Tsour Lee Adato


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Tsour Lee Adato is an American entrepreneur. Tsour started Product Photography Studio in .[1]

Tsour Lee Adato, founder of Product Photography StudioTsour Lee Adato, founder of Product Photography Studio

Company

Product Photography Studio

Career

Early Career

No early career info added yet...

Product Photography Studio

Tsour started Product Photography Studio in . They detail the beginnings of their company in their Starter Story interview: [1]

Q: How did you get started on Product Photography Studio?

The idea to do product photography was not planned and came to me as a happy accident. I always had a passion for photography but my photography journey truly started when I was working as a bodyguard for Britney Spears. During that time my role expanded and I became her personal photographer and videographer. I was a part of her MTV documentary and some of the images I shot of her was also featured in OK and Star magazine.

how-i-started-a-45k-month-commercial-product-photography-business

I enjoyed photography but at that point wasn’t thinking of it as a career choice. From there I started a business that was entirely unrelated to photography, or anything creative for that matter. After a few years in that business, I decided it was time to close the doors.

> Don’t assume you know what the clients want. Always ask questions and make sure you are on the same page.

I moved back to New York from California, took a more traditional job opportunity working with an engineering company in NYC and about 1 year in I found myself longing to work for myself again and also missing the fulfillment I experienced creating and expressing myself through art. I decided to start a photography business and began taking headshots of people from my living room.

About 2 months in, a client asked me if I could shoot one of his products. At the time I had zero knowledge about product photography which is a complex niche requiring specific knowledge and skill relating to aspects of photography like lighting and design and even requiring different equipment. Regardless, I said yes and quickly realized product photography could be an incredible business that really appealed to me.

I became obsessed with learning everything I could about product photography and honing my craft. I began taking classes online and joined online communities including Photigy and Carl Taylor online school of photography.

At one point I was spending upwards of 10 hours a day learning and practicing. Looking back, my first images were truly amateur but with every image I took I improved and became better skilled at delivering premium results for my clients.

Today, I have reached a level that enables me to teach and mentor others. In addition to running my studio and taking photos, I have been brought in to help companies set up their own studios and teach there in house photographers.

Source [1]

References