How I Started A $2M/Year Search Marketing Agency In Australia
Hello! Who are you and what business did you start?
I’m Nathan Elly, branch manager and founder of Digital Next Australia. We’re a search marketing agency with a focus on SEO & PPC. We launched Digital Next Australia in Jan 2014 after working several months of night shifts from the UK.
I completed my placement year at University in 2012 at SEONext with my close friend and now-CEO, Justin Blackhurst. Shortly after completing my studies, I came back to the company with the aim of taking the brand to Melbourne.
We started from scratch and after nearly 6 years we are turning over approximately $2 million per year.
What's your backstory and how did you come up with the idea?
Studying Business and Entrepreneurship at Huddersfield University, on this course it is required that you complete a year in industry. At the time, a friend I’d played cricket with in Manchester had just launched an SEO company.
Everyone has thoughts of grandeur and some sort of destination to work towards but the reality is when starting out there is hard work to do. If you work hard, stick to your ethics...
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