How Adam Robinson Bootstrapped Retention.com to $21M ARR
September 29th, 2024
Founded By
Adam Robinson
Monthly Revenue
$1.83M
Starting Costs
$2M
Days To Build
593
Founders
1
Employees
120 (est.)
Profitable
Yes
Days To Build
593
Year Started
2019
Customer
B2B & B2C
Founded By
Adam Robinson
Monthly Revenue
$1.83M
Starting Costs
$2M
Days To Build
593
Founders
1
Employees
120 (est.)
Profitable
Yes
Days To Build
593
Year Started
2019
Customer
B2B & B2C
Who is Adam Robinson?
Adam Robinson, the founder of Retention.com, previously worked as a credit default swap trader at Lehman Brothers. He later transitioned to entrepreneurship in the email marketing space, bootstrapping his initial ventures successfully from scratch, which laid the groundwork for Retention.com.
What problem does Retention solve?
Retention.com resolves the pain of losing potential customers who visit a website but don't convert, by identifying these anonymous visitors and capturing their emails, providing businesses with a vital means to follow up and convert lost opportunities, which is essential for maintaining and expanding their customer base.
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Disclaimer:
The initial draft of this article was compiled by the Starter Story team based on publicly available interviews, podcasts, and other content from the founder.
See the sources we used
here.
Adam, welcome to the show. Thank you, Omer. Thank you so much for having me.
I'm pumped to be here. My pleasure. Do you have a favorite quote? Something that inspires or motiva…
Hey everybody, welcome to another incredible episode of Top Line, it's episode 51. We've got a very special guest. We've got the fastest rising star content creator, video producer…
So we got it to like six million ARR doing no marketing, just like spray and pray cold email with one salesperson. I'm going to call you the $20 million man here. You went to zero …
13 Sep 2024—Adam Robinson struggled to compete with MailChimp.
So he built software that’s too dangerous for them to build.
Businesses that use Retention.com can instantly grab email add…
17 Oct 2024—<p><span data-sheets-root="1">Retention.com hit $22m of revenue in 2024 on the back of Adam Robinson and team bootstrapping. Wanting to get into B2B, they laucnhed an IP lookup too…
14 Apr 2025—Be real on the platform where your customers live.
Adam Robinson (@retentionadam ) shares why his brutally honest LinkedIn posts about founder life and the struggles of growing a …
10 Apr 2025—<p>Adam Robinson once struggled with a stagnant email SaaS stuck at $3M ARR, but he kept experimenting until he found how to solve a problem no one else was tackling—and everything…
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