Mumu

On Developing A Better Emoji Picker For Mac And Getting Featured On Product Hunt

September 14th, 2020
Wilbert Liu
Founder, Mumu
$150
revenue/mo
1
Founders
0
Employees
Mumu
from
started January 2020
$150
revenue/mo
1
Founders
0
Employees
market size
$4.03B
avg revenue (monthly)
$50.4K
starting costs
$19.4K
gross margin
76%
time to build
390 days
growth channels
Word of mouth
business model
content-library
best tools
Twitter, Instagram, YouTube
time investment
Full time
pros & cons
34 Pros & Cons
tips
10 Tips
Discover what tools recommends to grow your business!
social media
productivity
payments
Discover what books Wilbert recommends to grow your business!
Want more updates on Mumu? Check out these stories:

Hello! Who are you and what business did you start?

Hi everyone! 👋🏼 My name is Wilbert, and I’m from Indonesia. Currently, I run Mumu for macOS. It’s an emoji picker that enables you to find the right emoji using synonyms. Our customers are the power-user of macOS.

I’ve tried to make software products a few years ago, but nothing hits the mark as Mumu. I didn’t expect it’d 10x my target revenue when I launched it at the beginning of July. I said to myself, “If I make $100 through this launch, I’ll consider it as successful.” Thank God the result has surpassed my innocent expectation. Now I made around $1,600 in total revenue.

on-developing-a-better-emoji-picker-for-mac-and-getting-featured-on-product-hunt

What's your backstory and how did you come up with the idea?

I was a pure software engineer back then after graduating from a computer science degree. I loved to do just code,...

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