450+ Best Marketing Business Names

Updated: June 10th, 2025

So, you've come up with the perfect marketing agency idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your marketing agency stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best marketing agency ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your marketing agency.

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Ideas

Catchy marketing agency name ideas

  • Squad
  • Search Influence
  • Authentic Imaging
  • Frequency Marketing
  • Logical Marketing Solutions
  • KTD Creative
  • Raspberry Media
  • Virga Marketing
  • Serendipity Consulting
  • Ace Studio
  • (Out)Perform
  • Creative Edge
  • Social Flirt Media
  • TechFiniti
  • Straight North
  • Web and Print Studio
  • We Are Social
  • Web Media Power
  • Rising Phoenix
  • GoosPoos
  • Unified Social
  • Belo + Company
  • Avenue 25
  • 2nd Line Marketing
  • Focus Digital Marketing Agency
  • Dream Casters Marketing
  • Avitus Group
  • Twin Anchor Media
  • Cybertize
  • Chalet Market
  • Socy Spot
  • The Skyline Agency
  • Crossmark Marketing
  • Ever Vibe Media
  • Rebel River Creative
  • UpStream Creative
  • Nextsocial Media
  • Unique Marketing Company
  • Affordable Image Marketing Agency
  • Effective Web Solutions
  • Shipping Point Marketing
  • Cutthroat
  • Accelerate Online Marketing
  • Grit Steel Marketing
  • Kinetic Marketing
  • DynaMedia
  • Three Box Strategic Communications
  • The Creative Ham
  • Tier One Consulting
  • Matter Monkey
  • Moving Target
  • NexusBee Marketing
  • Perfect Circle Media Group
  • Alpha
  • Sierra Marketing
  • Lugosi Circle Consultant
  • Engle Marketing
  • Transitional Marketing
  • Just Scope Media
  • Lynx Moments Social Marketing
  • Central Business Marketing
  • World’s Best Marketing Group
  • Content Pilot
  • Marketing Connection
  • Red Falcon Web Marketing
  • Identy System Media
  • Social Snap
  • Happy Cloud Social Group
  • Lifestyles Media Group
  • Advengiss
  • Fly Media
  • Total Online Marketing
  • Tech Critic
  • The Greatest Marketing Agency
  • Prestige Business Solutions
  • Holden Brand
  • Taoti Creative
  • Parrot
  • Droga5
  • Winger Marketing
  • Blast Creative
  • Market Done
  • Pure Imagination
  • Social Scoop
  • Shameless Marketing
  • Off Madison Ave
  • iAdverts
  • Socialated
  • Hester Bunch
  • Local One Internet Marketing
  • Premier Business Development Group
  • The Amend
  • Rogue Marketing
  • Impress Labs
  • Marketing Eye
  • Monkey Monikers
  • Innocept Marketing
  • All Round Marketing
  • Search Dog
  • New Age Advertising
  • SocialFly
  • Gimga Group
  • BreeoFly Media
  • The Infinite Agency

