Amanda Louise Swimwear

How I Plan To Regrow The Brand And Maintain Existing Relationships [Acquisition Update]

Ally McCarthy
$5K
revenue/mo
1
Founders
0
Employees
Amanda Louise Swi...
from Sacramento Ca
started June 2021
$5,000
revenue/mo
1
Founders
0
Employees
market size
$1.56B
avg revenue (monthly)
$19.2K
starting costs
$13.7K
gross margin
40%
time to build
210 days
growth channels
Word of mouth
business model
subscription
best tools
Shopify, Instagram, Facebook
time investment
Full time
pros & cons
35 Pros & Cons
tips
11 Tips
Discover what tools recommends to grow your business!
Discover what books Ally recommends to grow your business!

Hello again! Remind us who you are and what business you started.

I’m Ally McCarthy and I am the NEW owner of Amanda Louise Swimwear (I purchased the company from its founder, Amanda, in June), a competition suit company. I have also been a nutrition coach and competition prep coach with Fortitude Athletics for about 18 months, a company that my boyfriend started 6 years ago.

I was a member of Corporate America until last October when I lost my job due to COVID. I knew entrepreneurship was something I wanted to venture into for quite some time, but I was terrified, and the reason why I ultimately decided to take that leap of faith! It was, and still is, scary, but so worth it. I’ve lived by the motto “ Fuck fear. Do it scared” for the last few years and it has served me well!

With Amanda Louise, I rent out competition suits for Bikini, Wellness, and Figure competitors. The bodybuilding industry is growing significantly, especially when it comes to the number of women competing. Each weekend there are dozens of shows and hundreds of competitors who step on stage. Competition suits are anywhere from $300-$1500 to purchase. Offering suites for rent, take some of the cost of competing...

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