|Churn||In this business, customers can cancel their membership or subscription for your services - which can make revenue forecasting challenging and unpredictable. It's important to focus on your churn rates and trends so that you can prevent this as much as possible.|
|Time commitment||With starting a coffee blog, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.|
|Difficult to build trust with your customer||With starting a coffee blog, there can be minimal face-to-face interaction, which means it can be a lot more difficult to establish trust with your customers. You'll need to go the extra mile with your customer to grab their attention and business.|
Word of mouth
Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.
Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.
According to Nielsen, 92% of people trust recommendations from friends and family.
Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.
Social Media Advertising
Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.
According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.
Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.
Email marketing is the act of sending a commercial message to a group of people using email.
Marketing via email is a highly effective strategy used by entrepreneurs to advertise, request business, or to build brand awareness.
According to Backlinko, shoppers spend more when marketed to through email, compared to those who do not receive email offers.
Therefore, email marketing is an essential tool that helps entrepreneurs to reach target audience.
Hey! 👋 I'm Pat Walls, the founder of Starter Story.
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