Creative marketing agency name ideas

  • Local Motive Marketing
  • Tidal Wave Marketing
  • ROI Optimum
  • Social Gossip
  • LYFE Marketing
  • Enmosis Media
  • Social Geek
  • Myriad Interactive
  • Tik Talk Marketing
  • Create Central
  • Intec Marketing
  • Domani Studios
  • Marketwave
  • Buzzapper
  • Dynamic Media
  • Agency Entourage
  • Ninjonics
  • Marcel Media
  • Growth Labs
  • Moore Marketing
  • Brand New Marketing
  • Service 2 Client
  • Frozen Fire
  • Beartooth Marketing
  • EG Entertainment
  • Gyro
  • Fantasy Interactive
  • Ever Drag Media
  • Selector Marketing Corporation
  • Pagoda
  • Backwoods Graphics
  • WebRev Marketing and Design
  • Bagwell Marketing
  • Answer Marketing
  • Next Social Media
  • Ideaworks One
  • Maverick Media
  • Edgy Marketing Company
  • Girl Greek Communications
  • Magic City Business
  • Digital Convergence
  • Logotype Promotions
  • Renegade Marketing
  • The Market Burst Group
  • Jingle Pack
  • Beyond Big Marketing
  • Social Bump
  • Social Hence
  • Tangeirin
  • Every Words Marketing
  • iClimber
  • Viable World
  • Digital Juice Marketing Agency
  • Enable It Media Management
  • Brandolific
  • The Social Calling
  • Precise Views
  • Integraphix
  • Reap Marketing
  • Captiva Marketing
  • Vertical Measures
  • EnZoetic Media
  • Triforce Digital Marketing
  • Mendoza Marketing
  • Organic Media
  • Static Savvy Media
  • DKG
  • In Sync
  • Rely Local
  • What’s in a Brand Studio
  • Just Cruzin Digital marketing
  • Affinity Memberships
  • Top Suite
  • Arrowhead Marketing
  • Wired Local
  • Graffiti Boys
  • Blue Atlas Marketing
  • Social Spoon
  • ATM Digital Branding
  • Happy Nest Media
  • Main Street Marketing
  • B Reel
  • The Marketing Mentor
  • Avvio Social
  • Allegra Marketing
  • The Endeavor Agency
  • Get Localized Now
  • Brown Matter
  • Tactical Marketing Labs
  • On Target
  • Prememax Marketing Group
  • Phoenix Edge Marketing
  • Qontent Media
  • Zen Agency
  • Vivid Concepts
  • Spotlight
  • Traction Marketing
  • The It Crowd Marketing
  • Fasturtle
  • Brand New Voice
  • Joyspout
  • Masterlink
  • Lucky Dog Creative
  • Bold Branding

Learn more about starting a marketing agency:

Where to start?

-> How to start a marketing agency?
-> How much does it cost to start a marketing agency?
-> Pros and cons of a marketing agency

Need inspiration?

-> Other marketing agency success stories
-> Marketing ideas for a marketing agency
-> Marketing agency slogans

Other resources

-> Profitability of a marketing agency
-> Marketing agency tips
-> Blog post ideas for a marketing agency
-> Marketing agency quotes

Funny Marketing Agency Names

  • Cornhusking Marketing
  • Selling Group
  • Multinational Marketer
  • Pardoning Marketing
  • Sustained Maturation Group
  • Successful Telemarketing Group
  • Promotional Co
  • The Gradual Outgrowth
  • Multinational Merchandising
  • Integrated
  • The Spectacular
  • EconomicGrowth
  • Bacterial
  • The Scale
  • Concentrated Promotional Spot
  • Outgrowth Collective
  • The Professional
  • Fetal
  • Advertising Pro
  • Spiritual
  • The Controlled
  • Concentrated Merchandising
  • Future Ontogenesis
  • DramaticGrowth
  • Forfeiting Marketing
  • The Viral
  • Innovative Business Pro
  • The Event
  • The Overall Increment
  • HealthyGrowth
  • The Vegetative
  • Promotion Trading Co
  • Selling Co
  • Wholesale Promotional Pro
  • Malignant Development Trading Co
  • Agricultural Slowdown Spot
  • Purchasing Marketing
  • Marketer Collective
  • Vegetative Expansion Group
  • Shortening Marketing
  • Mass Promotional Co
  • Efficient Advertising Pro
  • Social Advertising
  • PhenomenalGrowth
  • Traditional Product
  • Wholesale Product Trading Co
  • ContinuousGrowth
  • Regional Distribution
  • Healthy Development
  • PhysicalGrowth
  • PersonalGrowth
  • Gradual Gain
  • Multilevel Marketable
  • Selling Trading Co
  • Financial Business Group
  • Slowdown Collective
  • Thick Increment Group
  • The Tremendous
  • Sustained
  • EmotionalGrowth
  • Emotional Slowdown
  • Extensive
  • Malignant Outgrowth
  • Multinational Sales Co
  • Mail Marketplace
  • The Led Ontogenesis
  • Bargaining Marketing
  • The Improved Business
  • The Excessive
  • Mental Increment Co
  • Internal Business
  • The Wholesale
  • Modern Merchandise
  • Phenomenal Outgrowth
  • Online
  • SustainedGrowth
  • The Malignant Increase
  • Remarkable Marketing
  • Modern Marketer
  • Accelerated
  • Continued Expansion Trading Co
  • Commercial Sales
  • Development Co
  • Event Distribution Group
  • Worsening Marketing
  • Distribution Group
  • The Internal
  • LevelMarketing
  • Orderly Sales Collective
  • Electronic
  • Maximum Increment Pro
  • Clothe Growth
  • Online Marketer
  • Rapid
  • The Bacterial
  • Organic Maturation Place
  • Spectacular Maturation Group
  • Gradual Grows
  • The Like
  • Multilevel
  • Emergence Place
  • Mobile Merchantability
  • Test Advertising
  • Tremendous Increase Pro

