How Plink Processes 8.2M Monthly Requests with Bootstrapped Ingenuity

Who is Scott Mathson?

Scott Mathson, founder of Plink, hails from Missoula, Montana, and is a skilled developer and entrepreneur with a rich background in woodworking, audio production, marketing, and SEO. He has worked in tech for over a decade with companies like Auth0 and onXmaps, and currently manages web strategy at Netlify.

What problem does plinkhq.com solve?

Plink solves the headache of sharing podcast links by automatically directing listeners to their preferred app, making it a no-brainer for podcast promotion and a must-have tool for podcasters.

How did Scott come up with the idea for plinkhq.com?

Scott Mathson, with a decade in tech roles, identified a gap in podcast link sharing and developed Plink, leveraging serverless tech to create smart links that process millions of monthly requests, all while balancing a full-time job.

How did Scott Mathson build the initial version of plinkhq.com?

Scott Mathson developed Plink, a platform for smart podcast links that detect user-agents and deep link listeners to the right apps based on their device. The initial version of Plink was an exercise in leveraging serverless technology, specifically built using Cloudflare Workers and their KV storage. The project was expedited into a workable prototype within a few months, allowing early beta testing through manually created links. The development journey wasn't without its challenges; Mathson juggled this side project alongside his full-time job, making progress during mornings, nights, and weekends. Despite these hurdles, the venture paid off with Plink now processing millions of monthly requests and serving numerous high-profile clients.