Cool marketing agency name ideas

  • Marketo
  • Ink & Quill Communications
  • Great Ideas Marketing
  • Get Busy Studio
  • Source 5 Solutions
  • Biz Traffic
  • Area 17
  • Intrepid
  • Impact Marketing
  • Energy New Co.
  • The Affinity
  • Premier Business Development
  • Blue Fountain Media
  • Alpha Graphics Print and Signs
  • Vintage Five
  • Positive Marketing
  • Breakthrough Business
  • Social Media Impulse
  • Breakaway Sports Marketing
  • Lumas Marketing Group
  • Social Outsy
  • Idea Planet
  • Socialfly
  • Digivantrix
  • Tiger Marketing
  • Get Quirked!
  • Attention
  • Eighty Three Creative
  • Blue Mountain Media
  • Firstborn
  • Notify
  • Magical Marketing
  • Digital Kings
  • Smart Circle International
  • Spire Agency
  • Ward Design Agency
  • Buzz Shift
  • White Rock Media
  • Growing Social
  • Digia Marketing
  • Good Club Media
  • Ableyupp Media
  • The Jake Group
  • AMP Marketing
  • Odd Dog Media
  • Yeager Marketing
  • DigiBuzz
  • Circle Marketing
  • Legacy Marketing Services
  • Solar Flare Marketing
  • The Marketing Arm
  • Lead to Market
  • Third Coast Marketing
  • Lucky’s Market
  • the Social Scoop
  • Reach Local
  • Novag
  • Brand Defined
  • Black Eye Design & Marketing
  • Real Results
  • Dynamic Ads
  • Prometheus Marketing
  • Conversion Crowd
  • Newtron Digital
  • Digital and Beyond
  • Promo Emphasis
  • Townsquare Media
  • Hyped
  • Social Curve Media
  • Multilevel
  • Industrial Growing
  • Spectacular Maturation Group
  • OnlineMarketing
  • Bargaining Marketing
  • EmotionalGrowth
  • Worldwide
  • Epitaxial Ontogeny Collective
  • Selling Trading Co
  • Related Distribution Co
  • Concentrated Merchandising
  • Substantial Increment Co
  • Overseas Promotion Trading Co
  • Scale Merchandising
  • Improved
  • Healthy Development
  • Sustainable Ontogenesis Spot
  • Event Business Pro
  • International Sales
  • Orderly
  • Contemporary Business Pro
  • The Multinational
  • DomesticMarketing
  • Successful Telemarketing Group
  • The Wholesale
  • EnormousGrowth
  • Mobile Merchandizing
  • Product Pro
  • The Rapid
  • Commercial Sales
  • IntellectualGrowth
  • The Phenomenal
  • The Steady Growing
  • Professional
  • Gradual Gain

Unique marketing agency name ideas

  • The Intellectual
  • The Improved Business
  • The Balanced
  • The Normal Ontogeny
  • Concentrated Promotion
  • Steady
  • Parceling Marketing
  • Normal
  • Natural Ontogenesis Group
  • Development Co
  • Advertising Trading Co
  • Mobile Product
  • PersonalGrowth
  • Encircling Marketing
  • Event Distribution Group
  • Modern Marketplace
  • Promotional Trading Co
  • Business Place
  • The Recent
  • Personal Growing
  • The Mass
  • Viral Distribution
  • Linear Increase Place
  • SpectacularGrowth
  • The Operative
  • Innovative Business Pro
  • The Cooperative Telemarketing
  • Experiential Selling Group
  • IntegratedMarketing
  • The Industrial Ontogenesis
  • Retail
  • Urban
  • MonetaryGrowth
  • Worldwide Telemarketing
  • Sustained Maturation Group
  • Marketer Spot
  • Marketer Group
  • Distribution Pro
  • Modern Marketability
  • Carpeting Marketing
  • The Gradual Outgrowth
  • Ontogeny Pro
  • Test
  • Mobile Management
  • Financial Business Group
  • The Collective Distribution
  • Mobile
  • Email Business Co
  • Level
  • Darkening Marketing
  • Abnormal Emergence
  • AverageGrowth
  • The International
  • Industrial
  • The Linear
  • Agricultural Slowdown Spot
  • Internet Selling Spot
  • Business Group
  • The Annual Emergence
  • Ontogenesis Pro
  • Term Increment
  • Promotion Spot
  • Dense
  • Promotional Co
  • Green
  • Gradual Grower
  • Harvesting Marketing
  • Collective Business Place
  • International Advertising
  • Maturation Place
  • Sustained Emergence
  • The Healthy
  • Intellectual Emergence Pro
  • Marketer Collective
  • Online
  • InnovativeMarketing
  • OrganicGrowth
  • The Wholesale Product
  • TremendousGrowth
  • Enormous Outgrowth Trading Co
  • Remarkable
  • The Slower Ontogeny
  • GreenMarketing
  • Continued Expansion Trading Co
  • Abnormal Growing Trading Co
  • Steady Increase Trading Co
  • Vegetative Slowdown
  • Modern Marketer
  • Mobile Selling
  • Test Advertising
  • Undifferentiated Business Collective
  • The Online Product
  • Gradual Growing
  • The Pharmaceutical Marketer
  • OverallGrowth
  • Gradual Grows
  • Extensive
  • The Average
  • Telemarketing Co
  • The Better Selling
  • The Dense
  • Thick
  • ProfessionalGrowth
  • The Successful

Cute marketing agency name ideas

  • The Agricultural
  • The Microbial
  • Wholesale Promotional Pro
  • Mobile Merchandising
  • SustainedGrowth
  • Cooperative
  • Product Spot
  • Selling Pro
  • Selling Group
  • Mobile Marketability
  • Unprecedented Increment Group
  • The Abnormal
  • Experiential Sales
  • Gradual Grown
  • Spiritual Ontogeny Place
  • Internal Telemarketing Group
  • The Modern
  • The Competitive Telemarketing
  • The Led
  • The Sustainable Slowdown
  • The Maximum
  • The Concentrated Business
  • Rural Business Co
  • Online Marketer
  • Future
  • Emergence Co
  • PhysicalGrowth
  • Malignant Increase
  • Financial Selling Place
  • The Concentrated
  • Gradual Greater
  • Term Slowdown Trading Co
  • The Average Increase
  • Distribution Trading Co
  • ContinuousGrowth
  • Healthy Ontogenesis
  • Promotional Group
  • Mass Promotional Co
  • Targeting Marketing
  • Multinational Distribution Trading Co
  • Fast Ontogenesis Place
  • The Event
  • Mass Marketer
  • Harnessing Marketing
  • Increment Trading Co
  • Technical
  • PhenomenalGrowth
  • The Unprecedented
  • Overseas Sales Group
  • Experiential
  • Led Maturation Spot
  • The Based
  • SubsequentGrowth
  • Marveling Marketing
  • Clothe Growth
  • Fetal
  • Social Advertising
  • Explosive Increment Co
  • Concentrated Promotional Spot
  • The Normal Maturation
  • Epitaxial Growing Group
  • Exponential Emergence
  • Annual Development Group
  • Product Place
  • Direct Telemarketing
  • Innovative
  • Distribution Group
  • Like Maturation
  • The Dense Increment
  • Improved Marketer
  • Regional Distribution
  • Mass Marketability
  • Contemporary Advertising Spot
  • Viral Promotional
  • Efficient Advertising Pro
  • Undifferentiated Business Co
  • The Overall Increment
  • Social
  • Social Advertising Spot
  • Thick Increment Group
  • OrientedMarketing
  • Electronic
  • Rural Marketer Collective
  • The Undifferentiated
  • RapidGrowth
  • The Fetal Increment
  • The Faster
  • Mass Merchantability
  • Efficient
  • Promotion Group
  • Modern Merchandizing
  • Integrated
  • Spiritual
  • Outgrowth Place
  • The Viral
  • MaximumGrowth
  • Modern Marketeer
  • Sparkling Marketing
  • Stunted Ontogeny Co
  • Clever
  • Healthy
  • Traditional Product
  • The Green
  • MobileMarketing

Clever marketing agency name ideas

  • Wholesale Product Trading Co
  • ContinuedGrowth
  • Heartening Marketing
  • The Epitaxial Outgrowth
  • Dense Development Place
  • Modern Merchantability
  • Global Promotional Trading Co
  • Emergence Place
  • Cognitive
  • Mail
  • The Led Ontogenesis
  • Steady Increase
  • Phenomenal Expansion Pro
  • Disheartening Marketing
  • Future Growing
  • Multinational Management
  • Promotion Co
  • Online Distribution
  • The Mental
  • Mass Merchandise
  • Pardoning Marketing
  • Rapid Ontogeny Group
  • ImprovedMarketing
  • Multilevel Merchantability
  • The Electronic Product
  • The Oriented
  • The Industrial
  • The Controlled
  • The Excessive
  • Related
  • InternetMarketing
  • The Thick
  • Exponential
  • UndifferentiatedMarketing
  • Merchandising Pro
  • Emotional Increment
  • Advertising Place
  • Accelerated Outgrowth Place
  • Increase Place
  • SocialMarketing
  • Contemporary
  • The Internet Advertising
  • Outgrowth Group
  • Oriented
  • Mass Advertising
  • Business Spot
  • Mental
  • Wholesale Business Pro
  • Organic Maturation Place
  • Profitable
  • Intellectual
  • Increase Trading Co
  • The Continuous
  • Social Distribution
  • Rapid
  • Modern Merchandise
  • Controlled Advertising Place
  • Increment Place
  • Annual
  • Slowdown Spot
  • Domestic
  • Financial
  • PharmaceuticalMarketing
  • Excessive
  • Financial Telemarketing Spot
  • Cognitive Increase
  • Cornhusking Marketing
  • InteractiveMarketing
  • Event Distribution
  • Forfeiting Marketing
  • The External
  • Slow Emergence Collective
  • Internal Business
  • Gradual Grew
  • Event Selling Spot
  • Integrated Business Collective
  • Ontogeny Place
  • Led
  • WholesaleMarketing
  • FetalGrowth
  • Dramatic Ontogenesis
  • The Mobile
  • SteadyGrowth
  • Remarkable Marketing
  • Distribution Collective
  • The Electronic
  • Slowdown Collective
  • The Efficient
  • Maturation Spot
  • LuxuriantGrowth
  • Marketer Trading Co
  • Multilevel Management
  • Effective
  • Expansion Spot
  • Mental Increment Co
  • Thick Slowdown
  • Modern Merchandising Trading Co
  • The Accelerated Emergence
  • Phenomenal Ontogeny Co
  • Development Group
  • Extensive Promotion Pro
  • Distribution Place
  • The Financial Advertising
  • Clever Product Collective

Best marketing agency name ideas

  • Slowdown Pro
  • The Green Selling
  • Integrated Telemarketing
  • Multinational Merchandising
  • Bacterial
  • Spectacular Ontogenesis
  • Multilevel Marketability
  • The Agricultural Distribution
  • SpiritualGrowth
  • Multinational Merchandise
  • The Multilevel
  • Worsening Marketing
  • The Modern Marketer
  • Apportioning Marketing
  • Selling Co
  • The Creative
  • The Efficient Promotion
  • The Mail
  • Gradual Grow
  • The Professional
  • The Subsequent
  • The Substantial
  • Sales Spot
  • TestMarketing
  • Industrial Ontogeny
  • Sustained
  • Mail Merchandise
  • Shortening Marketing
  • Internet
  • The Test
  • Gradual Geometric
  • Merchandising Place
  • Traditional Merchandising
  • Emotional Slowdown
  • Merchandising Collective
  • The Continued
  • The Bacterial
  • Mail Marketplace
  • Future Increase Collective
  • Business Collective
  • Innovative Merchandising Trading Co
  • Overseas Telemarketing Group
  • Telemarketing Group
  • Dense Maturation Spot
  • Maximum Increment Pro
  • DramaticGrowth
  • The Scale Telemarketing
  • Enormous Slowdown Co
  • The Fetal
  • Slower Increase Group
  • EconomicGrowth
  • Linear Ontogenesis Group
  • Subsequent
  • Average
  • Strategic Promotional
  • Controlled Business Spot
  • Multinational Sales Co
  • Sophisticated
  • EmailMarketing
  • Malignant Outgrowth
  • Explosive
  • The Financial
  • ExperientialMarketing
  • ViralMarketing
  • Development Place
  • Viral Marketer Trading Co
  • Interactive
  • Internet Product Co
  • Growing Pro
  • RelatedMarketing
  • Multilevel Marketeer
  • Ontogenesis Group
  • Emergence Spot
  • The Vegetative
  • Future Ontogenesis
  • Telemarketing Pro
  • Purchasing Marketing
  • MailMarketing
  • The Dramatic
  • Outgrowth Collective
  • Promotional Place
  • Fast Ontogenesis Pro
  • Promotional Spot
  • Accelerated
  • Modern Marketable
  • Burdening Marketing
  • Multilevel Merchandise
  • Operative
  • Merchandising Group
  • Gardening Marketing
  • Modern Management
  • Creative Sales Group
  • InternalMarketing
  • Recent
  • Related Marketer Co
  • Cardigan Marketing
  • Business Pro
  • The Pharmaceutical
  • The Monetary
  • The Wholesale Advertising
  • Gradual Growthful
  • Viral Telemarketing Trading Co
  • Increment Pro
  • Fetal Ontogeny

SMMA Agency Names

  • FEARLESS MEDIA
  • SocialFuse
  • MediaMark
  • Spark Social
  • FUEL ONLINE
  • Trending Tactics
  • Viral Ventures
  • Buzz Builders
  • HELPGOOD
  • The Social Suite
  • Influencer Impact
  • The Marketing Mix
  • HEY OXFORD
  • The Social Scene
  • Big Drop INc
  • Brand Boosters
  • Seo Discovery
  • Click Creatives
  • WebFx
  • The Social Sphere
  • Cyber Infrastructure
  • The Buzz Brigade
  • Voxturr
  • Connect & Convert
  • Preapps
  • Social Savvy
  • WestCost
  • Engage & Elevate
  • APP PROMO
  • The Social Solution
  • HUNTER
  • The Connect Crew
  • MARKETING MAVEN
  • Social Swirl
  • MEDIAFORCE DIGITAL MARKETING AGENCY
  • Media Magic
  • BOUCHER + CO.
  • Social Sprout
  • BREAK THE WEB
  • The Social Swarm
  • CITIZEN RELATIONS
  • Engagement Experts
  • WebChoice
  • Sizzle Visibility
  • White Rock Media
  • Ignite It
  • Paper Crowd
  • Spark Brilliance
  • Viable World
  • The Social Surge
  • Qontent Media
  • Flame Bright
  • Enable It Media Management
  • Transcendent Ideas
  • TellUs
  • Sunshine Marketing
  • The Social Spark
  • Tangeirin
  • Time to Shine
  • Joyspout
  • Restore Glory
  • Every Words marketing
  • Bright Light USA
  • Socitivity
  • Firebrand
  • SocialBump
  • Big Bite Marketing
  • Digia Marketing
  • Social Sensations
  • Social Zap
  • Marketing Growth Hub
  • JustCruzin Digital marketing
  • Brand Lion
  • Zoetic Zap Digital Yugg
  • Dynamic
  • Nextsocial Media
  • Lucky Charm
  • Static Savvy Media
  • Gold Marketing
  • EverVibe media
  • Zoomin
  • Ableyupp Media
  • The Social Shift
  • Wingzup
  • Cloudcraft
  • Zest
  • Craft Marketing
  • Marketing Magic
  • Thunderstorm
  • Ace Ideas
  • Marketing Force
  • Blastdrive
  • Flame Force 
  • Marketing Vision
  • Social Solutions
  • Post Now!
  • Brown Matter
  • ThreadIT
  • Transit Spoof
  • Darkened Sky
  • Twitch
  • Media Malt
  • Media Crunch
  • Locomate
  • The Social Stream

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Marketing Agency:

Simple is always better

This means a few different things. Your marketing agency name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your marketing agency:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.